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Published By: AdRoll     Published Date: Feb 21, 2018
Reach your customers on one of the world’s most popular social platforms. Due to hundreds of millions of active daily users, Instagram is becoming a key component in every cross-device marketing strategy. To help you reach and engage a wider audience, we put together The Performance Advertiser’s Guide to Instagram. Highlights from the guide: Guidelines for Instagram ad formats Essential tips for Instagram advertising success How to track the performance of your campaigns How other companies have used Instagram to grow their business And more!
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instagram, social media, cross-device marketing, performance advertising
    
AdRoll
Published By: AdRoll     Published Date: Dec 01, 2017
There is a great misconception that the purpose of attribution modelling is to arrive at a singular, concrete truth; however, the reality is much more nuanced. Attribution modeling is actually an ongoing process of improving how we measure marketing’s impact in order to improve our decision making over time. There are a number of attribution principles that still confuse marketers: • Why is attribution a process and not an end state? • Why is making small steps forward really better than doing nothing? • Why does the perfect attribution model not exist? • What makes attribution an ROI investment and not a cost center? With the many attribution myths, challenges, and philosophies in mind, AdRoll and Econsultancy have partnered for a second year in a row to produce The State of Marketing Attribution 2017. This time around we’ve broaden our focus beyond Europe to include content that also covers North America and Asia-Pacific. This report goes in-depth on the current adoption levels of marketing attribution, the confidence in its usage, and the effectiveness of companies’ attribution methods worldwide. You will gain a better grasp on the required skills to succeed at attribution.
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marketing, attribution, association, adroll, online, survey, report
    
AdRoll
Published By: Aerohive     Published Date: Feb 06, 2008
Are you looking to reduce the operational cost of your existing wireless LAN, and to make it support mission-critical, real-time applications and 802.11n? At the same time, are you challenged with the cost and complexity associated with most next-generation wireless LAN architectures? Check out the enterprise-class, cost-effective new cooperative control architecture from Aerohive Networks. In this real-world case study, you’ll see how Aerohive Networks' cooperative control architecture combines the linear cost modeling of autonomous APs and the operational advantages of controller-based approaches.
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business, roi, tco, wireless lan, enterprise wireless, economics, cooperative control, aerohive
    
Aerohive
Published By: Aerohive     Published Date: Oct 15, 2014
This paper aims to facilitate understanding and addressing IT’s dilemma in a bring your own device (BYOD) world.
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mobile computing, the increase in mobile workers, byod policy implications for it
    
Aerohive
Published By: Aerohive     Published Date: Oct 15, 2014
This paper aims to facilitate understanding and addressing IT’s dilemma in a bring your own device (BYOD) world.
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mobile computing, the increase in mobile workers, byod policy implications for it
    
Aerohive
Published By: Aerohive     Published Date: Oct 15, 2014
This paper aims to facilitate understanding and addressing IT’s dilemma in a bring your own device (BYOD) world.
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mobile computing, the increase in mobile workers, byod policy implications for it
    
Aerohive
Published By: Aerohive     Published Date: Oct 15, 2014
This paper aims to facilitate understanding and addressing IT’s dilemma in a bring your own device (BYOD) world.
Tags : 
mobile computing, the increase in mobile workers, byod policy implications for it
    
Aerohive
Published By: Aerohive     Published Date: May 13, 2015
This paper aims to facilitate understanding and addressing IT’s dilemma in a bring your own device (BYOD) world.
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mobile computing, the increase in mobile workers, byod policy implications for it
    
Aerohive
Published By: Aerohive     Published Date: May 14, 2015
This paper aims to facilitate understanding and addressing IT’s dilemma in a bring your own device (BYOD) world.
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mobile computing, the increase in mobile workers, byod policy implications for it
    
Aerohive
Published By: Aerohive     Published Date: May 14, 2015
This paper aims to facilitate understanding and addressing IT’s dilemma in a bring your own device (BYOD) world.
Tags : 
mobile computing, the increase in mobile workers, byod policy implications for it
    
Aerohive
Published By: Aerohive     Published Date: May 14, 2015
This paper aims to facilitate understanding and addressing IT’s dilemma in a bring your own device (BYOD) world.
Tags : 
mobile computing, the increase in mobile workers, byod policy implications for it
    
Aerohive
Published By: Ahead     Published Date: Nov 30, 2018
Over the past seven years, we’ve surveyed more than 30,000 technical professionals around the world to explore the relationships between IT performance, DevOps practices, culture, organizational performance and other elements that affect business outcomes. In the process, we’ve built the deepest and most widely referenced body of DevOps research available. The 2018 State of DevOps Report breaks new ground in our understanding of the DevOps evolutionary journey. We have identified the five distinct stages of DevOps evolution, and the critical practices at each stage that help you achieve success and progress to the next phase of your journey.
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Ahead
Published By: Akamai     Published Date: Jul 06, 2010
Founded in the Queensland outback in 1920, Qantas Airways is the world's longest continuously operating airline. Today it is widely regarded as the world's leading long-distance airline and one of the strongest brands in Australia, responsible for an estimated $1.7 billion in revenue for the fiscal year 2009/2010. The airline is committed to continually improving the experience on its website, qantas.com, whether enabling travelers to book all parts of a holiday or to self-manage their travel experiences. Since the site was first launched in 1996, it has evolved into the airline's primary customer contact channel.
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qantas, case study, site performance, clicks, travel, e-commerce, ecommerce, uptime
    
Akamai
Published By: Akamai     Published Date: Mar 08, 2017
Akamai has delivered the world’s largest and most viewed live events for nearly 15 years. Leveraging this experience, Akamai’s Media Services Live solution helps simplify the live streaming experience for content producers without sacrificing streaming quality, format coverage or content security. Read on to find out more.
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video, streaming, media services live, content, live streaming
    
Akamai
Published By: Akamai Technologies     Published Date: Sep 27, 2016
Akamai makes online business fast, reliable and secure. We earned our global reputation by building the world’s fastest and largest cloud-enabled delivery platform, which is backed by the most scalable, distributed security solution available. Learn about the security solutions that help protect companies in every industry be secure online.
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akamai, cloud security, cloud security solutions, cybersecurity, cloud, cloud delivery platform
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Feb 23, 2017
99tests offers a cloud-based, crowd-sourced testing platform where users can be anywhere in the world. Providing secure, simple, and convenient remote access was a key challenge. Read the case study to see how the Akamai helped 99tests provide simple, secure access to their application.
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99tests, cloud-based, crowd-sourced, testing, platform, remote access, application
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Feb 23, 2017
Microsoft’s SharePoint Platform is used by tens of thousands of enterprises worldwide to share information with employees and third parties. Many of these users access Sharepoint remotely, which is cumbersome and put the enterprise at risk. Read this paper to learn three reasons why IT needs a new approach to third-party access to Sharepoint.
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third-party, access, sharepoint, platform, remote, enterprise
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Mar 09, 2017
Is your site ready for the mobile opportunity? Mobile users buy more often and spend more money, but 75% of consumers see their mobile experience as slow. Read the Mobile is the Moneymaker infographic now to find out what mobile users expect from your e-commerce website. Compiled using data from Akamai’s recent consumer web performance expectations survey, this infographic reveals: • E-commerce engagement and spending habits for mobile consumers • Mobile consumer page load expectations • The real-world business impact of not being mobile ready • The key challenges to successful mobile experiences
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financial services, financial data, mobile opportunity, e-commerce, mobile consumers, mobile experiences
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: May 08, 2017
Quality matters, but despite advances made in video streaming technology, delivering great quality live video over the Internet is still not easy. There are challenges with predicting the scale and potential audience location; challenges with managing complex encoder and origin technology; challenges of delivering video securely and reliably over the Internet; and challenges of protecting live streams. Add to that the range of devices, the complexity of live event production, and the demand for HD and 4K image quality and you get a scenario that is more complicated than ever before.
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video quality, playback, video reliability, high quality viewing, online video success
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Aug 11, 2017
It’s likely not a matter of if, but when your company will fall prey to targeted attack involving malware, ransomware, data exfiltration, or phishing. In fact, 70% of organizations reported a security incident that negatively impacted their business in the past year. Learn more about the realities of cybercrime in today’s hyperconnected world.
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domain name system (dns), cloud security, threat protection, threat prevention, phishing, ransomware, security threats, malware
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Aug 17, 2017
Everybody has their favorite apps. But can you name even three mobile websites you like? We can’t. it’s because responsive retrofits to 20-year-old desktop web designs fail to serve us in our mobile moments of need. That’s a shame because even with lousy sites, web traffic around the world will be majority-mobile by 2019. eBusiness pros have a choice: hand your mobile moments over to a bunch of apps you don’t own, or do a radical reset of your mobile web strategy. This report carries the evidence to convince your company to make your mobile website a firstclass citizen.
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mobile, app, web design, media
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Sep 12, 2017
It’s more complex and expensive than ever to deliver seamless web experiences to any customer on any device, anywhere. Images are becoming the top obstacle to delivering high performing, responsive sites. View this infographic to see how you can solve the image management problem.
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web image, responsive world, seamless delivery, customer experience
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Apr 13, 2018
Retailers competing in the high-pressure world of ecommerce have many challenges. Not only do you need to provide an interesting and compelling shopping experience, you also need to make that experience fast and reliable. But this doesn't need to be difficult - check out our best practices guide that includes: Getting started with performance testing The common challenges faced by online retailers Testing checklist Top ecommerce business metrics Who should be on your testing team The different types of performance tests Testing in production vs. in the lab Security and performance testing
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performance, testing, retail, websites, applications, retailers, ecommerce
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Apr 13, 2018
In September 2017, Akamai commissioned Forrester Consulting to examine how companies approach digital experience and digital security. A survey of over 350 IT executives around the world found that: Customer trust is at an all-time low and it’s hurting growth Executives are aware that customer trust is becoming critical to success Companies struggle to balance security with digital experience Failure to deliver on security impacts brand reputation, customer trust, and revenues This report, Drop A Pin At The Intersection Of Digital Experience And Security, shares insights into these findings and what sets top digital businesses apart.
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digital, experience, security, executives, customer
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Apr 13, 2018
Today every business is focused on their customers, and finding ways to better understand and serve them with differentiated digital experiences. With all of the choices available, users have become highly demanding, and quickly lose patience and trust when web and mobile app experiences are poor. Today’s digital user demands rich, engaging content that is fresh, personalized, and fast. If your websites and mobile apps can’t deliver, they’re gone. This eBook will give you insight into: Monitor how users interact with your online applications by leveraging real user data Optimize behaviors that drive the most revenue impact across user locations and devices Validate whether the optimizations resulted in desired business outcomes using real-world situations
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monitor, optimize, validate, digital, experiences
    
Akamai Technologies
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