effective promotions

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Published By: Oracle     Published Date: Mar 28, 2017
A loyalty program can deliver a number of important benefits to restaurants, coffee shops or other food and beverage operations. It provides restaurant operators with a way to reward customers and encourage repeat business. It is also an effective, measurable marketing tool Ė by gathering details about your guests, such as their e-mail address and location or date or birth, you can target them with promotions to help grow your revenue.
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recipe, food, restaurant, engagement, loyalty program, oracle
    
Oracle
Published By: IBM     Published Date: Jan 02, 2014
"The Cincinnati Zoo & Botanical Garden is one of the nationís most popular attractions, a Top 10 Zagat-rated Zoo, and a Top Zoo for Children according to Parentís Magazine. Each year, more than 1.3 million people visit its 71-acre site, which is home to more than 500 animal and 3,000 plant species. Although the Zoo is a non-profit organization and is partially subsidized by Hamilton County, more than two thirds of its $26 million annual budgetis generated through its own fundraising efforts."
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ibm, case study, botanical garden, increase revenues, customer experience, boost sales, effective marketing, effective promotions, optimize labor costs, demand patterns, business analytics, transformation program, zoo management, business impact, operational management, direct benefits, indirect benefits, segmentation, analytic applications, business outcomes
    
IBM
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