data management platform

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Published By: SAP Inc.     Published Date: Jul 28, 2009
In this paper, Frank Dravis, Six Factors Consulting, discusses how even with the finest marketing organizations, the success of marketing ultimately comes down to the data.
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single platform, data integration, data quality, quality management, soa, architecture, soa, sap businessobjects data services, platform, sap, service-oriented architecture, xl 3.0, data management, developer, source, data integration, business intelligence, legacy, crm, customer relationship management
    
SAP Inc.
Published By: Teradata     Published Date: Feb 26, 2013
This survey and research report discusses shifts in the data management landscape and the movement to align data with operational and analytical workloads creating the best possible unified data architecture platform. Read on to learn more.
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big data, survey report, data management, landscape, movement, align data, operational and analytics workloads, business intelligence, terdata
    
Teradata
Published By: Adobe     Published Date: Feb 08, 2016
Download the new eBook from Adobe, “Unleash Your Power: Accelerate Your Agency with a Data Management Platform,” to help your clients realize the full power of the data around them, create personalized customer experiences, and increase marketing ROI.
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adobe, marketing, data, dmp, agency, marketing roi, marketing research
    
Adobe
Published By: Adobe     Published Date: May 15, 2018
Discover how data management platforms can enable marketers to tackle growing data challenges, create powerful customer insights, and set up marketing campaigns that will increase revenues and significantly decrease wasted effort.
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Adobe
Published By: Lucidworks     Published Date: Jun 24, 2015
Using content, context, and the crowd to build better search applications.
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search platform, search query, search technologies, big data, high-volume data, database advancements, it management, knowledge management, platforms, data management, intent, context
    
Lucidworks
Published By: Kronos     Published Date: May 30, 2018
How do you know for sure that you're managing compliance with labor laws and regulations correctly and accurately? Start by completing this checklist. Responses to a recent Kronos® survey of 812 HR and payroll managers identified five key compliance readiness issues that organizations need to address to reduce risk of noncompliance. These issues were determined from questions such as: •Can I easily respond to and communicate to my organization about new regulations within 60 to 90 days? •Do I spend more time on duplicate data entry among various systems than I do on strategic initiatives? •Does my workforce management vendor provide education and tools that help my organization stay compliant? Download this piece and complete the entire checklist to see where your organization stands on compliance preparedness. You can also and find out more about the Kronos single unified platform for HR and payroll that can help you adapt to regulatory changes and reduce the data-entry complexity, co
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Kronos
Published By: Adobe     Published Date: Nov 09, 2017
In our 35-criteria evaluation of data management platforms (DMPs), we identified the 11 most significant ones — The ADEX, Adform, Adobe, KBM Group, Lotame, MediaMath, Neustar, Nielsen, Oracle, Salesforce, and Turn — and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2C marketing professionals make the right choice.
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Adobe
Published By: Adobe     Published Date: Sep 19, 2013
Earning top rankings in both strategy and market presence, Adobe AudienceManager was named a leader in data management platforms in the Forrester Wave™: Data Management Platforms report for Q3 2013.
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adobe, media optimizer, data management, platforms, technology, audience delivery, marketing, web analytics, data management/analytics
    
Adobe
Published By: Bluekai     Published Date: Aug 10, 2012
Hewlett-Packard, a leading technology provider with a global footprint, saw an opportunity to significantly improve its digital marketing efforts by creating a universal framework for user-level data collection and usage.
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data management platform, bluekai, supply-side platforms, audience engagement, audience extension, audience analytics, hewlett-packard, omnicom, managing data, emerging marketing, traditional agencies, internet marketing, traditional marketing, data management/analytics
    
Bluekai
Published By: Bluekai     Published Date: Aug 10, 2012
Publishers today live in a data-driven world. It is no longer enough to simply create content, build audiences, and sell ads.
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data management platform, bluekai, supply-side platforms, audience engagement, audience extension, audience analytics, emerging marketing, internet marketing, data management/analytics
    
Bluekai
Published By: Bluekai     Published Date: Aug 10, 2012
How can you analyze ALL of your disparate first and third-party audience, campaign and performance data in one central place? How can a DMP power a 360 approach to audience data management and analysis to get more bang out of your marketing dollar?
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dmp, data management platform, crm, analytics, audience targeting, predictive audience analytics, real-time campaign analytics, campaign performance, emerging marketing, internet marketing
    
Bluekai
Published By: Viavi Solutions     Published Date: Apr 14, 2017
Growing in number and becoming increasingly more malicious, security threats and attacks pose a severe threat to the survival of a business. Security operations teams need to leverage every available tool to respond more quickly and effectively to these incidents. While network packet capture and forensic analysis has traditionally been used by network operations, such a tool can also help security teams augment existing defenses and get on top of these threats. Given the hostile IT security environment, close collaboration between these groups is crucial to overall IT organizational success. This white paper explains the importance of packet capture and forensic analysis to security operations, examines the dynamics of this growing collaboration between security and network teams, and explores a leading platform in this market from Viavi Solutions.
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technology efficiency, market dynamics, data privacy, data security, device management, platform management, enterprise management, data breach
    
Viavi Solutions
Published By: Cisco     Published Date: May 15, 2015
Cisco Unified Data Center unifies compute, storage, networking, virtualization, and management into a single platform. The result is operational simplicity and business agility -- essential for cloud computing and deploying IT as a Service.
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data center, software, networking, infrastructure, applications, cisco
    
Cisco
Published By: Adobe     Published Date: Jun 26, 2019
To achieve personalization at scale, brands need to develop a better understanding of each customer they interact with, and that’s all about combining all the data they collect from every available source into a single cohesive customer view. There is no way they can handle this task or manage all this data manually, which is why data management platforms (DMPs) rose to prominence. Today, companies are looking to build on this single customer view with a real-time understanding of their audience across every digital channel, marking the next phase on the maturity ramp for DMPs.
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Adobe
Published By: Adobe     Published Date: Jun 26, 2019
The fight for customer attention is a daily struggle, but it doesn’t have to be. With a data management platform (DMP), you can be confident that the experiences you deliver are the ones your customers want and expect. Learn: o What a DMP can do for you o The three functions of a DMP o How Adobe Audience Manager can help
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Adobe
Published By: Adobe     Published Date: Jun 26, 2019
In the race to please customers and beat out the competition, there’s been a lot of talk about customer data platforms (CDPs). For marketers, a CDP is just what they’ve been looking for — a more comprehensive approach to unified customer data that lets you include raw personally identifiable information or sensitive data in your data pool. But while IT teams see the ultimate value, they may question the idea introducing a new point solution that complicates their tech stack even more. The days of brute forcing customer experience with new technology are over. Today, IT teams need to make decisions about customer experience management that span the business and go beyond marketing. That requires a different approach to the customer data problem. To learn more about our solution to the customer data platform, read our article Real-time CPD. Real-time customer experience.
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Adobe
Published By: APSALAR     Published Date: Jun 08, 2015
Because a DMP is a complex piece of technology, it can feel daunting for a marketer to thoughtfully evaluate alternatives. That’s why we’ve created this paper – to help simplify and streamline the process by suggesting a short list of questions that get to the heart of what matters strategically in a DMP so that you can make your decision with a focused yet sufficient set of information.
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APSALAR
Published By: VMware     Published Date: Feb 24, 2017
Mobile device management (MDM) tools allow companies to connect their employees securely to basic corporate network resources. Enterprise mobility management (EMM) goes a step further by enabling secure mobile versions of business-critical applications and data loss prevention to protect corporate information. But in today's workplace, employees and businesses deal with a vast variety of devices with different operating systems and form factors, from PCs and laptops, to tablets and smartphones, and now, increasingly wearables and Internet of Things (IoT) endpoints. The solution is unified endpoint management (UEM), which enables organizations to take a consistent approach to manage and secure every endpoint, any app and content, and across deployment use cases from a single holistic platform. Read this whitepaper to uncover VMware AirWatch®'s leading UEM approach that is benefiting organizations tremendously.
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VMware
Published By: Datastax     Published Date: Apr 04, 2017
Enterprises today continue to differentiate themselves with cloud applications – any application that needs to be always-on, distributed, scalable, real-time, and contextual. With DataStax Enterprise, DataStax delivers comprehensive data management with a unique always-on architecture that accelerates the ability of enterprises, government agencies, and systems integrators to power the exploding number of cloud applications. DataStax Enterprise (DSE) powers these cloud applications that require data distribution across data centers and clouds, by using a secure, operationally simple platform. At its core, DSE offers the industry’s best distribution of Apache Cassandra™. This paper provides a summary of the features and functionality of DataStax Enterprise that make it the best choice for companies that are looking to leverage the promise of Apache Cassandra™ for production environments.
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distribution, apache cassandra, cloud, datastax
    
Datastax
Published By: Datastax     Published Date: Aug 03, 2018
"Part of the “new normal” where data and cloud applications are concerned is the ability to handle multiple types of data models that exist in the application and persist each in a single datastore. This data management capability is called a “multi-model” database. Download this free white paper and explore the multi-model concept, its rationale, and how DataStax Enterprise (DSE) is the only database that can help accelerate building and powering distributed, responsive and intelligent cloud applications across multiple data models"
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Datastax
Published By: Cohesity     Published Date: Aug 09, 2019
IT organizations everywhere are undergoing significant transformation to keep pace with the needs of their businesses. They’re tasked with consolidating data centers and migrating both workloads and data to the cloud. The transition has been easier for some than others. As hybrid architectures increasingly become the norm, how are enterprises gaining complete visibility, simplifying management, and making use of all of their data—both on-premises and in the cloud? Five enterprises explain how they’ve replaced multiple products that created legacy data silos with Cohesity – a single, hyperconverged softwaredefined platform with native Microsoft Azure integration for simplified secondary data and applications. For them, Cohesity and Azure together boost IT agility while lowering costs, solving critical secondary data challenges from long-term retention, storage tiering, test/dev, disaster recovery and cloud-native backup in a proven hybrid cloud architecture.
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Cohesity
Published By: Reltio     Published Date: Nov 20, 2018
Modern Master Data Management (MDM) is more than an extension of your data governance strategy. See how Reltio is taking MDM to the next level with its data platforms in AWS and Google Cloud.
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Reltio
Published By: Reltio     Published Date: Nov 20, 2018
Big data is growing faster than the capabilities available to manage and analyze it. Get this vendor comparison to learn how a modern master data management platform will help you to achieve better outcomes.
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Reltio
Published By: HP     Published Date: Aug 03, 2009
The emergence of genomics and advanced gene sequencing techniques has made the collection and storage of data a centerpiece of biomedical research. As the data generated in biomedical research becomes richer and richer, having the infrastructure in place to deal with data growth efficiently is going to be a cornerstone of biomedical data management. This white paper examines a joint solution that features data reduction technologies combined with a network-attached storage system that offers storage optimization capacities along with an affordable, manageable, and scalable petabyte-ready storage platform.
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data, storage, genomics
    
HP
Published By: Dell Software     Published Date: Jul 24, 2012
With Quest Workspacetm Asset Manager, you can easily find data on hardware and software inventory and compare it to records on what's been purchased as well as what's actually in use. Centrally track and manage the IT contracts and licenses then generate usage reports automatically that you easily correlate to actual purchase costs and legal responsibilities. For managing software licenses, Quest Workspacetm Asset Manager goes beyond simply scanning and identifying software. It traces software usage through metering and quickly identifies if it's being underutilized, sitting idle or if the appropriate number of licenses have been purchased. From one solution, you can implement IT asset management best practices that eliminate overspending and ensure license compliance.
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software data recognition, software management, software metering, multiple platform coverage, windows, mac os, software inventory, vmware, citrix, technology integration, data integration, data management, data center
    
Dell Software
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