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Published By: Evariant     Published Date: Sep 07, 2016
Marketers face a unique challenge to allocate resources across a variety of tactics to target key audiences that need their product or service – with limited information on what combination of products or services will have the optimum impact, which target audience members are ideal fits, and what allocations will provide the best return on investment to the organization. Healthcare has its own myriad of challenges, including many local, regional, and national options for consumers, service line variations, and disparate demographics. The good news is that there is an emerging understanding of digital and multichannel marketing, and ample opportunity to define best practices, systematically calculate marketing effectiveness and return on marketing investment (ROMI), and use technology and data to create great business outcomes.
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evariant, multi-channel marketing, hospital, patient engagement, digital marketing
    
Evariant
Published By: Schneider Electric     Published Date: Oct 31, 2017
In some cases, adopting cloud IoT platform may make more sense where required processes, communication costs and cloud costs meet sufficient total cost of ownership against deploying MDC. Additionally, in situations that an end-user organization already has a secure room or a modular data center solution where infrastructure can be housed and/or the amount of infrastructure involved may be too small to benefit from power/cooling advantages of being housed in an MDC, the organization may not see a need for an MDC. An MDC is nothing more than a smaller form of a modular data center, and a number of providers have entered the modular data center solutions space in the past. These modular data center solution providers came into the market with high expectations for growth and ROI only to find that high sales were not forthcoming due to limited use cases, so many exited the space.
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algorithm analysis, buyer trend, iot, workloads, market, vendors, data centers
    
Schneider Electric
Published By: Oracle     Published Date: Mar 28, 2017
The complexities of distribution make it a most daunting challenge. Indeed, for hoteliers, mastering it might be akin to finding the industry’s Holy Grail. Consider the task’s many facets: Maximizing exposure to attract new customers and establish presence in markets, both near and far, requires contracts and integration with an everchanging cast of OTAs and metasearch companies. Evaluating voluminous amounts of data for rate management practically defines “paralysis by analysis.” And demonstrating online capabilities that can adapt to the ever-changing demands of today’s consumers – who expect everything to be faster, better and cheaper than yesterday.
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cloud, distribution, hoteliers, oracle
    
Oracle
Published By: IBM APAC     Published Date: Sep 25, 2017
As technology has progressed companies have always taken advantage of it to evolve how they engage with their customers. But today, something different, more fundamental is happening. How shoppers and buyers want to interact and transact with companies is changing dramatically, driven by the fusion of physical and digital channels.
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technology efficiency, market dynamics, data privacy, data security, device management, platform management, enterprise management
    
IBM APAC
Published By: Juniper Networks     Published Date: Oct 19, 2015
Interactive Data is a trusted leader in financial information, delivering a comprehensive set of products and services designed to meet the needs of the front, middle, and back offices at some of the largest and most well-known institutions around the world.
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market, data, operations, scale
    
Juniper Networks
Published By: Juniper Networks     Published Date: Oct 20, 2015
RAND reports present research findings and objective analysis that address the challenges facing the public and private sectors.
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juniper, cybercrime, data, narkets, research, analysis
    
Juniper Networks
Published By: Oracle     Published Date: Nov 14, 2016
This webinar shows how to get instant clarity with stunningly visual analysis and self-service discovery using Data Virtualization Cloud Service.
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marketing analytics, cloud, cloud computing, virtualization, cloud service, cloud, analytics, oracle
    
Oracle
Published By: Microsoft     Published Date: Oct 06, 2017
After rapid expansion of vendors and features, players in the operational DBMS market continue converging toward feature parity. Data and analytics leaders will be interested in the lack of Visionaries, competition in the Challengers quadrant and the maturing cloud capabilities among these vendors.
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data management, data system, business development, software integration, resource planning, enterprise management, data collection
    
Microsoft
Published By: Schneider Electric     Published Date: May 31, 2019
Colocation facilities are rapidly designing and building new facilities in order to capitalize on market opportunity. Getting the facility up and running is the first challenge. The second? Recruiting, training, and retaining qualified data center staff. In this webinar, co-hosted by Tony DeSpirito, VP & General Manager Data Center Operations at Schneider Electric, & Brian Gisi, Infrastructure Management & Services Manager at IBM, to access field-tested methods & strategies that can help you: 1. Overcome the worldwide shortage of experienced data center professionals 2. Understand how out-tasking data center operations can benefit you & your clients 3. Identify key characteristics of a strong data center operations partner
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data center, business growth, schneider electric
    
Schneider Electric
Published By: Schneider Electric     Published Date: Jun 05, 2019
Data centers are evolving. They are much more than the data storage facilities of the past—they are gateways to emerging markets and platforms from which businesses can expand their reach through greater connectivity. These evolutions require the deployment of secured IT platforms capable of supporting and treating a huge amount of data generated in real time. Learn how Interxion partnered with Schneider Electric to meet the needs of its customers and stay relevant in the rapidly evolving colocation market.
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customer insight, colocation business, schneider electric
    
Schneider Electric
Published By: VMware     Published Date: Aug 23, 2011
This paper analyzes the benefits and drawbacks of outsourcing cloud services, examines the business benefits and risks, and provides the steps one should take for a successful implementation.
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vmware, market pulse report, global cloud adoption trends, cloud computing, transformation, enterprise hybrid cloud, business agility, cios, business value, business application, virtualization, data center
    
VMware
Published By: Sybase     Published Date: Dec 01, 2011
This guide provides thought leadership on how capital markets firms can capitalize on real-time data.
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Sybase
Published By: Clustrix     Published Date: Sep 04, 2013
Online advertising is a highly competitive and innovative market being driven to new levels by the rise of ad exchanges, real-time bidding alongside traditional ad networks. With advertisers increasingly buying one impression at a time, advertising market growth is soaring. If your database is the bottleneck limiting the growth of your advertising business, this is the white paper for you. Find out how Clustrix will give you access to functionality, such as ad segmentation and targeting based on up-to-the minute campaign performance, as well as instant access to smart data, so your clients can make the right buy decisions. This free whitepaper considers the technical challenges this rise presents for the database, and discusses the unique technology that enables Clustrix to solve these challenges and give your advertising business a competitive advantage.
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technology, clustrix, online advertising, real time bidding, database, analytics
    
Clustrix
Published By: Cisco     Published Date: Apr 20, 2016
Note: Part two of Karen Walker’s blog series continues her insights about Digital Transformation and spotlights how Cisco’s Marketing and Communications team is using technology to transform their function. Excerpt: Today’s marketers are delivering more and more content digitally, but to be effective that digital content can’t just be generic reference material. Rather, effective content must be relevant, timely, and personalized. And its goal should be to create a dialogue with the customer. This is no easy task. It requires investing in marketing technologies that help deliver personalized content with speed and agility. For modern marketers, technology opens the door to new revenue pipelines. Digital platforms and applications combined with data and analytics augment our go-to-market model.
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cisco, digital, marketing, technology, mobile, marketing strategy, emerging marketing, internet marketing, crm & customer care
    
Cisco
Published By: SolidFire_NetApp     Published Date: Oct 10, 2016
This paper introduces five architectural principles guiding the development of the next generation data center (NGDC). It describes key market influences leading a fundamental enterprise IT transformation and the technological trends that support it. The five principles are: scale-out, guaranteed performance, automated management, data assurance, and global efficiencies. Cloud infrastructure delivery models such as IaaS, private clouds, and software-defined data centers (SDDC) are foundations for the NGDC. In an era where IT is expected to ensure productiongrade support with a plethoric flow of new applications and data, these models demonstrate how to eliminate bottlenecks, increase self-service, and move the business forward. The NGDC applies a software-defined everything (SDx) discipline in a traditional, hardware-centric business to gain business advantage.
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SolidFire_NetApp
Published By: CA Technologies     Published Date: Aug 24, 2017
The “connected car” market is forecasted to reach $98.42 billion by 20181. The convergence of the app economy, increased connectivity, the Internet of Things (IoT), growth of in-car screen displays and open enterprise data models is giving automotive manufacturers and their partners a wealth of opportunities to improve service delivery and backend supply-chain management.
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CA Technologies
Published By: Deluxe     Published Date: Mar 15, 2017
Best-in-class FI marketers have embraced the power of signals. Through their everyday actions, consumers and businesses continually create signals for marketers like you. A signal is an indication of intent or behavior. Examples of activities that produce signals include making a purchase, searching online for information about a financial product, clicking on an ad, applying for a loan, and paying off debt. Each signal can be tracked, monitored, and acted upon. Reaching customers at the critical moment, in the right channel with the right message, requires keen insights about the signals they’re producing. Signals aren’t new to marketing. In fact, you may already be using new mover lists or even search engine marketing. Today, though, there is so much more valuable data available — if you know where to look and what to do with it.
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Deluxe
Published By: Juniper Networks     Published Date: Aug 10, 2017
As the pressures of digital disruption force companies to either transform or die, companies in Asia’s BFSI sector are rushing to integrate cutting-edge technologies and roll-out innovative new services to their customers. Fortunately, thanks to rapidly advancing technologies, developments in the regulatory landscape and the initiative of leading BFSI organisations, we are seeing incredible examples of innovation within the sector on a monthly, if not weekly, basis.
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technology efficiency, market dynamics, data privacy, data security, device management, platform management, enterprise management
    
Juniper Networks
Published By: Juniper Networks     Published Date: Aug 10, 2017
Whilst the FSI sector races to implement cutting-edge technologies such as AI, blockchain and automation, there are no mutually agreed upon set of best practices to implement these technologies. As a result, organisations are using their own blend of strategic initiatives and company culture to drive innovation, with varying levels of success. To help, this article features advice from five of the leading experts in the FSI and technology sector today.
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technology efficiency, market dynamics, data privacy, data security, device management, platform management, enterprise management
    
Juniper Networks
Published By: Juniper Networks     Published Date: Aug 10, 2017
OpenLab is a centre of innovation provided by Juniper, for business leaders who want to build network-integrated software applications and solutions quickly and securely. This is done by offering hands-on and cloud-based access to Juniper and third-party solutions including SDN sandboxes and NFV interoperability testing.
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technology efficiency, market dynamics, data privacy, data security, device management, platform management, enterprise management
    
Juniper Networks
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