professional image

Results 1 - 4 of 4Sort Results By: Published Date | Title | Company Name
Published By: gyro     Published Date: Sep 11, 2018
Although humor is featured in many of the most memorable ads of all time, it is still seldom seen in the world of business-to-business. Why? B-to-B professionals are afraid humorous ads may fall flat or — worse — damage brand image. In the first study of its kind, gyro and Research Now SSI have discovered that humor can be a powerful tactic for capturing attention and even prompting purchase consideration.
Tags : 
    
gyro
Published By: gyro     Published Date: Feb 01, 2019
Although humor is featured in many of the most memorable ads of all time, it is still seldom seen in the world of business-to-business. Why? B-to-B professionals are afraid humorous ads may fall flat or — worse — damage brand image. In the first study of its kind, gyro and Research Now SSI have discovered that humor can be a powerful tactic for capturing attention and even prompting purchase consideration.
Tags : 
advertising, humor, qualitative research, quantitative research, b2b advertising
    
gyro
Published By: SAS     Published Date: Oct 18, 2017
Machine learning uses algorithms to build analytical models, helping computers “learn” from data. It can now be applied to huge quantities of data to create exciting new applications such as driverless cars. This paper, based on presentations by SAS Data Scientist Wayne Thompson, introduces key machine learning concepts and describes SAS solutions that enable data scientists and other analytical professionals to perform machine learning at scale. It tells how a SAS customer is using digital images and machine learning techniques to reduce defects in the semiconductor manufacturing process.
Tags : 
    
SAS
Published By: Visible Logic     Published Date: Jun 17, 2011
Whitepaper showing results of survey that determined that branded email addresses critical to professional image
Tags : 
email, branding, survey, whitepaper, startups, entrepreneurs, free email addresses, professional image, email marketing services/software
    
Visible Logic
Search      

Add Research

Get your company's research in the hands of targeted business professionals.