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Published By: Marketo     Published Date: Jun 08, 2017
As a marketer, you know how critical it is to understand how your marketing efforts contribute to the bottom line. There’s a lot that goes on behind-the-scenes to generate sales pipeline and ultimately revenue. And by becoming a data-driven marketer that’s in tune with the right metrics, you can demonstrate marketing’s contribution to both. Metrics illustrate the impact that you and your team are driving in the organization, which is critical to ensure you have the budget and resources you need to deliver optimum business outcomes. Without metrics, it’s nearly impossible to measure the success of your activities and identify elements to optimize in future campaigns. And without them, there’s no way to determine your return on investment (ROI).
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marketing, data driven, metrics, revenue model, tracking campaign, channel success, b2b, return on investment
    
Marketo
Published By: Mocana     Published Date: Jun 18, 2010
Mocana's NanoVOIP is a comprehensive security solution for application developers and device designers looking to build secure VOIP products. Its simple API means no previous crypto expertise is required, and its tiny memory footprint goes where other implementations simply can't. Download the NanoVOIP whitepaper and receive a free trial.
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mocana, nano voip, security, application developer, device designer, encrypted voice, video, data solution
    
Mocana
Published By: NETIQ     Published Date: Jun 20, 2014
On the one hand, you have the increased productivity that goes along with BYOD. On the other hand, you have all the security risks and users’ concerns about giving IT visibility or control of a personal device. Learn how to solve this puzzle.
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netiq, byod, mobile access, autonomy, privacy
    
NETIQ
Published By: Symantec     Published Date: Feb 04, 2015
Seventy percent of Americans are seriously concerned about identity theft. More than two thirds of online shoppers don’t complete their purchase because of price. In the world of e-commerce, you need a targeted marketing strategy to ensure you’re offering customers the reassurance and guarantees they need to browse and buy confidently. Symantec’s Norton Shopping Guarantee gives you just that. Online stores are seeing a dramatic return on investment when they use it. For merchants and customers alike, it’s satisfaction guaranteed.
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e-commerce, identity theft, targeted marketing strategy, reassurance and guarantee, return on investment
    
Symantec
Published By: Symantec     Published Date: Jun 24, 2015
This white paper illustrates how there’s a better way to inspire consumer confidence and satisfaction, all while increasing conversions, order value, and repeat buyers on your site.
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customer satisfaction, reassurance, customer confidence, online shopping, return on investment, e-commerce
    
Symantec
Published By: EVault     Published Date: Mar 21, 2014
Er zijn heel veel manieren om uw data te back-uppen – dan is het goed om te weten dat 12 Best Practices ze allemaal beslaan. Als u dit compacte whitepaper leest, kunt u in een paar minuten: •Bepalen of uw back-up en recovery systeem voldoet •Specifieke stappen bepalen om verbeteringen aan te brengen •Efficiëntie, betrouwbaarheid en kosten-effectiviteit verhogen Vul uw gegevens in en download
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evault, cloud computing, cloud connected diaster, disaster recovery, natural disaster, better for business
    
EVault
Published By: Tyco Integrated Security     Published Date: Dec 08, 2014
The cloud is no longer just for deploying software – it’s now transforming the way companies physically secure their business. Learn how you can future-proof your business and secure your company with the flexibility of the cloud and the latest security know-how.
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video security, cloud, business protection
    
Tyco Integrated Security
Published By: Code42     Published Date: Apr 22, 2016
Data loss, theft or breach is inevitable, but backup assures recovery, continuity and rapid response. Endpoint data backup is at the core of an enterprise data security strategy. Modern endpoint backup goes well beyond backup and restore, delivering risk reduction across the enterprise and addressing perennial IT and business problems. Discover more by reading this whitepaper.
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endpoint backups, data visability, code 42, data loss, data recovery
    
Code42
Published By: Oracle     Published Date: Aug 22, 2016
This white paper goes into detail about the growth of the supply chain cloud.
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Oracle
Published By: Trillium Software     Published Date: May 25, 2011
To achieve business goals and objectives, you must first optimize the information supporting all of your business processes. Implementing an Information Quality Management practice and applying best practices will help maximize the value of your information.
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trillium software, information quality management, iqm, business process silos, tactical data, strategic information, productivity, mdm
    
Trillium Software
Published By: Trillium Software     Published Date: May 25, 2011
To achieve business goals and objectives, you must first optimize the information supporting all of your business processes. Implementing an Information Quality Management practice and applying best practices will help maximize the value of your information.
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trillium software, information quality management, iqm, business process silos, tactical data, strategic information, productivity, mdm
    
Trillium Software
Published By: IBM     Published Date: Feb 25, 2008
In preparation for disasters, it’s critical to have a backup site that can be used if your primary location goes down. Does your business have the right procedures and equipment to recover after a disaster? Get answers. Download this article about a new enterprise data center and learn more about protecting your IT infrastructure.
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disaster recovery, business continuity, preparedness, natural disaster, redundancy, hurricane, backup, recovery
    
IBM
Published By: Stratus Technologies     Published Date: Dec 03, 2008
As server virtualization goes mainstream, the workloads of virtual machines are taking on mission-critical proportions.
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server virtualization, stratus technologies, virtual machines, server reliability
    
Stratus Technologies
Published By: Hyland Software     Published Date: Dec 17, 2013
Unlike a basic document management system, ECM goes beyond storing and retrieving content to provide functionality that supports business initiatives. Multiple document types are captured, integrated, processed and measured to streamline workflows.
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emc, enterprise content management, emc solution, automated processing, workflow, integration, emc strategy, onbase
    
Hyland Software
Published By: DocuSign     Published Date: Mar 23, 2016
Learn how Alameda County rose to the Green challenge and improved document turnaround time by 80%, digitized paper workflows and improved visibility to of documents status in the review cycle.
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DocuSign
Published By: Avaya     Published Date: Nov 27, 2017
In an industry like automobile sales and service, responsiveness can easily mean the difference between a service appointment, a large-ticket sale – or a customer taking their business elsewhere. Despite its reputation for meeting and exceeding customer needs, Voss Auto Network was using an aging communications system. The network of dealerships, including eight locations across Ohio, serves over 500 employees. Getting calls even when “walking the lot,” quickly retrieving voicemails, and having the ability to easily track missed calls all proved key to taking customer service, sales, and repeat business to the next level.
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Avaya
Published By: Oracle     Published Date: Aug 19, 2016
This white paper goes into detail about Oracle's backup and recovery strategies.
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Oracle
Published By: Oracle     Published Date: Aug 19, 2016
This white paper goes into detail about Oracle's cloud-scale zero data loss recovery appliance.
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Oracle
Published By: Jobvite     Published Date: Aug 25, 2016
Onboarding is a comprehensive approach designed to bring new employees into a company and get them acquainted with their new role in way that goes far beyond simple orientation. Done right, onboarding helps new employees understand company goals, reach their full potential and get productive quickly.
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Jobvite
Published By: Centrify Corporation     Published Date: Jun 07, 2018
Centrify is pleased to be recognized by 451 Research as one of the early vendors to embrace the ‘zero trust’ concept, a new conceptual framework on the rise as traditional security tactics that follow a hardened perimeter approach have failed. This report examines Centrify’s Zero Trust Security approach, as well as explores its Next-Gen Access platform, which “provides a solid foundation for enterprises setting out on their zero-trust journey”.
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Centrify Corporation
Published By: Vision Critical     Published Date: Jun 23, 2009
When new ideas and market opportunities arise, Vodafone New Zealand's goes directly to customers for their feedback. The company has 30,000 New Zealanders on their community panel, Vodafone Voice. With rapid results and actionable insights, the panel is able to provide Vodafone Executives timely answers to make informed decisions that maintain brand relevance for customers. Vodafone relies on the panel to assist in making decisions around which products, services or offerings are worth pursuing.
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vodafone, online community, customer voice, customer data, crm, cost savings, vision critical, marketing research
    
Vision Critical
Published By: White Horse     Published Date: Apr 02, 2010
Find out how B2B companies are utilizing social media marketing relative to their B2C peers in the areas of social participation, social marketing staffing, executive support and success measurement. This proprietary report based on a survey of 104 marketers across a range of businesses shares challenges and opportunities ahead.
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white horse, b2b, redesign, rfps, b3b, scope, purpose, template
    
White Horse
Published By: Intralinks     Published Date: Jan 16, 2015
In their newly released report, “On the Radar: Intralinks,” MWD Advisors probes 10 key questions about how Intralinks VIA™ supports workforce mobility by giving organizations the controls to manage and secure business data, wherever it goes. This On the Radar briefing note follows a simple “ten questions” format, designed to provide a concise but thorough overview of a company and its products and services, answering the simple questions like: “Why is it interesting?” “What’s Next?” “Should I consider it?” You’ll learn how organizations should consider the benefits of an enterprise- grade content collaboration solution that’s designed to embrace workforce mobility “but with the security of administrative controls that make it much easier to manage that collaboration and maintain an audit trail.” Download the MWD report and find out why Intralinks VIA “…keep[s] IT and compliance officers happy, while not cramping end users’ mobility.”
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workforce mobility, manage and secure, business data, enterprise, collaboration solution
    
Intralinks
Published By: Intralinks     Published Date: Jan 16, 2015
The increased mobility of the workforce is changing the way we work. Business users want the flexibility to share and collaborate on content that drives their business while IT needs to ensure the security of that data, no matter where it goes. An effective enterprise collaboration solution must consider people, processes and technologies to be effective, but where to begin? This comprehensive Buyer’s Guide offers guidance on how to develop your organization’s requirements with regard to: Risk management – avoiding data breaches and loss of information that can result in non-compliance Business productivity - allowing for secure collaboration while enabling teams to work anywhere on any device IT efficiency - supporting the full breadth of external business content requirements while integrating with existing applications and protocols This Buyer’s Guide offers a holistic approach for your evaluation process by examining the granular aspects of enterprise file sharing, as well as i
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collaboration solutions, risk management, business productivity, it efficiency, business users
    
Intralinks
Published By: Hewlett-Packard     Published Date: Jul 24, 2013
Isolating application problems can be challenging in highly virtualized or cloud environments. This paper offers a roadmap to optimize application performance management with a pragmatic, phased approach that goes beyond monitoring and focuses on support for composite applications, SOA, and ERP applications.
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application performance, apps, soa, erp, applications, cloud
    
Hewlett-Packard
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