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Published By: AWS     Published Date: Oct 30, 2018
Snapper, a New Zealand-based company that develops custom account-based solutions, was creating an online concessions payment program for local students and needed a way to enhance the security of their personal information on Amazon Web Services (AWS). The solution had to further protect online student profiles and associated payment details stored in Amazon Simple Storage Service (Amazon S3) against malware and threats. Snapper chose Symantec Cloud Workload Protection for Storage (CWP for Storage) for its advanced malware protection, elastic scalability, and simple deployment requiring only a few hours.
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data, amazon, cwp, storage
    
AWS
Published By: ThousandEyes     Published Date: Nov 17, 2016
ThousandEyes monitors BGP routes from both corporate and service provider networks so you can see inbound routes to your prefixes and outbound routes to key services and endpoints. Act quickly on issues including local misconfigurations, peering changes, and route hijackings. Watch this video short now!
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ThousandEyes
Published By: ThousandEyes     Published Date: Mar 14, 2017
ThousandEyes monitors BGP routes from both corporate and service provider networks so you can see inbound routes to your prefixes and outbound routes to key services and endpoints. Act quickly on issues including local misconfigurations, peering changes, and route hijackings.
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ThousandEyes
Published By: Carbonite     Published Date: Feb 22, 2017
Discover the many benefits of a multi-faceted backup plan, and how you can combine the recovery speed of local backup with the security of a comprehensive cloud-based solution.
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backup and recovery, business backup, computer backup, cloud backup, cloud recovery, data backup, data recovery, data protection, disaster recovery, flexible deployment, full recovery, hybrid backup, hybrid data protection, hyper-v backup, on-site backup, on-premises backup, recovery plan, remote backup, vm backup
    
Carbonite
Published By: G/O Digital     Published Date: Nov 13, 2014
For the majority of small businesses around the country, the world of marketing looks very different from big brands and retailers. With limited budgets, resources and staff to execute their marketing visions, it can oftentimes be daunting and confusing for local/ small businesses to tackle their social media marketing, let alone convert engagement with their content on social media sites like Facebook and Twitter into local store sales. Download this research report to learn how Facebook advertising converts digital ‘hunters’ into in-store buyers.
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digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media, email marketing, web development, web design
    
G/O Digital
Published By: G/O Digital     Published Date: Nov 13, 2014
A lot has changed in the 10 years since Facebook first launched. No longer are social networking sites just a place where people can stay in touch with friends. Now, 30 percent of people use Facebook as their primary source of news. While Facebook is still the number one social network, Twitter, Google Plus, LinkedIn, Instagram, and Pinterest are all growing at steady rates and millions of users are accessing these sites from the palm of their hand with smartphones and other mobile devices. Download this whitepaper to learn how you can leverage social networking to quickly reach users and entire online communities to boost your business.
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digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media, email marketing, web development, web design
    
G/O Digital
Published By: G/O Digital     Published Date: Nov 13, 2014
To stay ahead of the competition in this constantly changing environment, you need to understand which marketing tools work best for your business. Today, companies are employing integrated marketing to help target, engage, and convert new and existing customers. Download this whitepaper to learn ‘how’ and ‘why’ you need these top five digital marketing services for your local business.
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digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media, email marketing, web development, web design
    
G/O Digital
Published By: G/O Digital     Published Date: Nov 13, 2014
It doesn't matter the legal field you specialize in – personal injury, bankruptcy, real estate, family law – you probably don’t have the time to focus on clients, the daily operations of your practice, and grow your business at the same time. To maintain a local business, you continually need to search for new business leads while still providing the best service to your clients and still find some time to sleep at night. This guide is here to help you boost your online lead generation with simple-to-execute solutions and best practices. Download this guide to help boost your online lead generation with simple-to-execute solutions and best practices.
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digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media, email marketing, web development, web design
    
G/O Digital
Published By: G/O Digital     Published Date: Nov 13, 2014
In the past 100 years, advertising and marketing has rapidly changed. With the increasing influence of digital marketing, home improvement companies, such as HVAC, roofing, plumbing, and remodeling companies, can no longer rely on catchy radio jingles or a space in the Yellow Pages to get their services in front of new clients. Download this guide for quick and easy steps to improve digital advertising for your local business.
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digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media, email marketing, web development, web design
    
G/O Digital
Published By: G/O Digital     Published Date: Nov 13, 2014
As an HVAC company, you have to understand how to connect your services to your targeted audience’s typical purchase cycle. You have to think about how your clients find you, where they are researching your specific services, and what prompts them to call your business versus your competitor. Download this guide for quick and easy steps to improve digital advertising for your local business.
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digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media, email marketing, web development, web design
    
G/O Digital
Published By: G/O Digital     Published Date: Nov 13, 2014
Every year, consumers flock to malls, department stores and retailers - big and small - to score huge savings and deals on holiday gifts. All the while, these shoppers are chained at the hip to their smartphones and tablets to stay connected to what's happening in real time. Download this research report for a snapshot of how local search and mobile marketing streamline the path to in-store sales for small businesses.
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digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media, email marketing, web development, web design
    
G/O Digital
Published By: Alcatel Lucent Enterprise     Published Date: Aug 31, 2017
Where education connects with technology that works. For your school, college or university. With global reach and local focus, we deliver purpose built networking and communications for the education environment that enable secure, reliable collaboration between your faculty and students.
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teachers, administrators, education leaders, cyber security, iot devices, digital content
    
Alcatel Lucent Enterprise
Published By: Saepio     Published Date: Apr 21, 2010
Brand marketers invest billions to create an emotional connection between their brand and prospective customers. As media fragments and customers increasingly engage with the brand in ways outside the direct control of the corporate marketer, brand positioning and messaging and the building of emotional connections with consumers becomes more challenging.
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saepio, emm, roi, marketing process optimization, var, distribution, crm, mrm, distributed marketing, enterprise marketing management, campaign planning, interactive marketing
    
Saepio
Published By: AcquireWeb     Published Date: Jan 22, 2007
This article addresses one of the biggest challenges associated with e-mail marketing programs – establishing meaningful contact with customer targets in order to increase sales, while protecting and enhancing your brand. It illustrates that successful e-mail marketing designed to drive sales and build brands requires adopting a methodology that includes more precise prospect targeting, better permission-based models, a better overall consumer experience and better quality lists.
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email marketing, best practices, permission marketing, brand management, direct marketing, newsletter design, acquireweb, integrated marketing, e-mail, acquisition e-mail, lead generation, e-mail marketing, e-mail appending, acquirelocal, local marketing, local store marketing, restaurant marketing, franchise marketing, acquisition marketing, email marketing services/software
    
AcquireWeb
Published By: AcquireWeb     Published Date: Apr 07, 2008
This case study, published by DM News in July 2007, explores how email helped top-ranked ad agency Radarworks succeed in a changing market in developing a marketing campaign using a mixture of media channels with a set budget to maximize brand and event awareness and drive participation, and be able to measure the ROI from each marketing channel.
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acquireweb, complete campaign, complete, multi-faceted, multichannel, multi-channel, integrated marketing, e-mail, acquisition e-mail, lead generation, e-mail marketing, e-mail appending, acquirelocal, local marketing, local store marketing, restaurant marketing, franchise marketing, acquisition marketing, data management/analytics
    
AcquireWeb
Published By: AcquireWeb     Published Date: Apr 07, 2008
This opinion piece, published by DM News in November 2007, addresses a common but less talked about problem with email marketing – over-mailing to positively effect otherwise mediocre results; which is likely the result of an acquisition email provider using a compiled response file, and guaranteeing high open and click rates in addition to a positive ROI. This article provides insight on what the marketer, broker or agency can do to ensure they are maximizing the ROI from a given campaign, while disincentivizing over-sending behavior.
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email, conversion, conversion testing, email marketing, frequency, overdelivery, over-delivery, acquireweb, email marketing campaign, email campaign, integrated marketing, e-mail, acquisition e-mail, lead generation, e-mail marketing, e-mail appending, acquirelocal, local marketing, local store marketing, restaurant marketing
    
AcquireWeb
Published By: AcquireWeb     Published Date: Apr 07, 2008
This article, published by DM News in June 2006, begins, “As sure as the spring is followed by summer and succeeded by fall, online marketing options, Search, Lead Generation and Email, seem to enjoy a cyclic season in vogue.” This article describes how for many, the use of email cost effectively has driven sales and built brand awareness; however, for the majority, email has not delivered on the promise.
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acquireweb, search, online marketing, lead generation, integrated marketing, e-mail, acquisition e-mail, lead generation, e-mail marketing, e-mail appending, acquirelocal, local marketing, local store marketing, restaurant marketing, franchise marketing, acquisition marketing, data management/analytics
    
AcquireWeb
Published By: AcquireWeb     Published Date: Apr 07, 2008
This article, published by Target Marketing in April 2008, examines principles and practices associated with acquisition e-mail, which also apply to CRM programs, that are often overlooked by marketers when building their e-mail strategies. These fundamentals serve as strategies to consider and employ to yield higher response rates and a more effective e-mail marketing effort.
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acquireweb, acquisition email, email marketing, integrated marketing, e-mail, acquisition e-mail, lead generation, e-mail marketing, e-mail appending, acquirelocal, local marketing, local store marketing, restaurant marketing, franchise marketing, acquisition marketing, data management/analytics
    
AcquireWeb
Published By: AcquireWeb     Published Date: Apr 07, 2008
This white paper suggests there is no doubt that email marketing can be an extremely cost-effective marketing tool, and when used properly can significantly improve a company’s bottom line. It explains that email can be used in every element of the marketing process, and presents a number of benefits that email can deliver as part of an overall marketing strategy.
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email marketing, acquireweb, integrated marketing, e-mail, acquisition e-mail, lead generation, e-mail marketing, e-mail appending, acquirelocal, local marketing, local store marketing, restaurant marketing, franchise marketing, acquisition marketing, data management/analytics
    
AcquireWeb
Published By: WebEx     Published Date: Apr 02, 2009
The business of taking care of remote hardware and software has never been bigger:-Managed systems and services for retail, point of sale, hospitality, and other distributed operations are a hot growth area.- Enterprise help desks manage an increasingly dispersed array of hardware and software.- Enterprise software providers are moving to managed services and other value added support offerings to preserve margins in the face of increasing price pressure.
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webex, virtual support networks, virtual support network, vsn technology, standard remote management, it server management, local area network, lan, firewall, virtual private network, vpn, security, support costs, isdn, wifi, slas, tco
    
WebEx
Published By: Webroot     Published Date: Sep 18, 2013
This Webroot whitepaper compares deploying secure web gateways as software or appliances on-premises vs. as a cloud-based service. Lower cost, fast implementation, rapid scalability and less administration are all good reasons to adopt SaaS and cloud-based applications. In addition to these benefits, cloud-based secure web gateways can also provide better security and faster performance than appliances or local servers. It discusses a number of advantages of cloud-based solutions that appliances cannot match, such as: • Better defense against zero-day threats and spam servers • More comprehensive signature and URL database • Supports remote users more securely and without the cost of putting servers in every location
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web threat, content filtering, the cloud, security, web gateway, cloud-based applications
    
Webroot
Published By: Silver Peak     Published Date: Jun 24, 2013
See how Australia's largest independent locally-owned manufacturer and distributor of wood-based building products, Gunnersen, has implemented Silver Peak Systems to ensure its recovery point objectives are achieved.
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silver peak, virtual appliances, disaster recovery, wan bandwidth
    
Silver Peak
Published By: Yext     Published Date: Sep 03, 2014
The key to a mobile local campaign is the Mobile Local Landing page. Download this whitepaper to find out the 3 cornerstones to a successful Mobile Local Landing Page.
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yext, marketing, internet marketing, mobile marketing, mobile local landing page, landing page, mobile local campaigns, user experience, call to action, location targeted ads, interactive marketing, customer experience/engagement
    
Yext
Published By: BrightEdge     Published Date: Apr 15, 2013
Search Engine Optimization is a key component in most online marketing plans today. A huge amount of time is spent optimizing content and pages for better visibility on search engines. Download this study to learn how Yelp simplified local SEO management with BrightEdge.
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enterprise seo, content optimization, enterprise seo management, search engine optimization, seo, seo blog, seo careers, seo managment, seo platform, seo platform software, seo software, seo success stories, seo white paper, seo white papers, seo case study, seo case studies, seo technology, seo tool, seo tools, seo tracking
    
BrightEdge
Published By: Soonr     Published Date: Sep 03, 2014
Business happens at the speed of “right now” across departmental, physical, geographical and organizational lines. Secure, anywhere, anytime access to the most up-to-minute business content ensures that employees, partners and customers can do business faster. Neither remote VPN access nor cloud-only sharing solutions provide the flexibility, security, and universal access required to support today’s business. What’s needed is a solution that offers the benefits of cloud-based file access along with the control and manageability of local file systems. Discover the Soonr Hybrid Cloud Sync and Share Solution that preserves existing file server infrastructure, while delivering complete mobile file sharing and collaboration capabilities.
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soonr, cloud, sync and share, security, solutions, business support, vpn access, cloud sharingsoonr, network storage, file sharing, cloud file sharing, hybrid cloud, mobile file sharing, efss, it management, hybrid it, sync and share, vpn access
    
Soonr
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