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Published By: Zebra Technologies     Published Date: Mar 19, 2019
KEEP YOUR TEAMS MOVING AND PATIENTS SAFER More and more patients are turning to Ambulatory Surgery Centers (ASC) for outpatient surgeries, diagnostic testing and preventive procedures. Case volumes continue to rise and competition for patients is intensifying. At the same time, reimbursement rates are declining. How are ASCs thriving in this rapidly-changing climate? By incorporating sophisticated data capture solutions throughout the patient journey, ASCs are enhancing patient safety, improving clinical work flows and reducing overall costs.
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Zebra Technologies
Published By: RolePoint     Published Date: Apr 12, 2016
Over the last three years, social networks have experienced exponential growth. Employee networks have grown accordingly, offering access to structured career data through sites like LinkedIn in particular, and unstructured data through networks like Facebook. Employees are continually adding new contacts and growing personal networks. Job posting tools that share jobs into social networks are often described as social referral tools, though this is an inaccurate and misleading description. The more sophisticated of these tools create unique links for sharing that enable employers to identify which of their employees originated the share. This is useful for recognition and reward, whilst the practice of sharing jobs in the wider network is to be encouraged in order to reach job seekers who are browsing or using search engines to identify opportunities. Job seekers are increasingly connecting with their peers in organizations they want to work for. Encouraging employees to share jobs in
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rolepoint, social referral, facebook, linkedin, career data, personal network
    
RolePoint
Published By: IEX     Published Date: May 27, 2008
Customers and business leaders alike demand a great deal of contact centers which cannot easily be met using the simplistic approaches used to develop early, isolated contact centers. In order to provide a top-shelf customer experience, contact centers must adopt sophisticated processes which can evaluate and route calls quickly and effectively to the right agent, and which schedule agents based on their abilities as well as predicted call demand.
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call center management, customer service, workforce management, contact management, iex, contact center, call center
    
IEX
Published By: Marketo     Published Date: Mar 11, 2014
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue. In this comprehensive, 160 page guide, we cover topics ranging from content marketing and website SEO to telesales and content syndication — all through the lens of lead generation. Packed full of checklists, charts, and thought leadership from the leading experts in marketing today, The Definitive Guide to Lead Generation will teach you how to collect information from prospects across every channel, and deliver the highest quality leads to your sales team.
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marketo, lead generation, defining a lead, seo, landing pages, social media, email marketing, middle of the funnel
    
Marketo
Published By: MoreVisibility     Published Date: Dec 19, 2017
Each year Digital Marketing becomes more targeted and the available products get more detailed in terms of data advertisers can leverage with targeting. With search engines getting more sophisticated and collecting more user data, it’s important to make these considerations within your marketing strategy. Digital Marketing has changed from a few search engines and display networks to now include Social Media platforms, internet radio, video, algorithmic buying, and more. With all of these new tactics available, how can a business decide what is right for them and which channels will be most effective? Here, we will define what it takes to create an effective Digital Marketing Strategy and how we can navigate this complex marketing channel.
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MoreVisibility
Published By: Webroot     Published Date: Sep 18, 2013
This whitepaper discusses a major new threat vector — “phishing 2.0.” While many IT professionals have become less concerned with phishing as it seems these attacks only fool naive consumers, a new generation of sophisticated phishing attacks now target businesses. These phish evade traditional antivirus and antiphishing products. Using targeted information — often gathered from social media sites — they fool even security-savvy employees into divulging sensitive information or visiting websites that infect machines with dangerous malware. Learn more about: • Uncovering phishing emails and phishing websites in real time • Limiting the amount of personal information employees expose on social media sites • Leveraging the world’s largest cloud-based threat network
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phishing, web threat, web security, malware, security
    
Webroot
Published By: GoodData     Published Date: Aug 02, 2013
Salesforce provides a tremendous repository of customer information and interactions that’s organized and easily accessed. But that’s not enough! Once you begin to really use it, the questions you ask your salesforce data become more sophisticated. Then you start to uncover holes in your data, reporting strategy and Salesforce analytics itself. Download this white paper for 4 tips that are a surefire way to improve your salesforce analytics.
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sales metrics, how to forecast sales, sales analysis, sales analytics, crm analytics, salesforce reports, salesforce analytics, sales projections
    
GoodData
Published By: IBM     Published Date: Apr 29, 2014
For banks, mining data from social media can be a significant way to gain insights into customer mindsets and behavior, but effectively and accurately capturing and processing this unstructured data to gain useful customer insight requires sophisticated tools and advanced analytics.
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ibm, banking, data mining, social media, consumer insights, business analytics, social business, business technology
    
IBM
Published By: Lumension     Published Date: Jun 03, 2015
Well-funded hackers with sophisticated tools made headlines and worried organizational leadership throughout 2014 yet the primary reason endpoint security risk has become more difficult in the past 24 months is due to negligent or careless employees who do not follow security policies says IT in the 2015 State of the Endpoint study by Ponemon Institute and commissioned by Lumension, a global leader in endpoint management and security. Learn more about the risks.
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report, servers, cloud, applications, it network
    
Lumension
Published By: Marketo     Published Date: Mar 13, 2014
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue. In this comprehensive, 160 page guide, we cover topics ranging from content marketing and website SEO to telesales and content syndication — all through the lens of lead generation. Packed full of checklists, charts, and thought leadership from the leading experts in marketing today, The Definitive Guide to Lead Generation will teach you how to collect information from prospects across every channel, and deliver the highest quality leads to your sales team.
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marketo, lead generation, defining a lead, seo, landing pages, social media, email marketing, middle of the funnel
    
Marketo
Published By: F5 Networks     Published Date: Mar 18, 2015
The growing number of sophisticated attacks and countless attack vectors are increasingly difficult to mitigate. Download our 10 Steps to Mitigate a DDoS Attack in Real Time Infographic to help you address current attacks and learn how to build a solution that will help you mitigate risk, lower management costs, and stay protected in the future.
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f5 networks, ddos, ip security, real time attack, data protection, secure business
    
F5 Networks
Published By: Acquia     Published Date: Feb 26, 2015
Storytelling has long been a staple of good brand marketing. But the concept has taken on more urgency in the digital space, where brands now have the power to engage directly with their customers through web and mobile channels. The mandate for more sophisticated brand content has introduced a new set of challenges for online retailers—namely, how to integrate traditionally separate marketing and commerce operations to deliver a unified experience to shoppers.
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organizational restructuring, commerce, e-commerce, increasing conversions, content-driven commerce, brand marketing, mobile channels, online shopping
    
Acquia
Published By: Lumension     Published Date: Jun 05, 2015
Well-funded hackers with sophisticated tools made headlines and worried organizational leadership throughout 2014 yet the primary reason endpoint security risk has become more difficult in the past 24 months is due to negligent or careless employees who do not follow security policies says IT in the 2015 State of the Endpoint study by Ponemon Institute and commissioned by Lumension, a global leader in endpoint management and security. Learn more about the risks.
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report, servers, cloud, applications, it network, business intelligence, productivity
    
Lumension
Published By: AWS     Published Date: Oct 07, 2019
DigiCert implemented Imperva to protect their hybrid environment. They were already using Imperva’s WAF on-premises to defend against Layer 7 attacks, known threats, and zero-day attacks to rapidly identify the threats that required investigation. By expanding their usage of Imperva, DigiCert was able to extend protection to AWS and maintain their security posture both during and after migration. Imperva’s sophisticated threat detection technology draws upon vast experience in the WAF market. As traffic passes through their network, advanced client classification technology (together with crowdsourcing and IP reputation data) automatically analyzes it to identify and block web application attacks. These include SQL injection, cross-site scripting, illegal resource access, comment spam, site scraping, malicious bots, and other top threats. Granular filters and controls reduce false positives and prevent access from unwanted visitors, while IP address shielding hides the web server’s IP
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AWS
Published By: IBM     Published Date: Feb 11, 2015
With the introduction of sophisticated threats such as advanced phishing and malware, authentication can become less effective. Authentication methods can be bypassed by fraudsters and traditional risk-based authentication solutions can cause many users to be unnecessarily challenged and disrupted, yet do not manage to reduce fraud. As fraud rises, there is a strong need for fraud tools that can detect account takeover and fraudulent transactions. IBM® Security Trusteer™ Pinpoint Criminal Detection software offers a next generation approach that helps address the challenges of traditional risk engines.
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criminal fraud detection, authentication methods, ibm, criminal detection software
    
IBM
Published By: Group M_IBM Q1'18     Published Date: Dec 20, 2017
Hyper-complex production meets cognitive computing. Electronics manufacturing is surrounded by continuous complexity. Executives face rising resource costs in traditionally low-cost production markets. They must address increasing customization, shorter lead times, frequently changing requirements and shrinking order sizes – all while managing a sophisticated supply network. They need to examine automation potential and maintain critical institutional knowledge. Thinner margins and increased competition threaten consistent quality, risk greater downtime and reduce desired flexibility. Investments in new equipment and automation systems are increasing the amount of data available from the shop floor, but most is not used to its full potential. Now, cognitive manufacturing is transforming production to address such complexity.
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cognitive manufacuring, electronics manufacturing, production transformation, automation systems, manufacturing
    
Group M_IBM Q1'18
Published By: BlackBerry Cylance     Published Date: Jul 02, 2018
The cyberattacks of 2017 proved more numerous, sophisticated, and ruthless than in years past. Threat actors, armed with knowledge stolen from the CIA and tools lifted from the NSA, demonstrated an elevated level of proficiency. WannaCry and NotPetya, two prominent threats from last year, successfully exploited these stolen assets in their assault on systems worldwide. As 2017 progressed, new opportunities developed in ransomware-as-a-service (RaaS), opening the gates of malware-for-profit to everyone. Advancements in fileless attacks provided new ways for threats to hide from once reliable detection methods. Malware features such as polymorphism continued to play a powerful role in evading traditional defenses. The victims of cybercrime ranged from private businesses to the fundamental practices of democracy. France and the United States saw significant data breaches during their recent presidential elections. Several high-profile companies lost their customers’ personally identifiable information to cyberattacks, blemishing their brands and costing them untold millions in recovery operations. This report contains an overview of the threat trends and malware families Cylance's customers faced in 2017. This information is shared with the goal of assisting security practitioners, researchers, and individuals in our collective battle against emerging and evolving cyberthreats.
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cyber attacks, cia, nsa, wannacry, notpetya
    
BlackBerry Cylance
Published By: BlackBerry Cylance     Published Date: Jul 02, 2018
With cybercriminals threatening nations globally, cybersecurity is taking a front seat in many regions. Most notably, the European Union (EU) has adopted regulations to combat the threats. Against the backdrop of increasingly sophisticated cyberattacks, the EU has set forth rules and procedures for enhanced cybersecurity, along with penalties for noncompliance, in the form of the General Data Protection Regulation (GDPR). This new body of mandated policies and procedures aims to protect EU member personal information collected and/or stored by organizations. Read more in the GDPR business brief.
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data, gdpr, global, nationally, cybercriminals
    
BlackBerry Cylance
Published By: BlackBerry Cylance     Published Date: Jul 02, 2018
The 21st century marks the rise of artificial intelligence (AI) and machine learning capabilities for mass consumption. A staggering surge of machine learning has been applied for myriad of uses — from self-driving cars to curing cancer. AI and machine learning have only recently entered the world of cybersecurity, but it’s occurring just in time. According to Gartner Research, the total market for all security will surpass $100B in 2019. Companies are looking to spend on innovation to secure against cyberthreats. As a result, more tech startups today tout AI to secure funding; and more established vendors now claim to embed machine learning in their products. Yet, the hype around AI and machine learning — what they are and how they work — has created confusion in the marketplace. How do you make sense of the claims? Can you test for yourself to know the truth? Cylance leads the cybersecurity world of AI. The company spearheaded an innovation revolution by replacing legacy antivirus software with predictive, preventative solutions and services that protect the endpoint — and the organization. Cylance stops zero-day threats and the most sophisticated known and unknown attacks. Read more in this analytical white paper.
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cylance, endpoint, protection, cyber, security
    
BlackBerry Cylance
Published By: SAS     Published Date: Mar 06, 2018
Tax fraud is already prevalent, and fraudsters are more sophisticated and automated than ever. To get ahead of the game in detecting fraud and protecting revenue, tax agencies need to leverage more advanced and predictive analytics. Legacy processes, systems, and attitudes need not stand in the way. To explore the challenges, opportunities, and value of tax fraud analytics, IIA spoke with Deborah Pianko, a Government Fraud Solutions Architect within the SAS Security Intelligence practice.
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SAS
Published By: Qualys     Published Date: Jan 11, 2017
With attackers using increasingly-sophisticated ways to break into systems, manual methods of locating and inspecting devices on your network are no longer enough. The right Vulnerability Management (VM) solution can monitor your environment, enabling you to: discover devices running in your network, determine whether they are vulnerable to attack, find fixes to the underlying problems, and protect yourself while those fixes are being implemented
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information security, it compliance, it audit, it security, network security, web application security, application security
    
Qualys
Published By: Qualys     Published Date: Jan 11, 2017
With attackers getting more sophisticated every day, manual methods of locating and testing web-based apps are no longer enough. The right Web Application Scanning (WAS) solution can help you systematically: discover web apps running in your network, determine whether or not they are vulnerable to attack, understand how to fix them, and protect your business while fixes are being implemented
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information security, it compliance, it audit, it security, network security, web application security, application security
    
Qualys
Published By: Qualys     Published Date: Jan 11, 2017
Companies lack the in-house expertise required to analyze threats and keep up with day-to-day security operations. And so, despite the best intentions, many security strategies fall short of their goals and leave companies vulnerable just as threats become more sophisticated and targeted.
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information security, it compliance, it audit, it security, network security, web application security, application security
    
Qualys
Published By: IBM     Published Date: May 15, 2015
Energy companies are being challenged on multiple fronts. Core expectations require the delivery of safe, reliable, affordable and sustainable energy. Business models are being challenged by alternatives such as renewables and consumers demanding more sophisticated interactions through social and mobile.
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ibm, energy, sustainable, alternatives, innovation, agility, customer experience
    
IBM
Published By: Sunbelt Software     Published Date: Mar 27, 2008
Messaging, internal and Web-based threats are increasing in number and severity. Because the profit motive now drives spammers, hackers and other purveyors of malicious content, as well as the development of more sophisticated techniques to circumvent corporate defenses, organizations must continue to improve their defenses.
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messaging, security, web threats, email threats, email security, spam, trojan, sunbelt
    
Sunbelt Software
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