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Published By: Adobe     Published Date: Sep 23, 2019
Learn best practices for taking inventory of first-party data, and using second- and third-party data to fulfill programmatic campaigns and achieve digital marketing goals. • Define your team’s goals for customer data. • Take inventory of your first-party data. • Explore use cases for second- and third-party data. • Finding the best data providers. • Combine your first, second, and third-party data. • Case Study: MGM drives programmatic campaign results with third-party data. Business struggle to gain a holistic customer view — the skills to identify actionable insights from multichannel data are in short supply. If they could gain a holistic view of customer attributes and behaviors, they could make sure they get the right content at the right time.
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Adobe
Published By: Adobe     Published Date: Sep 23, 2019
While having the right tech is key to delivering great experiences, an equally important part of the equation is having the right people, processes and org structures. WHY SHOULD THE TARGET AUDIENCE CARE? Getting value from MarTech investments is top of mind for Marketing Professionals worldwide, and the number one impediment to value realization is the fact that their organizations are not properly set up to fully utlize the tools at their disposal in an effective way. Getting the “people” side of the equation right can be make all the difference in pulling ahead from competitors that are still figuring it out. SUPPORTING CONCEPTS Three best practices to design your org for successful experience delivery: Cultivate the right skills and find the right talent for customer obsession Set up org structures that encourage cross channel collaboration Embrace the possibility of using external support to address the challenges of change management
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Adobe
Published By: Adobe     Published Date: Sep 23, 2019
Like the oxygen we breathe, journey analytics brings life to the customer behind those devices, over time getting to know their favorite pastry choice, when they’re most likely to buy gas, and how long they stay online while in the station’s café. WHY SHOULD THE TARGET AUDIENCE CARE? Business struggle to gain a holistic customer view — the skills to identify actionable insights from multichannel data are in short supply. If they could gain a holistic view of customer attributes and behaviors, they could make sure they get the right content at the right time. SUPPORTING CONCEPTS If you want your customers to enjoy seamless, personalized experiences, you need to treat them like people. That means marketing to the person — not the device. When you know a customer’s interests, wants, and needs — perhaps even before they do — you’ve succeeded at becoming a true experience business. For some, this may require a shift from analytics as a tool to analytics as a way of life. It may also m
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Adobe
Published By: 6th Sense Analytics     Published Date: Sep 19, 2007
Offshore development has been embraced by the vast majority of commercial software vendors and enterprise application development groups. Why? Because a world flattened by globalization makes it possible to improve competitiveness by taking advantage of the easy exchange of low-cost, high-quality technical skills.
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offshore, offshoring, outsource, outsourcing, software, productivity, workforce, workforce management, globalization, 6th sense, 6th sense analytics
    
6th Sense Analytics
Published By: Skillsoft     Published Date: Apr 01, 2011
Equipping the workforce with the critical perspectives and peripheral vision it needs to be business effective has become one of the single most vexing challenges facing organizations today. SkillSoft's 10x10x10 framework can help.
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skillsoft, 10x10x10 framework
    
Skillsoft
Published By: Skillsoft     Published Date: Apr 01, 2011
Because no matter how brilliant your business plan is, if you don't have the workforce to support it, you're not going to achieve your intended business results.
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talent management, workforce performance
    
Skillsoft
Published By: Skillsoft     Published Date: Apr 01, 2011
In this report, we will take a look at the IT-related activities from the ITPro and AnalystPerspectives collections, as well as the most popular IT and business search terms.
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analystperspectives, itpro, books24x7, cloud computing
    
Skillsoft
Published By: Skillsoft     Published Date: Apr 01, 2011
What does it really take to be a leader at our company? Will this program enable tomorrow's leaders to see the forest for the trees and initiate a plan to protect and grow that forest?
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leadership development, benchmarking, talent management, talent development, leadership capacity
    
Skillsoft
Published By: Skillsoft     Published Date: Feb 10, 2011
What value does SkillSoft training provide to individuals and organizations? In late 2010 we asked KnowledgeAdvisors, the world's largest learning analytics firm, to conduct an independent study that would answer this question.
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training, skillsoft, elearning, e-learning, employee training
    
Skillsoft
Published By: Skillsoft     Published Date: Apr 26, 2011
This paper seeks to uncover the fundamental requirements for a successful social learning program.
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social learning, skillsoft, eigth truths, ingenius, learning re-imagined blog, business value, social platform, informal learning activity, social networking
    
Skillsoft
Published By: Skillsoft     Published Date: May 10, 2011
Is now the time to take the plunge into mobile learning or should you wait for a more stable mobile landscape to emerge? It's important for organizations to focus on some basic issues before making this important decision.
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mobile learning, smartphones, skillsoft, learning strategy, mobile learning strategy, tablets
    
Skillsoft
Published By: Skillsoft     Published Date: Sep 07, 2011
Download this free whitepaper to learn how you can reduce scrap learning within your organization.
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scrap learning, learning, employee training, employee readiness
    
Skillsoft
Published By: Skillsoft     Published Date: Sep 07, 2011
This study of 428 organizations examines strategies, tools, and processes designed to improve employee engagement and performance.
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business goals, employee monitoring, management issues, employee engagement, employee expectation
    
Skillsoft
Published By: Landslide Technologies     Published Date: Apr 21, 2008
If you think you know sales, you likely are bringing to this topic a history and track record that has served you well.  This paper attempts to offer the cautionary warning that what has worked in your past may not serve your current  sales reps as well today, and could actually hurt their performance. Sales 1.0 was about lone wolves, product superiority,  proven skills and making the number.
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landslide, customer relationship, customer loyalty, loyalty, crm, sales, sales, sales 2.0, sales 1.0
    
Landslide Technologies
Published By: Dell Storage     Published Date: Jan 16, 2009
With the advent of iSCSI as the standard for networked storage, businesses can leverage existing skills and network infrastructure to create Ethernet-based SANs that deliver the performance of Fibre Channel—but at a fraction of the cost. iSCSI enables block-level data to be transported between a server and a storage device over an IP network. An iSCSI initiator is hardware or software that runs on a host and initiates I/O to an iSCSI target, which is a storage device (usually, a logical volume) that responds to read/write requests.
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dell, iscsi, networked storage, initiator implementations, block-level data, fibre channel
    
Dell Storage
Published By: SkillSoft IT     Published Date: Feb 02, 2011
In this report, we will take a look at the IT-related activities from the ITPro and AnalystPerspectives collections, as well as the most popular IT and business search terms.
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it topics, itil, cloud computing, 2010 topics, java, programing, oracle, excel, c++, mobile, smartphone android
    
SkillSoft IT
Published By: SkillSoft IT     Published Date: May 15, 2010
Because no matter how brilliant your business plan is, if you don't have the workforce to support it, you're not going to achieve your intended business results.
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talent management, workforce performance, employee performance
    
SkillSoft IT
Published By: SkillSoft MKG     Published Date: Nov 05, 2010
What does it really take to be a leader at our company? Will this program enable tomorrow's leaders to see the forest for the trees and initiate a plan to protect and grow that forest?
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leadership development, benchmarking, talent management, talent development, leadership capacity, business intelligence, market research
    
SkillSoft MKG
Published By: SkillSoft MKG     Published Date: Feb 15, 2011
What value does SkillSoft training provide to individuals and organizations? In late 2010 we asked KnowledgeAdvisors, the world's largest learning analytics firm, to conduct an independent study that would answer this question.
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training, skillsoft, elearning, e-learning, employee training, customer experience/engagement, reputation monitoring
    
SkillSoft MKG
Published By: Skillsoft     Published Date: Mar 27, 2015
Read peer insight by HR leaders at Rent-A-Center, Madonna University & Copper Phoenix Consulting, Schnitzer Steel and Southwestern Energy Company and get actionable ideas on effective approaches for recruiting and retaining the “millennials” generation that has been alternatively described as entitled and creative.
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leadership, leadership development, succession planning, millennials, skills gap, talent gap, leaders, managers
    
Skillsoft
Published By: Skillsoft     Published Date: Mar 27, 2015
Leadership development is a journey, not a destination Fueled by the relentless evolution of technology and global competition, the business environment is changing more rapidly than ever before. To tackle upcoming crises, rebuild organizations and create new business models, multiple skill and character sets will be required. And because new circumstances will continue to arise, leadership development is never finished. The need for the right leader at the right time remains constant. Read peer insight by CEOs from Avaya, Kaon Interactive, OtterBox, Jupiter Medical Center and Wayfair to help you on your leadership development journey.
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leadership, leadership development, succession planning, skills gap, talent gap, leaders, managers
    
Skillsoft
Published By: Skillsoft     Published Date: Mar 27, 2015
Everyone wants to win, not everyone knows how. Winning isn’t only important for top executives but for everyone — from the boardroom to the mailroom — who wants to get ahead and help his or her organization. The two are intertwined. For an individual, winning is personal. In the business world, winning is multidimensional. The successful salesperson, for example, helps not only himself but also his company and everyone connected with it. Even the most talented businessperson with the best intentions will get nowhere unless he or she knows how to win in today’s complex business world. Business is a game, and winning that game is a total blast! Download Winning by legendary CEO, Jack Welch with Suzy Welch and learn how to be on the winning team.
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leadership, leadership development, succession planning, skills gap, talent gap, leaders, managers, jack welch
    
Skillsoft
Published By: Skillsoft     Published Date: Mar 27, 2015
In a leadership survey, the results reveal that respondents understand the attributes and behavioral trends that will drive success and innovation into the future, yet acknowledge that their organizations are celebrating and encouraging many behaviors and practices that created success in the last century. Where does your organization fit in? Are you encouraging yesteryear leadership traits? Download Actionable Leadership in the Creative Age and learn how to foster the right leadership traits within your organization.
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leadership, leadership development, leadership behaviors, leaders, managers, grit
    
Skillsoft
Published By: Skillsoft     Published Date: Jun 26, 2015
Don't let stress create chaos in your professional and personal life. Business owner and self-help guru Beverly Beuermann-King will help you put a plan in place to improve the mental health of you and your team. De-stress today! Watch the on-demand webinar, Conversations in Leadership: 52 Weeks to Letting More Life In.
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leadership, leadership development, stress management, leaders, managers, teams
    
Skillsoft
Published By: Skillsoft     Published Date: Oct 20, 2015
Download a complimentary webinar, Are you ready for When Millennials Take Over? and listen to how companies today are innovating and improving based on upcoming challenges.
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millennials, talent gap, digital, social internet, leadership, diversity, visibility, digital operations, millennial generation
    
Skillsoft
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