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Published By: HERE Technologies     Published Date: Oct 02, 2019
How can brands create relevant, authentic advertising experiences with real-world location intelligence? Innovative brands and marketers are looking for data sets and services that contextualize consumer movements and habits in the world around them. Understanding location and its connection to customer behavior is key to increasing the effectiveness of retail campaigns and diving deeper into audience behavioral patterns. HERE enables relevant and authentic experiences through real-time location intelligence. As the world’s leading location platform*, HERE also shares its insights into the future of reaching customers on their mobile devices as they travel. *Souce: Ovum and Counterpoint Research annual indexes
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HERE Technologies
Published By: HERE Technologies     Published Date: Oct 23, 2019
While the retail industry has made great strides in understanding the online journeys of consumers, it has been difficult to observe and analyze their whereabouts and movements offline. Advanced location intelligence enables marketers to observe consumer journeys to within meters, whether indoors or outdoors, as they move around ever-changing environments, such as stores, malls, restaurants, residential addresses, landmarks, and places of interest. This eBook explores how retailers are starting to launch more targeted campaigns by using location to understand consumer behavior. Find out why location intelligence can bring a wide range of benefits to the entire retail industry: data-driven audience segmentation, real-time location targeting, reduced ad-spend, enhanced campaign attribution, and more.
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HERE Technologies
Published By: HERE Technologies     Published Date: Nov 04, 2019
Accurate, contextual location data is essential to providing customers with a compelling marketing experience. K nowing where your customers are, how to reach them and understanding their needs in those moments can be the difference between campaign success and failure. Have a listen to HERE location marketing experts Hervé Utheza and Jason Bettinger , along with Cami Zimmer (EVP Busi ness & Marketing at Glympse), as they explain how to leverage location insights to create a more engaging customer experience . Learn how location technologies bring together the geometry of the world and the movements of consumers in order to to improve th e consumer journey at each touchpoint of the shopping experience – from the first time the y see the personalized promotion to the actual delivery of their purchase . View this webinar and learn : ? How to innovate around location insights to create personali zed experiences . ? How location technologies help to r efine segmentatio
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HERE Technologies
Published By: HERE Technologies     Published Date: Dec 06, 2018
Advertisers are beginning to invest in location insights which give them data on how and why transactions are made in specific places. U.S. marketers are poised to double their spend on location-targeted mobile ads between 2017 and 2021 to $32 billion, according to research firm BIA/Kelsey. Understanding location is key to gaining insights and making change. HERE offers data sets and services that advertisers can use to contextualize consumer movements and habits in the world around them. This gives them well-timed and relevant advertising.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 06, 2018
Advertisers have made great strides in understanding consumers’ digital journeys. But in order to truly map the steps of the consumer – including bridging the journeys between digital and physical worlds – you need advanced location-enabled intelligence. Find out how precise real-world geometry gives you the context you require to create personalized consumer experiences with the HERE and Location-Based Marketing Association (LBMA) white paper. HERE Technologies gives you the location context you need to make sense of your dynamic user data. Mapping consumer movements to real-world elements such as points of interest, retailers and their building shapes allows you to observe consumer journeys to within meters, and deliver more timely, accurate campaign messages.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: Hewlett Packard Enterprise     Published Date: Aug 23, 2018
Enterprises are moving to the cloud because it offers greater flexibility and lower cost. The first wave of cloud native and content apps are well on their way, but there's a new wave of traditional enterprise applications that enterprises are still struggling to move to the cloud. The Q&A walks you through the most common issues related to cloud storage—and how HPE Cloud Volumes put any remaining concerns to rest.
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Hewlett Packard Enterprise
Published By: HotSchedules     Published Date: Jul 28, 2017
If you work in the service or hospitality industry, you know the business impacts of new legislation are a constant concern. Laws regulating wages, overtime and paid sick leave can affect the bottom line if your business doesn’t comply, and now a new beast is rearing its head. The Fight for Fifteen movement is gaining momentum, pushing for a $15 minimum wage and inspiring lawmakers to explore new legislation designed to improve labor scheduling in restaurants, and in turn, the lives of employees. What does that mean for your business? This eBook will break down what you need to know, from the impacts on owner-operators to ways you can get in front of the issue.
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predictive scheduling, regulation, minimum wage, employee satisfaction
    
HotSchedules
Published By: IBM     Published Date: Jun 29, 2018
IBM LinuxONE™ is an enterprise Linux server engineered to deliver cloud services that are secure, fast and instantly scalable. The newest member of the family, IBM LinuxONE Emperor™ II, is designed for businesses where the following may be required: • protecting sensitive transactions and minimizing business risk • accelerating the movement of data, even with the largest databases • growing users and transactions instantly while maintaining operational excellence • accessing an open platform that speeds innovation
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IBM
Published By: Oracle     Published Date: Aug 01, 2018
The Zero Data Loss Recovery Appliance’s benefits are compelling for any enterprise with a need to protect critical Oracle databases. The differences between this database recovery appliance and other approaches to data protection are stark. The Recovery Appliance leverages a combination of existing proven technologies and new developments that eliminate data loss and improve recovery. The elimination of periods between backups when database changes are not captured is also a major benefit, and the movement to a process of frequent or constant incremental backups provided by this appliance changes the game.
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Oracle
Published By: CA Technologies     Published Date: Jun 27, 2014
In this research report from CA Technologies and IDG, read how many IT leaders are finding help through the DevOps movement: a discipline with the mission to improve IT service delivery agility and quality.
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agile computing, devops, idg
    
CA Technologies
Published By: Here Technologies     Published Date: Mar 29, 2019
Advertisers have made great strides in understanding consumers’ digital journeys. But in order to truly map the steps of the consumer, including bridging the journeys between digital and physical worlds, you need advanced location-enabled intelligence. Find out how precise real-world geometry gives you the context you require to create personalized consumer experiences with the HERE and Location-Based Marketing Association (LBMA) white paper. HERE Technologies gives you the location context you need to make sense of your dynamic user data. Mapping consumer movements to real-world elements such as points of interest, retailers and their building shapes allows you to observe consumer journeys to within meters, and deliver more timely, accurate campaign messages.
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location data, ad tech, location targeting
    
Here Technologies
Published By: Here Technologies     Published Date: Mar 29, 2019
Advertisers are beginning to invest in location insights which give them data on how and why transactions are made in specific places. And with nearly all smartphones equipped with geolocation abilities, advertisements can be made location-aware with improved precision for targeting. Understanding location is key to gaining improved insights. HERE offers data sets and services that advertisers can use to contextualize consumer movements and habits in the world around them to provide well-timed and relevant advertising.
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location data, ad tech, location targeting
    
Here Technologies
Published By: Amazon Web Services     Published Date: Jul 25, 2018
IDC’s research has shown the movement of most IT workloads to the cloud in the coming years. Yet, with all the talk about enterprises moving to the cloud, some of them still wonder if such a move is really cost effective and what business benefits may result. While the answers to such questions vary from workload to workload, one area attracting particular attention is that of the data warehouse. Many enterprises have substantial investments in data warehousing, with an ongoing cost to managing that resource in terms of software licensing, maintenance fees, operational costs, and hardware. Can it make sense to move to a cloud-based alternative? What are the costs and benefits? How soon can such a move pay itself off? Download now to find out more.
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Amazon Web Services
Published By: VMware     Published Date: Sep 12, 2019
Applications are the modern lifeblood of the enterprise, and the desire to keep up with market demands has elevated most enterprise IT strategies from purely on-premises to hybrid and multi-cloud. But the desire to be even more agile and productive—and connect with end users in new and exciting ways—is pushing investments even further into new application environments, development processes, and management tools all leveraging cloud-native technology. In this executive brief, we home in on one component of the cloud-native movement, Kubernetes, and break down its role in achieving enterprise agility, experimentation, and innovation for competitive gain.
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VMware
Published By: Logrhythm     Published Date: Sep 05, 2017
The traditional approach to cybersecurity has been to use a prevention-centric strategy focused on blocking attacks. While prevention-centric approaches do stop many threats, many of today’s advanced and motivated threat actors are circumventing these defences with creative, stealthy, targeted, and persistent attacks that often go undetected for significant periods of time.
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reconnaissance, initial compromise, command control, lateral movement, target attainment, corruption
    
Logrhythm
Published By: Logrhythm     Published Date: Sep 05, 2017
The purpose of this white paper is to show you how you can successfully build a SOC, even with limited resources. The paper first explains the basics of the Cyber Attack Lifecycle and the need to address it through the Threat Lifecycle Management framework. Next, the paper explains the basics of SOCs, providing details of what SOCs mean in terms of people, processes, and technology. Finally, the paper walks you through a methodology for building a SOC with limited resources, focusing on tactics to make your rollout smooth and successful. After reading this paper, you should be ready to start planning your own SOC.
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reconnaissance, initial compromise, command control, lateral movement, target attainment, corruption
    
Logrhythm
Published By: Workday UK     Published Date: Nov 12, 2019
When your business needs to move faster than ever before, stay up to speed with an innovative technology made for movement. Blockchain is no longer just some mysterious technology built for Bitcoin. Organisations are using blockchain technology to solve today's fast-moving business challenges and prepare for what the future brings. Read this report to learn how your business can use blockchain to bring its people platforms, processes and best practices to the next level.
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Workday UK
Published By: Teradata     Published Date: Jan 30, 2015
It is hard for data and IT architects to understand what workloads should move, how to coordinate data movement and processing between systems, and how to integrate those systems to provide a broader and more flexible data platform. To better understand these topics, it is helpful to first understand what Hadoop and data warehouses were designed for and what uses were not originally intended as part of the design.
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teradata, data, big, data, analytics. insights, solutions, business opportunities, challenges, technology, framework, apache, hadoop, architecture, warehouse, optimization, security, scalability, consistency, flexibility
    
Teradata
Published By: BI WORLDWIDE     Published Date: Mar 07, 2016
If you’re a sales manager, you’re probably feeling stuck in the middle. On one hand, you have a huge employee engagement movement going on with HR departments focusing on developing leaders and recognizing achievements with substantial budgets. On the other side, marketing departments are using technology and creativity (and also large budgets) to connect with and educate customers about their products, solutions and brands. The trend is to challenge every dollar spent on sales compensation to maximize ROI. HR departments are treating salespeople like all other employees. And customers are going online to avoid anyone with sales in their title. Based on our research and applications we see in our customers’ leading sales initiatives, if you’re a sales manager, you are trying to maximize results out of your sales team by increasing your teams engagement to meet company goals. Download this white paper to see which eight trends you should consider as you strategize for the year.
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bi worldwide, sales, incentives, effectiveness, sales incentive, productivity, engagement
    
BI WORLDWIDE
Published By: CA Technologies     Published Date: Jun 04, 2015
Enterprises that depend heavily on IT to deliver services to customers are constantly driven by market pressures to better develop and release new software features to meet growing demands. Facilitating the collaboration between development and IT operations and bringing application to market faster with high quality are crucial to today’s business success. This solution brief provides insights into the DevOps movement, why it matters and how you can cross the chasm to achieve better collaboration to deliver business value rapidly. You’ll learn how CA Technologies solutions for DevOps bring your portfolio of IT technology forward in a cadence of faster, more predictable releases, letting you confirm the results of each phase of the software life cycle toward positive business outcomes.
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CA Technologies
Published By: Attunity     Published Date: Feb 12, 2019
Read this checklist report, with results based on the Eckerson Group’s survey and the Business Application Research Center (BARC), on how companies using the cloud for data warehousing and BI has increased by nearly 50%. BI teams must address multiple issues including data delivery, security, portability and more before moving to the cloud for its infinite scalability and elasticity. Read this report to understand all 7 seven considerations – what, how and why they impact the decision to move to the cloud.
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cloud, business intelligence, analytics, cloud data, data lake, data warehouse automation tools, dwa, data warehouse, security and compliance, data movement, hybrid cloud, hybrid cloud environment, cross-platform automation, portability
    
Attunity
Published By: HERE Technologies     Published Date: Sep 26, 2018
Advertisers are beginning to invest in location insights which give them data on how and why transactions are made in specific places. U.S. marketers are poised to double their spend on location-targeted mobile ads between 2017 and 2021 to $32 billion, according to research firm BIA/Kelsey. Understanding location is key to gaining insights and making change. HERE offers data sets and services that advertisers can use to contextualize consumer movements and habits in the world around them. This gives them well-timed and relevant advertising.
Tags : 
location data, ad tech, location targeting
    
HERE Technologies
Published By: HERE Technologies     Published Date: Dec 18, 2018
Are automakers re-inventing the wheel with every new navigation program without creating user value? Users movement towards free mobile apps that mirror to in-dash screens may be the symptom of a negative cost-benefit perception. But the automotive industry has an opportunity to change these market dynamics. By delivering compelling experiences that leverage their core advantages, OEMs can create touchpoints for recurring revenue streams from the IVI. This white paper from ABI Research discusses the state of the connected navigation market, the challenges OEMs face, the industry paradigms blocking OEMs from creating customer value, and the advantages OEMs could leverage.
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location data, navigation, automotive
    
HERE Technologies
Published By: Workday     Published Date: Nov 12, 2019
When your business needs to move faster than ever before, stay up to speed with an innovative technology made for movement. Blockchain is no longer just some mysterious technology built for Bitcoin. Organisations are using blockchain technology to solve today's fast-moving business challenges and prepare for what the future brings. Read this report to learn how your business can use blockchain to bring its people platforms, processes and best practices to the next level.
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Workday
Published By: HERE Technologies     Published Date: Jul 23, 2019
Whether you’re a private company moving people or goods, or a governmental organization responsible for managing traffic flow, urban environments present a common set of challenges. Greater safety, reduced congestion and pollution, a better consumer experience, more well-organized networks and intuitive vehicle use are shared goals for all those looking to transform urban mobility. City transportation is about to undergo a seismic change. This presents a huge opportunity for businesses to improve their services and for public sector leaders to understand and manage networks more efficiently. By reading this ebook, you will discover how location intelligence helps: - Meet ever-increasing customer expectations of timely pick-ups and deliveries - Improve safety and congestion across a road network - Reduce operational costs and improve efficiency for movers of people and parcels -Maximize the use of fleet vehicles and drivers by efficiently matching supply to demand
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here tech, mapping, location data, location intelligence
    
HERE Technologies
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