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Enabling Enterprise Mobility via API-led connectivity

White Paper Published By: MuleSoft
Published:  Oct 13, 2015
Type:  White Paper
Length:  4 pages

There’s no question that mobile applications are dominating both B2B and consumer experiences, and there’s no denying the shift toward mobile taking place in the enterprise. Mobile is not only becoming the  primary channel for marketing promotions, customer community development, customer service and support, and digital commerce, but it's also evolving into a key channel for supply chain management and manufacturing operations.

This paper reviews the primary drivers for mobile initiatives, the
challenges faced by CIOs trying to initiate or support a mobile strategy, and the transformation stories of three market leaders who enabled mobility via API-led connectivity.

Tags : 
mobile applications, api-led connectivity, consumer experience, enterprise mobile strategy