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Published By: Adobe     Published Date: Jun 06, 2013
Video is a powerful way to reach audiences both for publishers and advertisers. You already know people are watching online video more than ever, but what are they watching? When are they watching it? What are consumers' preferred methods of watching? The Adobe Digital Index team explored these questions and other topics important to marketers and advertisers looking to make a bigger splash through the video. The research in The U.S. Digital Video Benchmark shares findings on device usage, social marketing, TV Everywhere and Ad placement
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digital video, online video, digital video consumption, social media and video, tv content, online video marketing
    
Adobe
Published By: Bridgeline Digital     Published Date: Nov 20, 2013
iAPPS Content Manager is the premier business marketing solution to drive Digital Engagement in the CMS marketplace. iAPPS Content Manager allows businesses to personalize their online interactions with customers in an increasingly digital world. The solution combines business purpose and end-user context to attract customers, deliver compelling content, and optimize conversion rates.
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Bridgeline Digital
Published By: Oracle     Published Date: Sep 05, 2014
There are so many social options for businesses these days it can be overwhelming. This guide gives you some helpful tips on choosing what communities – from online forums and content hosting sites to brand communities and Q&A sites – are right for your business goals. How do you plan for participation? How do you ensure the highest value is delivered. And do you need a designated community manager? Find out.
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social, business, community, manager, goals, tips, value, participation, plan, management
    
Oracle
Published By: Microsoft Office 365     Published Date: Nov 15, 2016
Download the free A to Z eBook to learn more about data security, employee productivity, IT Support and cost. Also, see how the competition measures up against Office 365. Here are a few must-knows when it comes to Office 365: Data compliance out of the box. Built-in security and privacy features; meets key industry standards and supports FERPA, HIPPAA and EU. Online or offline across all devices. Whether you are in the office or on the go, Office applications let you create, edit and share from your PC/MAC or your iOS, Android™ or Windows device with anyone in real time. Work off a single platform and eliminate third-party apps. With our suite of apps, such as Enterprise Content Management, Cloud PBX, and Microsoft MyAnalytics, you can trust that a single vendor is providing you the tools you need to get work done.
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Microsoft Office 365
Published By: Oath     Published Date: Oct 31, 2017
Consumers are better than ever at differentiating between low-quality and premium content. For marketers, this means the placement of their ads is critically important. Brands can’t afford to risk appearing alongside questionable content, not with 75% of consumers holding brands accountable for their ad environments. When brands are shown adjacent to Oath’s trustworthy, premium content, they experience 5x greater favorability - a striking example of the power of positive associations and the importance of knowing your digital neighbors.
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digital advertising, online advertising, ad placement, quality content, quality video content, online news, online video, offensive content, fake news, online consumer habits, brand boycotts, user generated content, trustworthy sources, premium content, premium video content, native advertising, auto advertising, auto dealership advertising, auto digital advertising, auto marketing
    
Oath
Published By: Juniper Networks     Published Date: Jun 22, 2017
This study was conducted with independent global research firm Wakefield Research between November 24 through December 14th, 2015. The data was based on an online study of 20 content questions, plus screeners and demographics of 2704 respondents, in 8 markets: US, China, Australia, Japan, India, UK, Germany, and France. All respondents were restricted to the following industries: service provider organizations, healthcare, retail, and financial services. In this case, the definition of service provider includes companies offering web content services, cable, internet service providers, or telecom. Juniper Networks challenges the status quo with products, solutions and services that transform the economics of networking. Our team co-innovates with customers and partners to deliver automated, scalable and secure networks with agility, performance and value. Visit www.juniper.net for more information.
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security solutions, ransomware, security technologies, protection technologies, risk assessment, it security, server protection
    
Juniper Networks
Published By: ttec     Published Date: Jul 24, 2019
Fraud prevention and content moderation take center stage. Trust & Safety is good business Change your password often. Keep your virus software up to date. Beware of so-called princes from Nigeria. These are the costs of doing business online. Since its inception, the internet has always had its share of bad guys. And as nearly all companies move to a more digitally enabled world, the thieves, con artists, and hackers are finding new ways to steal money, information, and disrupt the world in a bad way. Having a trustworthy and safe brand is now a differentiator, especially from companies that operate primarily online. But it’s becoming harder to keep up as technology advances and information moves quicker every day. This eBook details how companies can protect their brand and keep customers safe by enabling fraud prevention and content moderation strategies and tactics.
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ttec
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