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Published By: Cartera Commerce     Published Date: Mar 21, 2012
For many local merchants, offers linked to consumer credit/debit cards let you optimize your overall marketing program. Download the eBook and understand the new way for local business to attract new customers-and keep them.
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cartera commerce, mall networks, cartera, vesdia, merchant-funded, loyalty, customer loyalty, merchant network
    
Cartera Commerce
Published By: Cartera Commerce     Published Date: Jul 16, 2012
Want to attract new, valuable customers and keep them coming back? This demo shows how card-linked offers from OfferLink let you reward customers in the currencies they crave; no changes to POS, no vouchers, no coupons.
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cartera commerce, mall networks, cartera, catera, vesdia, vesdia, mallnetworks, merchant-funded
    
Cartera Commerce
Published By: CatapultWorks     Published Date: Apr 30, 2014
In a B2B era saturated with talk of hyper-informed customers self-navigating the fabled buyer’s journey using multiple interconnected channels and devices, one topic remains steadfastly critical: branding. Despite dazzling new cosmos of B2B marketing, branding more than ever is central to B2B sales.
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catapultworks, marketing, informed customers, branding, b2b marketing, b2b sales, buyer's journey, traditional marketing
    
CatapultWorks
Published By: Ceros     Published Date: May 15, 2015
Fashion brands have always led the pack in terms of marketing innovations. In this interactive guide, see how top brands like Chanel, Burberry, and Nasty Gal are using content marketing to improve customer engagement.
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content marketing, fashion marketing, top fashion brands, marketing trends, interactive content, customer engagement, digital engagement, digital marketing
    
Ceros
Published By: ChannelAdvisor     Published Date: Nov 29, 2017
"Amazon is the land of plenty. It’s easy to see why more consumers start their online product searches on Amazon than Google. But with so many moving pieces to the Amazon puzzle, it’s important to step back and see where your listings stand from your consumer’s point of view. How does the results page break down? Do your products stand out? Or are they easy to miss? Most important, do your products even show up? In this eBook, we’ll break down the main components of the Amazon results pages and what they mean for retailers, including: - Amazon search results - Amazon Buy Box - Advertising on Amazon"
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ecommerce, retail, amazon, advertising, selling online, online shopping, online advertising, marketing
    
ChannelAdvisor
Published By: ChannelAdvisor     Published Date: Nov 29, 2017
"If you’re an online retailer, you’re already familiar with the selling power of Amazon. With more than 304 million active user accounts and 43% of all online retail sales in the US going through the marketplace, this e-commerce giant’s influential position continues to expand. In this eBook, we reveal seven Amazon secrets that we’ve seen online retailers use to help them succeed on Amazon, including: - Optimizing search terms - Taking advantage of Amazon Prime - Using a repricing tool And four more!"
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ecommerce, retail, amazon, advertising, selling online, online shopping, online advertising, marketing
    
ChannelAdvisor
Published By: ChannelAdvisor     Published Date: Nov 29, 2017
"Social advertising has become one of the best ways to connect with e-commerce customers and grow sales channels. Retailers and brands are clearly aware of this shift, as evidenced by the explosion of social-focused digital marketing strategies. Two of the world’s most-frequented social platforms, Facebook and subsidiary Instagram, have proven to be the most profitable. But with more than 5 million businesses advertising each month, competition is fierce. In this eBook, you’ll learn: - Why Facebook and Instagram are essential to e-commerce success - Which advertising options should be on every seller’s radar - How to maximize your presence on these top-performing social networks"
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ecommerce, retail, advertising, selling online, online shopping, online advertising, social commerce, social media
    
ChannelAdvisor
Published By: ChannelAdvisor     Published Date: Nov 29, 2017
"The days of a consistent and reliable “search, click, buy” process are long gone. In its place is often a complicated web of deliberate steps, each one inching your target consumer closer to the “buy now” button over the course of many days, weeks or months. This continually-evolving journey is no longer a clear-cut funnel, but more of a maze. Each consumer path is unique and uncertain — which means today’s e-commerce seller hasn’t reached its full potential until it’s maintaining a strong presence at every twist and turn. Download this eBook to learn how to leverage a wide range of marketplace and digital marketing tactics to reach consumers at any stage of their journey."
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ecommerce, retail, advertising, selling online, online shopping, online advertising, consumer behavior, consumer journey
    
ChannelAdvisor
Published By: ChannelAdvisor     Published Date: Nov 29, 2017
"There are millions of retailers and branded manufacturers on Amazon, selling billions of products annually. That means listing your products and waiting for sales to roll in doesn’t work anymore. If you’re on Amazon, you need to stand out. In this eBook, we’ll walk you through everything you could want to know about Sponsored Products, why sellers are using it and how to leverage the program to stand out among the billions of products on Amazon. We’ll also answer some of the questions we often hear about the popular program (and some questions we haven’t heard but think you may be curious about)."
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ecommerce, retail, amazon, advertising, selling online, online shopping, online advertising, marketing
    
ChannelAdvisor
Published By: ChannelAdvisor     Published Date: Nov 29, 2017
"More than $1 million of e-commerce revenue is generated every 30 seconds, as millions of consumers purchase billions of products online. And these days, shopping is getting social. People aren’t just engaging on social media sites, but buying through them, too. As constant changes to mobile technology and e-commerce tools continue to reshape how consumers interact with brands and retailers, social commerce is here to stay. This white paper serves to help brands and retailers understand the state of social commerce today and its implications for connecting to customers, optimizing e-commerce operations and growing sales channels."
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ecommerce, retail, advertising, selling online, online shopping, online advertising, social commerce, social media
    
ChannelAdvisor
Published By: ChannelAdvisor     Published Date: Nov 29, 2017
"The percentage of consumers making purchases online has officially outpaced those who don’t. But what does this mean for brands? Once tethered largely to wholesale and resale, the door has been opened for brands to try a variety of selling options. And they are. The time is now for brands to step into the e-commerce game and figure out the best approach for them. In this white paper, we’ll dive into six critical components that all brands should be watching as the industry evolves: - Customer connections - Relationships with retailers - Quality of product content - Marketplace management - Social commerce influence - Big data for brands"
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ecommerce, retail, advertising, selling online, online shopping, online advertising, manufacturer, marketing
    
ChannelAdvisor
Published By: ChannelAdvisor     Published Date: Apr 26, 2019
Are you in search of a way to connect with more consumers and get ahead of your e-commerce competitors? Look no further than Google Shopping Actions. Google’s transactions platform is unlike anything else available to brands and retailers today, and offers tremendous potential across marketing, selling and fulfilling.
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ChannelAdvisor
Published By: Cisco     Published Date: Dec 04, 2015
Gartner defines contact center infrastructure (CCI) as the products (equipment, software and services) needed to operate call centers for telephony support and contact centers for multichannel support. This type of infrastructure is used by customer and employee service and support centers, inbound and outbound telemarketing services, help desk services, government-operated support centers, and other types of structured communications operations.
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cisco, gartner, magic quadrant, contact center, infrastructure, telephony support
    
Cisco
Published By: Citrix Online     Published Date: Oct 17, 2008
Marketing professionals continue to rate Webinars as one of the top tools for lead generation. Yet, many marketing departments still do not have a process in place to maximize Webinar results.
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best in class, webinar, management practice, b2b, business to business, webinars, effectiveness, sales
    
Citrix Online
Published By: ClearSaleing     Published Date: Aug 27, 2010
Read this report to learn how you can benefit from implementing better advertising analytics for your company.
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forrester, consulting, conversion rates, tei, advertising analytics, marketing analytics, conversions, attribution
    
ClearSaleing
Published By: Clicktale     Published Date: Jul 06, 2015
Learn how to choose the best format for your content that will best meet your target audience's needs. Discover why and when visitors tend to prefer video over text and vice versa. Leverage these insights to increase engagement.
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text, video, content, engagement, website, content optimization, content delivery, content marketing
    
Clicktale
Published By: Clicktale     Published Date: Feb 25, 2016
Businesses spend a lot of time and money on content creation. Forbes noted in Top 7 Content Marketing Trends That Will Dominate 2015 that 58% of B2B marketers plan on increasing their content marketing budgets in 2015. However, in many cases, the effectiveness of this investment and efforts are not obvious. In a study conducted by the Content Marketing Institute on B2C Content Marketing 2015: Benchmarks, Budgets, and Trends—North America, only 8% of the companies rated the effectiveness of their organization’s use of content marketing as “very effective”. You want to make sure that you’re spending your resources wisely and getting the highest ROI. So how can you choose correctly?
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marketing, business development, website development, sales, business practices
    
Clicktale
Published By: CMO.com     Published Date: Mar 16, 2017
Content marketing has many different meanings to many different CMOs. From messaging and branding to customers and product, every marketer seems to have an opinion. One thing is certain, though: Content marketing is at the top of the 2017 CMO agenda, with PQ Media forecasting it to be a $300-plus billion industry by 2019.
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cmo, pq media, content, marketing, branding, cmo, media, forecasting
    
CMO.com
Published By: ComCorp     Published Date: Oct 08, 2009
In earlier years, most companies didn't know the first thing about search engine marketing, and as a result, almost all of them outsourced their Internet marketing campaigns to dedicated firms. However, as search engine marketing has grown in prominence in the business community -- and more information about search engine marketing has become available online -- more people have become knowledgeable about the basic SEM principles and strategies, and more companies are attempting to run their own Internet marketing campaigns in-house.
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seo, search engine, sem, search marketing, search engine marketing, meta, meta tags, natural search
    
ComCorp
Published By: Conductor     Published Date: Nov 16, 2010
Huge opportunities and technology advances in natural search are compelling search marketers to turn to SEO platforms to gain the upper hand. SEO has long been running to keep up with its digital family but the SEO platform is changing the way SEO is being practiced.
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seo, seo platform, conductor, search engine optimization, website, analysis, analyze, serps
    
Conductor
Published By: Constant Contact     Published Date: Jun 18, 2015
Email marketing is a proven and cost-effective way to drive revenue and stay top-of-mind with prospects and customers. But many small business owners struggle to find the time to get started with email marketing or see real results. In this paper, find out how an email marketing consultant can solve this problem, see how one small business quadrupled its return on investment by working with an email marketing consultant, and how to find a local and vetted email marketing consultant within 72 hours.
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constant contact, email marketing, email marketing strategy, marketing email, emerging marketing, internet marketing, crm & customer care
    
Constant Contact
Published By: Context Optional     Published Date: Mar 09, 2010
If you're a brand marketer or digital agency looking to amplify your social marketing initiatives this year, this document will guide you through the growing world of Facebook apps. Today, there are more than 500,000 active applications on Facebook, but of these only 250 applications have more than one million monthly active users. You've downloaded this guide because you recognize that marketing today means creating a two-way dialogue with your customers.
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context optional, social media, facebook, social networking, social applications, social marketing, email newsletters, social media marketing
    
Context Optional
Published By: CPC Strategy     Published Date: May 21, 2012
CPC Strategy looked at 4,274,820 clicks, 82,845 orders, $1,158,604.41 in spend $7,867,575.91 in revenue to find the best converting shopping site for online retailers. Fill out the form below to download the free report.
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comparison shopping, shopping site, marketing channel, data feed, product feed, shopping feed, cse, online marketing
    
CPC Strategy
Published By: CPC Strategy     Published Date: May 21, 2012
CPC Strategy looked at 4,274,820 clicks, 82,845 orders, $1,158,604.41 in spend $7,867,575.91 in revenue to find the highest converting shopping site for online retailers. Fill out the form below to download the free report.
Tags : 
comparison shopping, shopping site, marketing channel, data feed, product feed, shopping feed, cse, online marketing
    
CPC Strategy
Published By: CPC Strategy     Published Date: May 21, 2012
CPC Strategy looked at 4,274,820 clicks, 82,845 orders, $1,158,604.41 in spend $7,867,575.91 in revenue to find the highest converting shopping site for online retailers. Fill out the form below to download the free report.
Tags : 
comparison shopping, shopping site, marketing channel, data feed, product feed, shopping feed, cse, online marketing
    
CPC Strategy
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