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Knowledge Management: 5 Steps to getting It Right the First Time

White Paper Published By: Oracle
Oracle
Published:  Oct 02, 2013
Type:  White Paper
Length:  10 pages

Today customers look to engage with organizations through an increasing number of channels – and expect more from every customer service and support experience. A strategically implemented knowledge management initiative for both the contact center and Web self-service channels offers a powerful answer to this growing need to do more with less. However, a poorly implemented initiative can have a negative impact – increasing call and Web session time and frustrating both customers and agents alike. This eBook sets out 5 simple steps for optimizing customer service and support with an effective, best-practice-led knowledge management initiative.



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oracle, service, marketing, knowledge management, ebook, crm & customer care