reference call

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Published By: Adobe     Published Date: Aug 22, 2013
Web Content Management is becoming the focal point for companies who wish to deliver a truly seamless multichannel customer experience. The strategic importance of WCM is increasingly referenced in analysts' reports such as Forrester, which stress the importance for companies to move beyond using a CMS as a means to simply manage content and strategically utilise it to create digital experiences. With that said, it is concerning that just 38% of this survey's respondents agree that their CMS facilitates a 'brand enhancing digital presence.' Download this report to learn more.
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content management, customer experience management, web content management, content management systems, customer experience/engagement
    
Adobe
Published By: Sophos     Published Date: Mar 30, 2017
Many papers on the topic of advanced persistent threats (APTs) begin with ominous references to the changing threat landscape and stories of how highly sophisticated cyber attacks are becoming more prevalent. That can be misleading. The majority of attacks today still use many techniques that have been around for years—social engineering, phishing emails, backdoor exploits and drive-by downloads, to name the biggest ones. Such attacks are neither advanced nor particularly sophisticated when broken down into their individual components and often rely on the weakest link in any organization—the user. However, the way in which hackers use combinations of techniques and the persistent behavior of the attackers is something that does set APTs apart from other attempts to compromise security. This paper is designed to give you an overview of the common characteristics of APTs, how they typically work, and what kind of protection is available to help reduce the risk of an attack.
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network security, firewall, data security, antivirus protection, email protection, virtual security, web protection, wireless protection, it security
    
Sophos
Published By: ARMA     Published Date: Nov 04, 2014
The relationship between an organization's information-handling practices and the impact those practices have on its ability to respond to electronic discovery is recognized in the Electronic Discovery Reference Model (EDRM). But the EDRM falls short of describing standards or best practices that can be applied to the complex issues surrounding the creation, management, and governance of electronic information. ARMA International's Generally Accepted Record-keeping Principles and its information Governance Maturity Model are designed specifically to provide a scalable, broadly applicable framework to address these issues.
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information-handling practices, edrm, electronic discovery, maturity model
    
ARMA
Published By: Marketo     Published Date: Nov 04, 2011
Knowing the right questions to ask makes a world of difference when making a purchase. To ensure you make the most out of your reference calls, use this list of valuable questions you should always ask. Topics range from CRM integration, support experience and implementing functions like lead scoring, lead nurturing and data quality.
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marketo, reference call, crm integration, white paper, marketing, data quality, crm solutions/software, customer experience/engagement, business intelligence, market research, usability
    
Marketo
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