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Driving Customer Loyalty through Network & Service Quality

White Paper Published By: IBM
Published:  Jul 27, 2015
Type:  White Paper
Length:  11 pages

Read this whitepaper published by Heavy Reading and sponsored by IBM to look at why network service quality matters to customer loyalty and CSP attitudes to improve it and discover how CSPs can correlate customer loyalty indicators like Net Promoter Scores with network and service quality metrics to help drive better business and operational performance

Tags : 
customer loyalty, network service quality, communications service providers, service quality metrics, operational performance, customer experience management, cem, cem solution, cem architecture, marketing software, web analytics, crm solutions/software, customer experience/engagement, business intelligence, usability, data management/analytics