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Published By: Tapinfluence     Published Date: Jul 20, 2016
Why the future of influencer marketing starts with people and relationships not popularity. Together, we studied the state of influencer marketing by surveying marketers and then separately polling influencers to get a balanced view. The insights were compelling. When compared, they were also revealing.
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influencer marketing, content marketing, social media, marketing communications, influencers, marketers, site ambassadorships, authenticity, engagement, marketing channels, social marketing, digital influencer, digital agency, conversations
    
Tapinfluence
Published By: KPMG     Published Date: May 08, 2018
Many retailers have responded with a largely outdated omnichannel approach, focusing on integrating the physical and digital channels they use to interact with customers, when the problem is actually inside the business. Today's customers will remain loyal only if a brand offers them transparency and superior quality products while actively engaging with them to build a relationship they value. Meeting those needs has nothing to do with offering another physical, digital, or mobile channel and everything to do with running the business in a way that is customer-first and customer-centric.
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KPMG
Published By: Zendesk     Published Date: Jan 19, 2018
Customers are more technically savvy than ever and have come to prefer the DIY approach to solving their issues and answering their own questions. Years of research by ICMI has confirmed that customers prefer to resolve issues themselves and within their channels of choice. Furthermore, customers only seek direct interactions when they unsuccessfully exhaust their self-service options. This is backed up by data from American Express, which found that 48% of consumers prefer to speak with a customer service rep when dealing with complex issues, but only 16% prefer the same contact for simple issues. The goal of this paper is simple: We want to help you build an all-in-one knowledge base, community, and customer portal. All of which can be accomplished with a help center like Zendesk Guide.
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customer support software, customer service tool, customer relationship, multichannel support tool, customer support vendor evaluation, knowledge base management, help desk software, help desk portal, help center, ticketing system, support ticketing, customer support agent
    
Zendesk
Published By: Zendesk     Published Date: Jan 19, 2018
Your door is always open, regardless of your business or support hours. Today’s customers ask questions at any time of the day or night and will wait for you to respond (but not for long). This poses a challenge to most businesses: How can you anticipate which channels a customer will need or want, and how can you determine whether these channels will be efficient for your organization? The short answer is: you do. Customers want the ability to contact businesses in more than one way, and they expect each brand interaction to be consistent with the one before and after. Learn how with Zendesk's Omnichannel solution.
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customer support software, customer service tool, customer relationship, multichannel support tool, customer support vendor evaluation, knowledge base management, help desk software, help desk portal, help center, ticketing system, support ticketing, customer support agent
    
Zendesk
Published By: Zendesk     Published Date: Jan 19, 2018
The start of a new chapter of your business, whether you're moving upmarket or adding products and features, is a great time to scale your customer service operations in a smart way. We know customers prefer self-service, via a knowledge base, if one is available. A Gartner report estimates that CIOs can reduce customer support costs by 25% or more when proper knowledge management discipline is in place. If you've been on the sidelines waiting to take the self-service leap, this white paper will prove that you and your agents already partake in the activities needed to offer great self-service, every single day.
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customer support software, customer service tool, customer relationship, multichannel support tool, customer support vendor evaluation, knowledge base management, help desk software, help desk portal, help center, ticketing system, support ticketing, customer support agent
    
Zendesk
Published By: Zendesk     Published Date: Jan 19, 2018
The future is unknown and the unknown can be both exciting and frightening. Thankfully, we believe Gartner’s new report, “Predicts 2018: CRM and Customer Experience”, can help prepare your business for the evolving world of CRM and the customer experience. According to Gartner, “By 2020, the CRM application software market will overtake the data management market, thus becoming the largest of all software markets.” With this in mind, it’s important for application leaders to take action to avoid losing out. Learn how you can plan your customer service organization more strategically and maximize your business' efforts.
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customer support software, customer service tool, customer relationship, multichannel support tool, customer support vendor evaluation, knowledge base management, help desk software, help desk portal, help center, ticketing system, support ticketing, customer support agent
    
Zendesk
Published By: OC Tanner     Published Date: Feb 16, 2018
Employee wellbeing is a vital part of any business strategy. But which aspects of employee wellbeing contribute to a great workplace culture? This paper will highlight new findings from a recent study, conducted by the O.C. Tanner Institute, including the current state of employee wellbeing, the impact of wellbeing on company culture, and the powerful symbiotic relationship between wellbeing and employee recognition
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OC Tanner
Published By: Sprinklr     Published Date: Sep 28, 2017
After the largest tech merger in history, Dell and EMC needed to align their marketing and social departments. Karen Quintos took the challenge and along with Alison Herzog formed the Chief Customer Office.
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customer service, customer relationships, customer experience, customer retention, voice of the customer, social customer service, customer journey
    
Sprinklr
Published By: Sprinklr     Published Date: Sep 28, 2017
Three billion people are connected and empowered like never before. Consumers don’t just consume. They push. They pull. Doing so with equal and forceful power. This means an advocate can draw draw thousands toward you. Conversely, a detractor can repel others from getting close to you. How these individuals choose to apply that force is a direct result of one thing: their experience. A feeling that’s shaped by each interaction with your brand.
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customer service, customer relationships, customer experience, customer retention, voice of the customer, social customer service, customer journey
    
Sprinklr
Published By: XpertHR     Published Date: Nov 13, 2018
One of the most common workplace documents is an employee handbook. If you choose to have one, it is critical to follow through in implementing and enforcing it. The National Labor Relations Board (NLRB) has increasingly taken more of an activist role in the scrutiny of employee handbook. It’s important that employers take note of the NLRB’s position on certain work rules that may affect an employee’s right to engage in protected activity, as well as an employer’s role in managing its workforce. When updating your handbook it's important to keep in mind that what is not included is almost as important as what is included. Use this whitepaper to refresh yourself on seven essential dos and don'ts of employee handbooks such as: • Topics to include in your handbook • Common risks to avoid • Provisions to consider • Best practice around updating and amending policies Plus, get tips on how to approach your handbook as a multistate employer. {Download now}
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handbooks, employee handbooks, compliance, policies, work rules
    
XpertHR
Published By: Alteryx, Inc.     Published Date: Sep 06, 2017
Read this whitepaper and see why the shift toward self-service data analytics is empowering leading analysts and analytic teams to improve processes, eliminate repetitive tasks, build better relationships with IT, and deliver deeper insights faster.
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Alteryx, Inc.
Published By: HP Inc.     Published Date: Jun 20, 2019
Expectations and complexity around today’s IT is growing, and organizations must adopt effective ways of working.
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HP Inc.
Published By: Dassault Systèmes     Published Date: May 09, 2018
Tight schedules, cost challenges and lack of visibility can strain relationships in the Architecture, Engineering and Construction (AEC) market. As new technologies raise owner expectations, you need to respond rapidly to customer needs with on-target solutions. You need to know how to anticipate and exceed owners’ expectations. You need to deliver on multiple fronts, including: • Be a partner not just a supplier: Owners are looking for irreplaceable partners who transparently deliver value. • Achieve more predictable outcomes: Partnerships build from developing plans, mitigating risks and delivering. • Deliver on time and on budget: Firms must meet expectations precisely and avoid costly waste and delays. • Be involved from day one: Owners now expect visibility and involvement across the project. • Deliver something unexpected: AEC firms need to deliver unique, surprising solutions. Download your targeted industry analysis to learn more.
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Dassault Systèmes
Published By: Kronos     Published Date: Sep 24, 2018
Today’s financial services organizations recognize that success starts with strong relationships built on trust and transparency. In a competitive market, a company’s employees can make or break these crucial relationships through their interactions with customers. That’s why businesses — from wealth management and insurance firms to banks and credit unions — are investing in automated workforce solutions to help them attract, engage, and retain top talent while controlling costs and driving exceptional service. Managing a diverse workforce of exempt and nonexempt employees across back-office, contact center, and frontline operations is no easy feat. Finding and keeping best-fit employees is challenging enough, but you also need to optimize day-to-day functions like time and attendance, scheduling, payroll, labor cost and productivity tracking, and compliance management to stay competitive and profitable. Given this complexity, it is not surprising that management teams are not alway
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Kronos
Published By: Entelo     Published Date: Sep 06, 2017
Engaging with candidates is a long game. To be remembered, it's crucial to take the necessary steps to develop effective relationships, grow your network, and cleverly capture candidates' attention. Join TripAdvisor's Jeff McCarthy and Lori Busch as they share how to leverage recruitment marketing and outreach platforms to improve response rates, influence long-term relationships, and stay top of mind with candidates. In this webinar, you'll learn: TripAdvisor's messaging strategies for increasing open rates by 15% How to structure a multi-touch nurturing workflow to sustain a relationship with candidates A breakdown of TripAdvisor's Attract, Engage, and Convert model Why they emphasize employee-generated content as vital to branding and candidate engagement
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Entelo
Published By: Entelo     Published Date: Sep 06, 2017
Fostering a positive relationship with a hiring manager is a journey that involves both patience and an honest assessment of the current state of the relationship. Bersin by Deloitte research found the most influential predictor of TA performance outcomes is a strong relationship between the recruiter and the hiring manager. In fact, this relationship is four times more influential than other TA performance drivers.¹ Many TA leaders also believe their recruiters are perceived with high regard by hiring managers and company leadership. However, a study by ERE Media found that recruiters and hiring managers have different views of recruiter performance—with recruiters giving themselves an average performance grade of B and hiring managers giving recruiters an average grade of C-plus.² Robin Erickson, PhD, Vice President of Talent Acquisition, Engagement, and Retention Research at Bersin by Deloitte, Deloitte Consulting LLP, will share five steps that TA leaders and recruiters can tak
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Entelo
Published By: IBM Watson Health     Published Date: Nov 20, 2017
Strong patient engagement leads to improved population health, a better experience of care, and lower healthcare costs. Even so, few healthcare organizations have a well-defined patient engagement strategy, according to research by IBM Watson Health. Read this whitepaper and learn why healthcare organizations should create a comprehensive patient engagement strategy, what each component of such a strategy entails and how to take the steps required to build an effective patient engagement program. From patient portals, telemedicine, and mobile health, to data sharing, automation tools and cognitive computing, you’ll gain the ability to leverage valuable tools for increasing patients’ involvement in their own health outcomes.
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patient outreach, patient relationship management, patient experience, population health management, cognitive computing, data, data sharing, healthcare costs, care, patient engagement, patient engagement strategy, patient portals, mobile health, telemedicine, automation tools, health outcomes
    
IBM Watson Health
Published By: Inspirus     Published Date: Oct 04, 2017
Many companies in HR technology claim to affect engagement — and many of them do! But most only touch one or two pieces of the engagement puzzle, and it’s tough to get a complete picture of how you’re affecting the entire employee experience. Think about the highlights of your work experiences for a moment. Maybe you won employee of the month. Maybe you hit a big goal and your team had a party to celebrate. Or maybe your team threw a baby shower or took a moment to appreciate the 10 years you spent growing with your company. You might consider those moments as you think about your work experiences, but you probably consider a number of other moments as well. The employee experience isn’t just one thing — it’s the sum of many different experiences across our relationships, our work, our personalities, and our lives. Making the connection to the individual is critical for success. When we look at how we make an impact on engagement, we can’t just look at one or two things; we have to con
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Inspirus
Published By: DocuSign UK     Published Date: Aug 08, 2018
"Global enterprises continue to look to their Procurement organisations to drive cost savings, improve service and speed up execution. As a Procurement professional, you know that moving away from paper-based processes is critical to maximising efficiency and workflow. To achieve this, you’re probably trying to shed the hallmark and last bastion of the traditional paper-based Procurement process: the ink signature. In this eBook, you'll learn how DocuSign is making it easy for Procurement teams to go mobile, manage business relationships, and execute approval cycles faster."
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DocuSign UK
Published By: DocuSign UK     Published Date: Aug 08, 2018
In the last decade, customer relationship management (CRM) platform adoption has increased rapidly to meet the speed of business. Enterprises of all sizes and types are adopting CRMs as the norm. CRMs offer a single source of customer information and reduction in paper. Most importantly, they allow companies to do business more rapidly and with greater agility. Read this eBook to learn how you can extend the value of your CRM system to see increases in operational efficiency, lead conversion, customer satisfaction, and sales revenues.
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DocuSign UK
Published By: Ahead     Published Date: Nov 30, 2018
Over the past seven years, we’ve surveyed more than 30,000 technical professionals around the world to explore the relationships between IT performance, DevOps practices, culture, organizational performance and other elements that affect business outcomes. In the process, we’ve built the deepest and most widely referenced body of DevOps research available. The 2018 State of DevOps Report breaks new ground in our understanding of the DevOps evolutionary journey. We have identified the five distinct stages of DevOps evolution, and the critical practices at each stage that help you achieve success and progress to the next phase of your journey.
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Ahead
Published By: ePharma     Published Date: Jan 08, 2018
Patients and providers have begun to complain that the technologies of recent years that were promised to be faster, easier and cheaper, are actually slow, cumbersome and hindering the face-to-face interactions in health settings. So what comes next in repairing and maintaining this significant relationship, and how can digital health and medicines revolutionize for the better?
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ePharma
Published By: Service Now     Published Date: Jan 26, 2018
Digital transformation (DX) has progressed well beyond the abundant hype predicting it to where it is now an existential concern for many enterprises. We are at an inflection point as digital transformation efforts shift from "project" or "initiative" status to strategic business imperatives. Growing enterprises, regardless of age or industry, are striving to become "digital native" in the way their executives and employees think, what they produce, and how they operate. IDC predicts that by 2021, at least 50% of global GDP will be digitized, with growth in every industry driven by digitally enhanced offerings, operations, and relationships, and that by 2020, investors will use platform/ecosystem, data value, and customer engagement metrics as valuation factors for all enterprises.
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Service Now
Published By: Service Now     Published Date: Jan 26, 2018
At the highest level of organizations, a new management directive has emerged to meet the changed nature of customer demands and interactions as well as the need to differentiate within the market. This directive has one goal: providing a differentiated customer service experience. As products become increasingly commoditized, organizations can set themselves apart from their competitors by providing a unique customer service experience that creates a "relationship" based on intangible benefits that their customers will find hard to give up. While this vision is theoretically sound, it requires a significant tactical shift in business thinking and processes. The modern customer's habits and service requirements have changed radically. Meeting these needs challenges many historically held beliefs and practices regarding the customer and modes of interaction.
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Service Now
Published By: Bluecore     Published Date: Nov 13, 2018
DON’T LET ONE-TIME BUYERS BECOME ONLY-TIME BUYERS One-time buyers are retail gold: They present an incremental revenue stream and a chance to foster valuable new customer relationships. But while that first purchase is an achievement and the mark of a strong customer acquisition program, what comes after that first purchase is just as important. And for most retailers, it’s what comes after that presents the biggest problem.
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retail marketing, marketing roi, customer retention
    
Bluecore
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