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Published By: AdRoll     Published Date: Oct 05, 2016
Reach your customers on one of the world’s most popular social platforms. Download this white paper to learn more.
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social media, instagram, advertising, mobile, emerging marketing, internet marketing
    
AdRoll
Published By: AdRoll     Published Date: Dec 20, 2017
Reach your customers on one of the world’s most popular social platforms. Due to hundreds of millions of active daily users, Instagram is becoming a key component in every cross-device marketing strategy. To help you reach and engage a wider audience, we put together The Performance Advertiser’s Guide to Instagram. Highlights from the guide: Guidelines for Instagram ad formats Essential tips for Instagram advertising success How to track the performance of your campaigns How other companies have used Instagram to grow their business And more!
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instagram, social media, cross-device marketing, performance advertising
    
AdRoll
Published By: Trapit     Published Date: Nov 17, 2014
Download this webinar to learn how marketers can successfully build brands by giving employees an easy and fun way to share content to their social networks.
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employee advocacy, brand advocacy, social media marketing strategy, plan social media, social marketing, company advocacy, motivating employee, software social media
    
Trapit
Published By: Salesforce     Published Date: Nov 19, 2015
In the next five years, more than $2 trillion is expected to transfer between generations. To capitalize on this massive redistribution of wealth, today’s financial advisors need to meet the demands of today’s clients who are social, mobile, more connected, better informed and looking to collaborate with their advisors when they want, where they want.
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salesforce, financial services, cloud, mobile, data
    
Salesforce
Published By: Tyco Integrated Security     Published Date: Sep 10, 2015
To drive organizational change and achieve successful results, growth CMOs focus on fostering five specific adaptive capabilities: technology, omnichannel, measurement, social connectivity, and talent
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Tyco Integrated Security
Published By: Meltwater     Published Date: Jul 29, 2015
When a brand crisis hits, your most important asset is media intelligence. But don’t wait for all hell to break loose to get up to speed on the latest tools and best practices for crisis communications in the age of social media. Get the tools you need to help spot early warning signs, stay organized, and enforce due process should a crisis hit—Download our Media Intelligence for Crisis Communications e-book today.
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media monitoring, social media monitoring, media intelligence, crisis communication, crisis communication plan, crisis management, crisis preparation, crisis planning
    
Meltwater
Published By: Mimecast     Published Date: Jun 24, 2015
The article is a helpful reminder that your employees often make life easier for attackers by being the weakest link in your network defenses. Social media is a rich hunting ground for hackers. Names, locations, photos, interests, connections, partnerships, vacation details, email addresses and phone numbers – this is often the information that hackers use to target specific employees through well-crafted, highly personalized emails.
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mimecast, social media, spear-phishing, data breach, personalized emails, network defenses
    
Mimecast
Published By: Mimecast     Published Date: Jun 25, 2015
In this whitepaper, Countdown to Compromise: The Timeline of a Spear-Phishing Attack on Your Organization, see exactly what happens before, during and after an attack, all the mistakes that made you vulnerable, and how you can get ready for it.
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mimecast, social media, spear-phishing, data breach, personalized emails, network defenses
    
Mimecast
Published By: Workforce Software     Published Date: Nov 23, 2015
Access this white paper to learn how WorkForce Software’s EmpCenter suite meets the needs of global employers by automating organizational policies in alignment with national and local labor laws, as well as internal policies and union rules. You’ll learn: The challenges associated with overlapping and ambiguous labor regulations WorkForce Software’s approach to meeting the needs of global companies How WorkForce Software applies regulatory updates to the EmpCenter suite Which compliance regulations are covered in EmpCenter’s preconfigured solutions
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labor compliance, multinational organizations, global employers, automation, labor laws, union rules, compliance, labor regulations
    
Workforce Software
Published By: Lumesse     Published Date: Feb 13, 2015
This White Paper illustrates the trends that increase the complexity of recruitment, causing talent acquisition managers and HR leaders significant concern: the emergence of new technology, changing demographics and recruiting across borders and increasing globalisation.
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use of technology in recruitment, new recruitment methods, mobile jobseekers, social media, customer experience/engagement, mobile marketing
    
Lumesse
Published By: IBM     Published Date: Apr 01, 2015
Is email still the “killer app” it used to be? Social technologies and mobile capabilities are changing the way people communicate in the workplace. Many organizations are employing BYOD strategies and embracing social business tools like file sharing, chat, wikis and communities. In the past, email was used for storing and sharing documents and having conversations with groups. Tasks which are much better suited for today's social cloud collaboration tools. Email usage may be evolving, but email is not dead. In fact, everyone in the organization from executives to factory workers needs email to stay connected. And many organizations are moving their messaging to cloud to take advantage of the flexibility and cost savings a cloud environment provides. In this webcast, you will learn: • How the nature of email has changed and why everyone in your organization needs it. • Why the cloud makes sense for messaging for everyone from executives, to sales, to boundary workers, either as hybrid solution or for the entire workforce. • How email complements social business technologies and how you can start using your email more efficiently in the workplace. • How moving messaging to the cloud can help reduce IT cost and complexity.
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email, social technologies, byod, file sharing, chat, cloud, ibm
    
IBM
Published By: Microsoft Azure     Published Date: Apr 10, 2018
Help your sellers work smarter and build stronger relationships Sales teams work so hard, they can burn out quickly. It’s tough when customer contacts, sales goals, productivity tools, and social networking are all separated and siloed. Instead of working in separate systems that make day-to-day selling complex, you can help simplify the way your sellers work. And empower your team to be more productive and efficient. Our e-book, “The Savvy Seller’s Guide to Building Profitable Relationships,” is packed with advice for making selling much less painful—and more profitable. Did you know if your lead has had prior exposure to content from your company’s brand, that they’re 25% more likely to respond to your InMail? You’ll find this and more helpful facts in the e-book, including actionable insights to help your team: Identify the right leads—including pinpointing who’s on the buying committee Capture buyers’ attention Use insights and predictive intelligence from AI and machine learni
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Microsoft Azure
Published By: Dell EMC     Published Date: Aug 18, 2017
Meet Billy, he discovered a new power source. The source is rapidly growing and affecting all parts of society. Something must be done!
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unstructured data, data growth, data management, data storage
    
Dell EMC
Published By: IBM     Published Date: Jul 08, 2015
For years, organizations have recognized that a better understanding of customers can translate to more sales, increased customer satisfaction and reduced customer churn. Initiatives focused on a 360-degree view of the customer have gone a long way toward providing those benefits by synthesizing customer profiles, sales history and other structured data from multiple sources across the enterprise. But today, customer-centric organizations are discovering that there is more opportunity for growth when they enhance that 360-degree view with information from more sources, both within and beyond the enterprise (see Figure 1). Information in email messages, unstructured documents and social media sentiments—previously beyond reach—is now extending the 360-degree view.
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ibm, e360, customer satisfaction, customer retention, sales history, big data
    
IBM
Published By: SAP SME     Published Date: Aug 13, 2015
¿Sus asociados comerciales tienen exigencias cambiantes? Los clientes controlan cómo y cuándo interactúan con las marcas. En este e-book aprenderá cómo crear interacciones poderosas en cada encuentro. Simplifique su gestión y manténgase un paso adelante con soluciones de interacción con el cliente y comercio de SAP.
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productos de consumo, interacción con el cliente, customer engagement, experiencia del cliente, customer experience, comercio electrónico, comercio omnicanal, omnicanalidad
    
SAP SME
Published By: FICO     Published Date: Dec 04, 2017
As consumers, we’re all having more experiences that seem almost magical: You’re in a mall when suddenly your smartphone beeps. It’s an offer for 20% off a pair of shoes you’ve been looking at online — from the store you just walked past! As business people, we know it’s not magic, but rather analytics powering these outstanding customer experiences. Analytics have evolved to the point where they answer an expanding range of useful questions. But understanding the different types of analytics – descriptive, diagnostic, predictive and prescriptive - and how to use them in your business can be challenging. Download the eBook to learn about the least understood – yet most powerful – tool in the analytic arsenal. Prescriptive analytics enable you to estimate and compare the likely outcomes of any number of actions, and choose the very best action to advance business objectives. Getting there isn’t as difficult as you think. Start your journey. Download the eBook today.
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profits, analytics, credit, social, media, services, customer, consumers
    
FICO
Published By: VMware AirWatch     Published Date: Dec 13, 2016
As enterprises embrace adoption of Microsoft Office 365 to drive productivity by using the latest mobile applications and alleviate the complexity and costs associated with on-premise Exchange environments, achieving a balance between security and user experience is often difficult. In this 60-minute webinar, discover how VMware AirWatch® Enterprise Mobility Management (EMM) easily integrates with both Office 365 and VMware Identity Manager to optimize user experience and ensure data is secure across all devices and platforms. An AirWatch expert will give an in-depth demonstration of the advantages of deploying Office 365 with AirWatch by VMware, as well as conduct a Q&A session.
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VMware AirWatch
Published By: Pega     Published Date: Jun 21, 2016
IT leaders working on customer service projects must display an incredible amount of diligence. An organization’s CRM system has become its lifeline to customers, but as customer needs evolve so has the requirements of CRM. According to Gartner, today’s CRM solution must include a laundry list of capabilities outside its traditional core functionality including: native mobile support of the vendor's customer service and support business applications; real-time analytics; industry-specific functionality and workflow; context mining of voice and text; scalable cloud-based systems; social media engagement; suggested next agent action; multimodal capabilities, such as chat within mobile self-service; and even co-browsing. Gartner surveyed the CRM field and evaluated each vendor including Pegasystems.
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Pega
Published By: Mitel     Published Date: Dec 15, 2016
The ways teams collaborate has fundamentally changed in the last few years. There are seemingly endless tools, apps and software that claim to transform the collaboration experience. Some do more to make good on that promise than others—and you can’t forget to account for the context for how they fit into your organization’s overall IT mix and processes. Given all this change, here are a few important things to know about team collaboration and the tools associated with it to help you get the most of collaboration for your company.
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byod, cloud-based, applications, collaboration software
    
Mitel
Published By: Dell EMC     Published Date: Feb 23, 2017
This study provides IT decision-makers with insight on various types of clouds and how they are used today along with a practical framework to evaluate converged infrastructure versus do-it-yourself approaches.  Based on interviews with organizations that implemented VCE solutions, Forrester Consulting quantified how VCE converged infrastructure drove significant increases in IT efficiency and productivity, as well as decreases in the cost associated with infrastructure, security, and compliance. The study describes a process for setting improvement goals and measuring success for infrastructure modernization. This process is supported by an intuitive template.
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Dell EMC
Published By: Qlik     Published Date: Oct 13, 2015
Business intelligence and analytics leaders must re-evaluate and evolve the capabilities of their teams to ensure that they can leverage bimodal work practices to engage, communicate and adapt to new developments in business analytics, including diagnostic and predictive analytics.
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qlik, data discovery, business intelligence, analytics, user produced content, cloud, social, data visualization
    
Qlik
Published By: Uberflip     Published Date: Jan 09, 2017
A content marketer's job isn't done after hitting publish. Learn how the best B2B marketers effectively distribute their content.
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content marketing, content distribution, b2b content distribution, demand generation, b2b demand generation, inbound marketing, email marketing, b2b email marketing
    
Uberflip
Published By: Okta     Published Date: Jul 27, 2016
The shift to the cloud is changing how companies think about their IT infrastructure and what they must do to manage it. The on-demand applications and services that comprise a cloud services network enable companies to rapidly deploy powerful capabilities to a broad set of users at very low costs. However, they also introduce challenges associated with securing and controlling users and access, simplifying adoption and scaling of these applications, and providing insight into utilization to ensure the business is optimizing its cloud investments. Okta’s on-demand identity management service enables companies to address these challenges head-on by being designed from the ground up as a scalable, secure, multi-tenant service that protects your data through centralized access control. This whitepaper details Okta’s focus on security and reliability, how Okta enhances security and how Okta itself stays secure.
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identity, idaas, iam, identity lifecycle management, mobile, provisioning, active directory, security
    
Okta
Published By: Oracle_Hospitality Hotels     Published Date: Sep 26, 2016
Here are the pros and cons of social players and the benefits of OVPs, followed by an overview of the type of content that works best for each in a blended strategy.
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Oracle_Hospitality Hotels
Published By: Active International     Published Date: Dec 09, 2015
This video discusses how a typical corporate trade transaction works, the associated economic benefits and how value is created.
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Active International
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