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Published By: Ability Commerce     Published Date: May 18, 2009
Reggie Brady shares some of her favorite e-mails and explain why they're tops in her book. As you read them, think about how you might incorporate these tactics in your own e-mail programs.
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ability commerce, seo, email frequency, roi, pci, ecommerce, e-commerce, order management, load time, e-commerce solutions, email marketing services/software, list management
    
Ability Commerce
Published By: Group M_IBM Q119     Published Date: Feb 22, 2019
In September 2012, the New York City Board of Health approved a measure to ban the sale of large sodas and other sugary drinks in restaurants, movie theaters, sports arenas and street carts in a first of its kind restriction in the US. At the forefront of this measure was Mayor Michael Bloomberg. The mayor noted that 6,000 New Yorkers die every year from obesity-related illness. Some ethnic groups in the city have rates of overweight and obesity approaching 70 percent of adults. African-American New Yorkers are three times as likely, and Hispanic New Yorkers twice as likely, as white New Yorkers to die from diabetes.1 Is this social policy run amuck? Is it, as some have suggested, an infringement on individual rights? Or is it simply recognition that health issues cannot be treated in isolation from the many other factors that affect an individualís or a communityís health?
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Group M_IBM Q119
Published By: Group M_IBM Q119     Published Date: Feb 22, 2019
Society simply must change the way it serves its most vulnerable members. Service delivery models are outdated and constrained by budgets, organizational structures and legislation. Citizens arenít getting what they need to become more self-sufficient and recover from hard times or significant events such as disasters. Government isnít keeping up with the demand generated by the complex times we live in and agencies are stressed to the breaking point by current service expectations. Something different must be done to generate better outcomes. This action requires better engagement between government and citizens which can lead to more self-reliant individuals and lower demands and costs on government. In California, one county is tackling this challenge head on and has found a better way to serve their citizens.
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Group M_IBM Q119
Published By: Group M_IBM Q119     Published Date: Mar 05, 2019
Check out the IBM Marketplace where you can explore hundreds of IBM and partner products and services that make you and your business smarter
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Group M_IBM Q119
Published By: WhatCounts     Published Date: May 05, 2010
Lifecycle marketing is changing the way companies interact with prospects and customers through the email channel. This white paper explores five common questions and some ideas on how to jumpstart your lifecycle marketing efforts.
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lifecycle, email marketing, whatcounts, emarketing, roi, segmentation, nurturing, lead generation, compliance, email marketing services/software
    
WhatCounts
Published By: WhatCounts     Published Date: Apr 30, 2010
There's no reason overseeing and managing a million-plus subscriber email database should be a discombobulated and overbearing task. Start being an effective email marketer by creating a plan, brushing up on your skills, and cleaning house. Implementing these six simple tweaks will go a long way towards maximizing the return, response, and revenue from your email program.
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whatcounts, email marketing, subscriber lists, email database, databasing, email marketing services/software
    
WhatCounts
Published By: Pitney Bowes     Published Date: Dec 11, 2008
This White Paper, sponsored by Pitney Bowes Marketing Solutions, a leading provider of web-based co-op marketing tools, examines the trends and challenges faced by companies looking to achieve more business growth from their trade marketing efforts.
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pitney bowes, co-op marketing tools, trade marketing, program controls, marketing funds management, market development funds, business development funds, interactive marketing
    
Pitney Bowes
Published By: Pitney Bowes     Published Date: Apr 20, 2009
This Executive White Paper, sponsored by Pitney Bowes Marketing Solutions, a provider of web-based marketing automation solutions, examines the competitive advantages offered by marketing automation portals and the potential impact of these types of portals on marketing campaigns deployed in complex, rapidly evolving markets.
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pitney bowes, automated portals, marketing solutions, web-based marketing, competitive advantage, portal, channel marketing, sustainable, enterprise marketing, crm systems, crm, roi, partner, secure online marketing, marketing funds management, dashboard, list management applications, urls, seo, turnkey
    
Pitney Bowes
Published By: Site Pro PPC     Published Date: May 14, 2009
Often times hiring a professional to manage your PPC accounts actually saves you money. Check out our free whitepaper to find out why!
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site pro, ppc, ppc management, adwords, google, yahoo, msn, search marketing agencies
    
Site Pro PPC
Published By: Mcorp Consulting     Published Date: May 12, 2009
Learn how a deep understanding of touchpoints - and the ways they drive customers closer to you (or farther away) - can improve acquisition, retention and loyalty, create better customer experiences, strengthen relationships and boost your bottom line. (Plus 5 steps for leveraging touchpoints to profit from better customer relationships.)
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mcorp, customer experience, relationship lifecycle, loyalty, retention, bottom line, touchpoint marketing, touchpoint mapping, touchpoint management, touchpoint agency, customer experience strategy, customer journey mapping, touchpoint management, customer experience measurement, customer mapping, customer satisfaction measurement, crm, customer experience/engagement
    
Mcorp Consulting
Published By: Mcorp Consulting     Published Date: Feb 17, 2010
See how the landscape of customer experience is being altered forever, as touchpoints continue to drive shifts in distribution, feedback and marketing channel control. In this whitepaper, you'll learn how making your touchpoints stronger, faster and smarter today will mean increased profits and stronger market positions tomorrow. (Plus 7 specific steps any company can take to improve customer experience today.)
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mcorp, customer experience, relationship lifecycle, loyalty, retention, bottom line, touchpoint marketing, touchpoint mapping, touchpoint management, touchpoint agency, customer experience strategy, customer journey mapping, touchpoint management, customer experience measurement, customer mapping, customer satisfaction measurement, crm, customer experience/engagement
    
Mcorp Consulting
Published By: Zynapse     Published Date: Sep 10, 2010
A 26-page information rich whitepaper on the business benefits, challenges and best practices of Material Master Data Management
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zynapse, erp projects, data information, data management, governance, mdm, master data management, odm, mmdm, material
    
Zynapse
Published By: Advertise.com     Published Date: Nov 15, 2010
According to The Fireclick Index, a comprehensive web analytics solution, over 96% of the people who visit a website leave without completing any action, like a purchase.
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advertise.com, sales, boost, remarketing, analytics, web analytics, abandonment, e-commerce solutions
    
Advertise.com
Published By: SuccessFactors     Published Date: Jun 21, 2012
Discover how you can leverage talent management processes to drive business execution.
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human resources, talent management, business execution
    
SuccessFactors
Published By: SuccessFactors     Published Date: Jun 25, 2012
It is the Leaders challenge to create the circumstances that stimulate improved performance and execution from the people within their organization. The key question for business leaders is not "why" high performance but rather "how"?
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performance, productivity, human capital
    
SuccessFactors
Published By: SuccessFactors     Published Date: Jun 25, 2012
In this paper, we analyze the implications and costs of purchasing and implementing cloud-based software (SaaS) vs. traditional on-premise software. Get your copy now, compliments of SuccessFactors.
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successfactors, saas, on-premise software
    
SuccessFactors
Published By: SuccessFactors     Published Date: Jun 25, 2012
The importance of nurturing a talented workforce cannot be understated. It enables your organization to perform effectively today, while also preparing you for future growth. But in reality, how many are companies actually nurturing their employees?
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competency, training, recruiting, performance
    
SuccessFactors
Published By: SuccessFactors     Published Date: Jun 25, 2012
Managing in this uncertain economy can be incredibly challenging. If your business is experiencing decreasing revenues, shrinking budgets and increasing uncertainty. you cannot afford to focus on talent. Right? Actually, wrong.
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successfactors, talent management, performance, talent
    
SuccessFactors
Published By: SuccessFactors     Published Date: Jun 25, 2012
With aging workforces and a shortage of critical talent being among the biggest challenges facing today's businesses, strategic workforce planning has become one of of HR's most important responsibilities.
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successfactors, workforce, talent management
    
SuccessFactors
Published By: SuccessFactors     Published Date: Aug 29, 2012
Compensation managers know that, although budgets are tight, top performers still insist on being rewarded. This complimentary SuccessFactors white paper shows how you can create a strong compensation program. Download it today.
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successfactors, sap, best practices, compensation managers, top performers, talent management strategy, reward management program, rewards program, incentive plan, effective rewards, compensation processes, compensation program, compensation plan, compensation practices
    
SuccessFactors
Published By: SuccessFactors     Published Date: Aug 29, 2012
With the many ways that exist to reach job applicants, why is finding great candidates so difficult? This complimentary SuccessFactors white paper discusses six ways to connect with high-quality candidates. Download the white paper today.
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successfactors, sap, best practices, recruiting manager, talent powerhouse, candidate search, applicant search, high-quality candidates, recruiting process, top talent, talent acquisition
    
SuccessFactors
Published By: SuccessFactors     Published Date: Aug 29, 2012
How important is compensation management in motivating your workforce? It is one of the top five job-satisfaction factors. Learn how to reward employees and yet hold steady on payroll costs in this complimentary SuccessFactors white paper.
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successfactors, sap, reward employees, pay, performance, productivity, compensation, compensation strategy, connecting rewards and performance, motivating your workforce, workforce motivation
    
SuccessFactors
Published By: Cylance     Published Date: Mar 12, 2019
Cyber attacks are increasing in frequency, sophistication, and e ectiveness.1 The ongoing trend of successful attacks demonstrates that cybersecurity practices are not keeping pace with modern threats. Is your organization well-defended, or living on borrowed time? Here are ten signs to help you determine whether your endpoint protection is primed for action or ready for retirement.
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Cylance
Published By: Century Interactive     Published Date: Oct 20, 2010
Start Tracking Calls Take your first step toward measuring all your marketing efforts in one dashboard. If you like it, continue using our service on a month-to-month basis with no contracts or minimums.
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century interactive
    
Century Interactive
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