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Published By: Headspace     Published Date: Aug 30, 2018
How Mindfulness Training Helps Caring for employee health and caring for your business goals doesn't have to be mutually exclusive. Companies that invest in their employees' health have a real competitive advantage. An internal study conducted by Aetna found that mindfulness actually increased job effectiveness. Employees gained an average of 62 minutes of productivity per week, which Aetna estimates to be worth $3,000 per employee, per year.* Download this white paper to see how mindfulness training can help your team get the most out of their day. Learn about: * The science behind mindfulness and productivity * How mindfulness increases focus, reduces stress and boosts engagement * The connection between meditation and sleep * How meditation can positively impact physical health and disease *Studies did not use Headspace as an intervention
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Headspace
Published By: Sitecore     Published Date: Feb 26, 2016
Studies show mobile consumers look at their phones an average of 1,500 times each week and spend 177 minutes on their phone each day. With every swipe, tap, and zoom, iCustomers are learning to expect that every business look, feel, and act just like their favorite mobile app. Whatís a marketer to do?
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mobile, communications, mobile management, business practices
    
Sitecore
Published By: Sitecore     Published Date: Feb 26, 2016
Studies show mobile consumers look at their phones an average of 1,500 times each week and spend 177 minutes on their phone each day. With every swipe, tap, and zoom, iCustomers are learning to expect that every business look, feel, and act just like their favorite mobile app. Whatís a marketer to do?
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mobile, communications, mobile management, business practices
    
Sitecore
Published By: Sitecore     Published Date: Mar 03, 2016
Studies show mobile consumers look at their phones an average of 1,500 times each week and spend 177 minutes on their phone each day. With every swipe, tap, and zoom, iCustomers are learning to expect that every business look, feel, and act just like their favorite mobile app. Whatís a marketer to do? Access this eBook, written by Brian Solis, globally recognized as one of the most prominent thought leaders in business innovation, to delve into mobile consumer behavior and how it requires a different approach.
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Sitecore
Published By: Centrify Corporation     Published Date: Apr 13, 2018
As business models have become increasingly digital, high-profile, reputation-damaging security breaches are grabbing more news media headlines. Leading companies have ramped up their investments in cybersecurity, yet that spending is often not well aligned with actual threats. Studies have shown that server-focused solutions such as network anti-virus, malware detection and website firewalls attract the biggest investments, ignoring the fact that misuse of privileged credentials is by far the most common cause of breaches. The reasons for this disconnect are not well understood, in part because it sits at the intersection of the people and technology domains.†This survey, conducted by WSJ Custom Studios with sponsorship from Centrify, seeks insights into senior-level thinking on this issue, including current cybersecurity priorities and the perceived degree of alignment between threats and solutions.
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Centrify Corporation
Published By: Vision Critical     Published Date: Jun 23, 2009
When new ideas and market opportunities arise, Vodafone New Zealand's goes directly to customers for their feedback. The company has 30,000 New Zealanders on their community panel, Vodafone Voice. With rapid results and actionable insights, the panel is able to provide Vodafone Executives timely answers to make informed decisions that maintain brand relevance for customers. Vodafone relies on the panel to assist in making decisions around which products, services or offerings are worth pursuing.
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vodafone, online community, customer voice, customer data, crm, cost savings, vision critical, marketing research
    
Vision Critical
Published By: Vision Critical     Published Date: Jun 23, 2009
When times get tough, people re examine old habits and brand loyalties. Consumers are more conscious about spending their hard earned money and their tastes shift dramatically as they cut back. Virgin Mobile USA was able to see exactly how their consumers were changing during the economic downturn by surveying their online community of customers. The panel brings together hundreds of customers to interact with the organization on a variety of issues. The results were so interesting that both Forbes Magazine and the Chicago Tribune wrote an article about the findings.
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virgin, mobile, online community, customer voice, customer data, crm, cost savings, vision critical
    
Vision Critical
Published By: Vision Critical     Published Date: Jun 23, 2009
Kodak's community-which boasts over 2,600 members to date-has been effective in combining quantitative and qualitative research initiatives, resulting in a more comprehensive understanding of consumer behavior, trends, and demand, which the company continues to use to its advantage. In addition to evaluating existing products and marketing initiatives, it has helped to identify new product and marketing opportunities through analysis of how members shop.
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kodak, online community, customer voice, customer data, crm, cost savings, vision critical, marketing research
    
Vision Critical
Published By: Vision Critical     Published Date: Jun 23, 2009
Roxy, global designer, producer and distributor of clothing and accessories, needed a way to connect with teenage girls on an ongoing basis to help produce, design and advertise their clothes.  Roxy decided to find style mavens – girls who are the trend setters among their peers – and instead of doing ad-hoc focus groups of 20-30, they created an online community of over 900 girls.
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roxy, online community, customer voice, customer data, crm, cost savings, vision critical, marketing research
    
Vision Critical
Published By: Cymfony     Published Date: Jul 11, 2007
This new study by Harvard's Berkman Center for Internet & Society analyzed corporate attacks against leading companies like Wal-Mart, McDonald’s, AOL, Genzyme and Lufthansa. This study establishes three profiles of corporate attacks and examines the unique behavior patterns and personal motivations behind each.
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collaboration, customer behavior, customer service, online behavior, criticism, crm, customer relationship, customer satisfaction
    
Cymfony
Published By: Marketo, INC.     Published Date: Sep 25, 2008
In a free audio/video Webcast with MarketingSherpa’s Anne Holland, learn valuable, tested B-to-B marketing tips, including how to stop spending too much on SEM while making your remaining SEM budget work harder... how to make prospects pay attention to your content... the key difference between case studies and success stories... when—and why—you should consider removing the registration page... and more.  Don’t miss these proven tips—watch the free 30-minute Webcast now.
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promo code: wp3, marketing sherpa, marketingsherpa, b-to-b, b2b, b-to-b marketing, b2b marketing, marketing budget
    
Marketo, INC.
Published By: Aria Systems     Published Date: Jan 27, 2015
This first-of-its-kind e-book on Recurring Revenue Innovators showcases 29 real-world examples of smart businesses that have boldly exploited recurring revenue business models to expand markets, boost sales, and reap greater profits. These daring recurring revenue innovators, many in the Fortune 1000, offer inspiring case studies on how to use recurring revenue models in new, innovative, and impactful ways. These cutting-edge companies are using recurring revenue to disrupt their markets or carve out new ones. You will find familiar names like Amazon, United Airlines and ESPN, under-the-radar surprises like Ingersoll Randís Nexia home automation service and Philipsí Community Without Walls, unexpected upstarts like BarkBox and Entitle, and market disruptors like Stitch Fix and Blue Apron.
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recurring revenue innovation, smart businesses, revenue business models, expand markets, boost sales, profits, automation service
    
Aria Systems
Published By: BrightEdge     Published Date: Apr 15, 2013
Search Engine Optimization is a key component in most online marketing plans today. A huge amount of time is spent optimizing content and pages for better visibility on search engines. Download this study to learn how Yelp simplified local SEO management with BrightEdge.
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enterprise seo, content optimization, enterprise seo management, search engine optimization, seo, seo blog, seo careers, seo managment
    
BrightEdge
Published By: BrightEdge     Published Date: Apr 15, 2013
In this edition of SocialShare, we chart the rapid adoption of Pinterest and Quora by the BrandZ top 100 brands. We also highlight how they are successfully engaging users, as measured from the growing number of followers for these brands on Pinterest & Quora.
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enterprise seo, content optimization, enterprise seo management, search engine optimization, seo, seo blog, seo careers, seo managment
    
BrightEdge
Published By: BrightEdge     Published Date: Apr 15, 2013
Download this survey for an overview of the priorities and needs of the top search marketers around the globe. With over 500 search algorithm changes in the past year, this survey seeks to offer guidance on how leaders continue to stay ahead in the competitive search marketing industry.
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enterprise seo, content optimization, enterprise seo management, search engine optimization, seo, seo blog, seo careers, seo managment
    
BrightEdge
Published By: BrightEdge     Published Date: Apr 15, 2013
Download this whitepaper for an overview of how BrightEdge and Facebook are working together to target the "Social SEO" opportunity. This paper outlines simple and highly effective ways to address the Social SEO opportunity.
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enterprise seo, content optimization, enterprise seo management, search engine optimization, seo, seo blog, seo careers, seo managment
    
BrightEdge
Published By: BrightEdge     Published Date: Apr 15, 2013
Download this white paper for an overview of how backlinks influence search results, why it's critical to use only white hat methods and how tools like BrightEdge, MajesticSEO and interactive agencies like Rosetta can be used to gain visibility and insight.
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enterprise seo, content optimization, enterprise seo management, search engine optimization, seo, seo blog, seo careers, seo managment
    
BrightEdge
Published By: Mass Relevance     Published Date: Jun 12, 2014
Donít just put a sponsorís logo in your ads (and vice versa). Instead, give interested brands a way to really grab the audienceís attention. View social sponsorship best practices for live events, on-air promotion, and website integration plus case studies from networks, agencies, and sponsors. Don't miss how the 25th annual College Slam sponsor Denny's drove 60,000 tweets during ESPN's live broadcast.
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sponsorship offerings, sports sponsorship, on-air promotion, and website integration
    
Mass Relevance
Published By: Riverbed     Published Date: Jul 10, 2017
DevOps is critical to accelerating digital business success. Research studies over the past several years consistently back this up, revealing benefits such as improved service delivery, increased customer satisfaction, and significant revenue growth.
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Riverbed
Published By: Netsuite DWASF Leads Display Q1 2015     Published Date: Jan 30, 2015
This white paper covers the types of inefficiencies caused by running disparate business solutions for different departments and how a software platform that unifies critical business processes helps companies grow more rapidly and profitably. This paper reviews numerous case studies of companies that switched from disparate systems to an integrated software suite, and provides an analysis by independent industry expert, Nucleus Research, of customers' ROI from using an integrated software suite.
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integrated business system, business processes, software platform, disparate systems, integrated software suite
    
Netsuite DWASF Leads Display Q1 2015
Published By: Rosetta Stone     Published Date: Feb 02, 2018
Bernadette Musetti, Associate Professor of Liberal Studies at Loyola Marymount University has devoted most of her career to learning about and creating more equity and access in education for students whose primary language is other than English. In this white paper, she discusses how we can leverage technology to support ELL students and families for success.
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Rosetta Stone
Published By: SAP     Published Date: Feb 05, 2008
Take a look at how organizations are taking strides to align business strategy with actual initiatives, projects, and daily activities - in short, to close the gap between strategy and execution. Studies show that even well-formulated plans often fall short; here's how to change that.
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sap, enterprise performance, strategy management, managing initiatives
    
SAP
Published By: IBM     Published Date: Jul 23, 2015
This white paper explains how predictive analytics can be used in education to improve student retention and includes IBM SPSS case studies.
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data-driven decision-making, student life cycle, predictive analytics, higher education, student retention, data analytics, ibm spss
    
IBM
Published By: Lumension     Published Date: Mar 12, 2011
Studies show that even though most organizations use AV, more and more are succumbing to attacks.
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virus, antivirus, whitelisting, endpoint security
    
Lumension
Published By: EMA     Published Date: Aug 21, 2012
As network traffic continues to grow, network-based security, performance and compliance monitoring becomes increasingly critical.
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ema, ixia, roi network, trafficing, jim frey, security
    
EMA
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