continuous optimization

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Published By: Marketo     Published Date: Feb 11, 2019
Advertising has evolved. No longer is it restricted to print publications, static billboards, radio, and television. Modern technologies have opened the door to a whole new era of advertising–digital advertising. Digital advertising allows marketers and advertisers to reach and appeal to their core audiences in new ways and with more precision. The challenge of meeting the modern buyer's expectation of a continuous, cross-channel, and personal experience is met with new ad technology and innovations that continue to advance at break-neck speeds. New ad technology platforms, types of ads, methods of tracking, dynamic ad content, and advances such as the Internet of Things now provide endless opportunities for marketers and advertisers to engage their customers personally and across channels. In this comprehensive, 110+ page guide, we cover topics from the evolution of digital advertising, to how to structure your digital marketing team, to testing and optimization. Loaded with checkli
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Marketo
Published By: TIBCO Software     Published Date: Jan 17, 2019
MANUFACTURING: AN INDUSTRY DRIVEN BY DISRUPTION A leading manufacturer today can be an also-ran next year. Disruption is the new normal. Maintain the status quo at your peril because no manufacturer is safe from: •? Innovative new products that can radically shift demand •? Falling prices that relentlessly pressure costs •? Dynamic business models where yesterday’s partner can become tomorrow’s competitor Turning disruption into your advantage requires continuous innovation and optimization, driven by data.
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data, virtualization, manufacturers, customer, supply, products, optimization, product
    
TIBCO Software
Published By: TIBCO Software GmbH     Published Date: Jan 15, 2019
MANUFACTURING: AN INDUSTRY DRIVEN BY DISRUPTION A leading manufacturer today can be an also-ran next year. Disruption is the new normal. Maintain the status quo at your peril because no manufacturer is safe from: •? Innovative new products that can radically shift demand •? Falling prices that relentlessly pressure costs •? Dynamic business models where yesterday’s partner can become tomorrow’s competitor Turning disruption into your advantage requires continuous innovation and optimization, driven by data.
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TIBCO Software GmbH
Published By: CA Technologies EMEA     Published Date: Aug 07, 2017
Take an idea from design to deployment at pace— without compromising quality—using an end-to-end, continuous delivery ecosystem that’s capable of driving rigorous testing from the desired user functionality.
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continuous testing, delivery ecosystem, gui testing, mttr, ca technologies, technology optimization, sdlc, testing effort, service virtualisation
    
CA Technologies EMEA
Published By: CloudHealth by VMware     Published Date: Feb 13, 2019
Govern Your AWS Environment with Automated Policies If you manage a dynamic cloud environment, you already know that managing your assets and dealing with continuous changes is time consuming. Centralize governance across your AWS environment, and enable policies across areas like: • Asset & Configuration Management • Financial Management • Cost Optimization • Performance Management Read this eBook to learn the best practices for policies that you must put in place to reduce the time it takes to optimize and manage your infrastructure.
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cloud management, amazon web services, multicloud management, amazon ec2
    
CloudHealth by VMware
Published By: Adobe     Published Date: May 03, 2016
Read the white paper to learn: - Strategies and best practice approaches to online testing - Incremental steps to improving your online testing - The benefits of different test types including A/B, A/Bn, multivariate, and multichannel
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adobe, marketing, data driven marketing, continuous optimization, online testing, marketing research, data management/analytics
    
Adobe
Published By: FICO     Published Date: Mar 02, 2018
Improved availability of data and new technologies that use it are disrupting our lives, influencing the way we interact with other, and the way we gather and consume information to make decisions. Businesses too are living in a time of continuous technological upheaval. The application of key technologies such as Machine Learning and Artificial Intelligence and Optimization, are fundamentally changing the manner in which businesses make decisions. This paper is your first step in understanding: • how you can leverage and operationalize analytics in your everyday business processes • improve customer relationships • grow revenue in an increasingly competitive world
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fico, customers, analytic, management, applications, solutions
    
FICO
Published By: IBM     Published Date: Jul 29, 2015
This white paper explores how you can use the best practices of continuous engineering to harness the power of the IoT and increase the pace of innovation to obtain a strategic advantage.
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internet of things, product development, continuous engineering, innovation, optimization, development, strategy, consumer expectations
    
IBM
Published By: Riverbed     Published Date: Aug 22, 2014
The performance of RecoverPoint continuous remote replication can be impacted by characteristics common to wide-area networks, including packet loss, latency and limited bandwidth. SteelHead WAN optimization appliances can be leveraged to overcome the negative effects of these impairments, delivering LAN-like performance for RecoverPoint and all other business applications traversing the WAN. In this paper you will learn about performance benefits of the combined EMC RecoverPoint and Riverbed SteelHead solution, as measured through collaborative testing from EMC and Riverbed.
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performance, benefits, best-practices, networks, emc recoverpoint, collaborative testing
    
Riverbed
Published By: Riverbed     Published Date: Aug 19, 2014
EMC® RecoverPoint family provides cost-effective, local continuous data protection and/or continuous remote replication solutions that allow for any-point-in-time data recovery. Riverbed SteelHead WAN Optimization solutions deliver maximum performance for business applications and data transfers over Wide-Area Networks (WANs).
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data protection, performance, optimization, data transfer, wan
    
Riverbed
Published By: Adobe     Published Date: Apr 20, 2016
To improve your customer engagement, you need to test and learn from every possible interaction. Forrester provides helpful steps and insights in their report, Optimize Customer Experiences with Online Testing and Continuous Optimization. Read the report to learn: • How to establish an online testing strategy based on continuous optimization • How to elevate your testing by achieving four crucial optimization objectives • Recommendations from Forrester on practical next steps in your optimization journey
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adobe, marketing, data driven marketing, continuous optimization, customer experience, customer engagement, crm & customer care
    
Adobe
Published By: Cylance     Published Date: Jul 02, 2018
Forrester Consulting was commissioned to conduct a Total Economic Impact™ (TEI) study to examine the potential return on investment (ROI) enterprises may realize by deploying Cylance's advanced threat protection solution, CylancePROTECT®, and its deployment and configuration services, ThreatZero™. The study aims to provide readers with a framework to evaluate the potential financial impact of CylancePROTECT and ThreatZero on their organizations, which will improve customer success with advanced cybersecurity and antivirus protection solutions. To better understand the benefits, costs, and risks associated with an investment in Cylance, Forrester interviewed the Chief Information Security Officer for a Large State County Government, who has used the solutions for over a year. Cylance provides a new-generation, predictive, cybersecurity, and malware prevention solution that leverages artificial intelligence to prevent malware from executing on endpoints in real time. This is usually implemented with ThreatZero, which is a continuous professional service program rendered by Cylance for users of CylancePROTECT. ThreatZero guides through the planning, implementation, integration, and ongoing optimization of the solution. This often includes end user education, training, and support to totally eliminate endpoint threats and incidents. With CylancePROTECT and ThreatZero, the organization was able to reduce security breaches to almost zero, catching malware before it ever gained access to public records. Relative to their previous endpoint protection, this significantly reduced costs from remediation/reimaging and incidence response. Additionally, IT and security employees’ productivity were boosted. Read more in the full TEI report.
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economic, cylance, roi, enterprises
    
Cylance
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