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Oracle Social Cloud: Socially Enabling Businesses Across The Globe

White Paper Published By: Oracle Social Cloud
Oracle Social Cloud
Published:  Jan 14, 2015
Type:  White Paper
Length:  24 pages

Did you know that 97% of business executives want social integrated across their enterprise? According to a recent Oracle global study, respondents nearly unanimously sang the praises of becoming a social business. Social gives you a window into the consumer like never before, revealing affinities that allow your business to understand and personalize engagements that build stronger customer relationships.

Consumers don’t see social as a “marketing channel”. They just view it as part of their
communications; it’s embedded in their daily mobile and digital experiences.

Businesses should be thinking the same way. As Altimeter sees it, social business is the deep integration of social media and social methodologies into the organization to drive business impact

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command center, social listening, influencers, digital, social marketing, social intelligence, cmo, oracle, research, social business; marketing cloud, emerging marketing, social media, interactive/pr agencies, search marketing agencies, internet marketing, crm & customer care, search engine optimization (seo), branding, data management/analytics