customer analytics

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Published By: Adobe     Published Date: Sep 23, 2019
Forrester names Adobe as a Leader in customer analytics, according to the Forrester Wave: Customer Analytics Solutions, Q2 2018 report. SUPPORTING CONCEPTS: • We’re a Leader. But we won’t stop there. Adobe Analytics provides a superior product, executive vision, and strategy. We understand the needs of today’s marketers and customer insights professions, while staying ahead of the curve on future analytics trends. • Adobe Analytics fuels insight-driven customer experiences. Adobe has turned its mantra of “Make Experience Your Business” inward, by developing a marketer-friendly solution that doesn’t skimp on advanced analytical functionality. • Adobe Analytics excels at real-time conversion of insights into action, superior usability, and AI-powered customer journey analytics. • Adobe Analytics’ capabilities, such as Virtual Analyst, powered by Adobe Sensei, use artificial intelligence and machine learning to identify anomalies, contributing factors, and segment differences. What
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Adobe
Published By: NACR     Published Date: Feb 09, 2015
Do you know what the compliance issues are for your organization and the technology solutions you might consider? Download this guide to learn what you need to know.
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nacr, compliance, technology, technology solutions, regulations, software compliance – contact center, data security, customer security
    
NACR
Published By: IBM     Published Date: Feb 02, 2009
A comprehensive solution for leveraging data in today's financial industry. Most organizations realize that the key to success lies in how well they manage data—and the banking industry is no exception. From customer statistics to strategic plans to employee communications, financial institutions are constantly juggling endless types of information.
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ibm, information management software, leveraging data, dynamic warehousing, data management, improve customer service, real-time risk analysis, analytics capabilities
    
IBM
Published By: IBM     Published Date: Dec 07, 2010
Case Management and the Implications in the Healthcare industry.
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ibm, enterprise content management, advanced case management, healthcare agencies, automation, customer service, regulatory compliance, content and process management
    
IBM
Published By: IBM     Published Date: Dec 07, 2010
Case Management And the Implications in the Financial Services Industry.
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ibm, advanced case management podcast, financial services industry, customer service, content and process management, analytics, business rules, collaboration
    
IBM
Published By: IBM     Published Date: Dec 07, 2010
Energy and utility companies need to manage incidents such as customer complaints or disputes to improve customer service while protecting the business should escalations occur. Advanced case management (ACM) provides enhanced service and risk management throughout the lifecycle of a case.
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ibm, advanced case management podcast, acm, energy and utilities industries, customer service, risk management, business intelligence, content and process management
    
IBM
Published By: IBM     Published Date: May 31, 2012
Companies with a cohesive strategy for integrating digital and physical elements can successfully transform their business models - and set new directions for entire industries. To find out how to transform your business model to capitalize on today's digital age, download this executive report.
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ibm, business, crm, customer satisfaction, business analytics, technology
    
IBM
Published By: IBM Software     Published Date: Jul 29, 2010
Sales Force Productivity, Sirius Decisions: This brief video looks at the keys to improving overall customer satisfaction by looking at customer behaviors and the insights they provide.
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ibm software, cognos, customer satisfaction, sales force productivity, consumer behavior, sales analytics, performance, marketing and sales
    
IBM Software
Published By: IBM Software     Published Date: Jul 29, 2010
This short video explores the issues and the data required to drive better sales enablement, performance and productivity.
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ibm software, cognos, sales force productivity, customer satisfaction, performance, sales analytics
    
IBM Software
Published By: IBM Software     Published Date: Sep 13, 2011
Read this white paper to learn five practical steps your company can take to achieve customer intimacy: 1. Plan your goals, methodology and metrics; 2. Capture the right customer information, including structured and unstructured data; 3. Predict customer behaviors; 4. Act on these insights with relevant, timely offers to optimize the predicted outcome; and 4. Expand successes into other areas.
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ibm, business performance, customer intimacy, technology, conversion rate, business analytics
    
IBM Software
Published By: IBM Software     Published Date: Sep 13, 2011
Discover how a company might identify its best or most valuable customers.
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ibm, customer service, analytics software, database, spss, rfm, monetary value analysis
    
IBM Software
Published By: SAS     Published Date: Jun 05, 2017
"The Industrial Internet of Things (IIoT) is flooding today’s industrial sector with data. Information is streaming in from many sources — equipment on production lines, sensors at customer facilities, sales data, and much more. Harvesting insights means filtering out the noise to arrive at actionable intelligence. This report shows how to craft a strategy to gain a competitive edge. It explains how to evaluate IIoT solutions, including what to look for in end-to-end analytics solutions. Finally, it shows how SAS has combined its analytics expertise with Intel’s leadership in IIoT information architecture to create solutions that turn raw data into valuable insights. "
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SAS
Published By: IBM Unica     Published Date: Sep 08, 2011
This SiriusDecisions vendor profile features Unica, which offers a marketing automation platform that includes online and offline campaign management, Website and content personalization, activity-based campaign triggers, lead management, and customer data and Web analytics.
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ibm, unica, siriusdecisions, vendor profile, field marketing, automation platforms, integrated enterprise, demand creation provider grid
    
IBM Unica
Published By: IBM     Published Date: Jul 24, 2012
Read this white paper to learn four stages of organizational capabilities and associated customer analytics strategies to help gain deeper customer insight.
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customer, analytics, imb, insight, white paper, strategies
    
IBM
Published By: IBM     Published Date: Jul 24, 2012
View this brief video to discover how customer analytics provides unique insights on an individual customer level that can help prevent high-value customers from leaving and sell additional services to current customers.
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customer analytics, customer satisfaction, loyalty, ibm, insights, market research
    
IBM
Published By: IBM     Published Date: Aug 01, 2012
Discover how using predictive analytics can help your company convert prospects and cross-sell to existing customers. The campaign optimization capabilities provided with predictive analytics offer an unprecedented level of targeting and coordination across all channels - quickly resulting in decreased costs and increased revenue.
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ibm, marketing, technology, campaign profitability, predictive analytics, analytics, roi, crm
    
IBM
Published By: IBM     Published Date: Aug 01, 2012
Most CRM systems rely on historical analytics that provide a "rear-view mirror" of your customer relationships, offering little support for the decisions that shape the future. With predictive analytics, you can meet your customers' evolving needs with forward-looking insights that anticipate changes in customer attitudes, preferences, and actions. This white paper from IBM describes how a set of five predictive imperatives can help ensure that your company maximizes the value of its customer relationships and sustains higher levels of revenues and profits.
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ibm, technology, marketing, predictive analytics, predictive imperatives, customer value, customer relationship management, analytics
    
IBM
Published By: IBM     Published Date: Aug 06, 2012
With customer analytics-including predictive analytics, social analytics, business intelligence, and decision management-companies are empowered to improve the customer experience and maximize business outcomes by being proactive, rather than reactive. Comments made in social channels about a perceived problem with a checkout tool on a company's website, for example, can alert company decision-makers about a potential issue before it hits the contact center.
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customer analytics, loyalty, profitability, revenue, ibm, transaction data, customer survey data, demographics
    
IBM
Published By: IBM     Published Date: Aug 07, 2012
View this demo to find out how IBM SPSS® solutions for predictive customer analytics can deliver deep customer insights that help you tune your marketing efforts-effectively and efficiently attracting new customers, nurturing customer relationships and retaining ideal customers. Watch how IBM SPSS software uses existing customer information to help you do the following: Identify your best customers for targeted marketing programs with customer segmentation, cluster and profiling techniques; confidently predict which customers will respond to your offers with powerful predictive models; get more out of every customer interaction by delivering real-time, predictive intelligence to front-line decision makers; and enrich and deepen your customer insight with social media analytics.
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predictive customer analytics, ibm, decision management, consumer insight, customer, crm, customer relationship management, retain customer
    
IBM
Published By: IBM     Published Date: Aug 07, 2012
As a claims management professional, you have to deal daily with formidable - and sometimes competing - challenges: provide superior customer experience; achieve operational excellence and cost containment; and effectively manage risk. Predictive analytics can help you improve each of these three outcomes, but more importantly, it helps strike the right balance among these three objectives for each new claim received. Read this white paper from IBM to learn about applying predictive analytics to claims management, including the typical ROI achieved, how embedded analytics improves decision making, and technology components of a predictive analytics solution.
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improving, claims, management, outcomes, predictive, analytics, claims, management
    
IBM
Published By: IBM     Published Date: Aug 08, 2012
Every day, people in your organization are struggling to make the right decisions - working with customers, partners, and each other - because they simply can't use all available data. There's too much of it for humans to internalize, understand, and apply in real time. That's why organizations that automate and optimize decisions informed by predictive analytics have a significant advantage over competitors. Read this IBM white paper and discover how decision management can help you effectively leverage your business data to support faster, more-accurate real-time decisions in virtually every area of your business. You can learn the following: the common types of business decisions and how decision management affects them; why most decisions today aren't based on any real business insight; benefits of decision management-what it is and how to adopt it; and the role of predictive analytics in effective decision management.
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ibm, technology, marketing, decision management, data, automation, optimization, business insight
    
IBM
Published By: IBM     Published Date: Nov 08, 2012
In this white paper, Forrester discusses the 70 criteria evaluation of customer analytics vendors and discuss 6 of the most significant software providers, one including IBM, and scored them. Read on to learn how each vendor fulfills each key point.
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forrester, ibm, customer analytics solution, data management, analytics production, analytics consumption
    
IBM
Published By: IBM     Published Date: Nov 28, 2012
Channel proliferation has made understanding who your customers are and how they interact with your brands over time and across channels dramatically harder. Watch this webinar and learn about IBM's customer analytics and how it can help serve you.
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analytics, insight, segmentation, ibm customer analytics, ibm, products, channel
    
IBM
Published By: IBM     Published Date: Nov 28, 2012
Learn how to create a differentiated shopping experience using customer analytics. Learn from 3 key panelists who will show their expertise in in by gaining insight into customer perceptions, predict and influencing customer actions and more.
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ibm, customer analytics, experience shopping, differentiated experience, insight, customer perception, customer action, business intelligence
    
IBM
Published By: IBM     Published Date: Nov 28, 2012
Learn how Papa Gino's is able to constantly fine-tune its marketing and services efforts and focus on the campaigns and deals that deliver the highest returns using IBM's business analytics to increase productivity.
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case study, ibm, smarter analytics, customer analytics, profitability, papa ginos, customer spend, productivity
    
IBM
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