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Published By: Absolute Software     Published Date: May 31, 2016
With companies embracing mobility to maintain competitive advantage in the digital era, information security threats have increased exponentially. Userfriendly technologies such as mobile devices, mobile apps, and cloud storage are often hacker-friendly too, creating opportunities for cybercriminals to covertly infiltrate company data. This opens the door to data loss, reputational damage, loss of proprietary information – not to mention the associated regulatory penalties and potential legal fees. IT bears the brunt of responsibility for information security, yet according to Forrester, internal incidents top the list of security breach causes in 2014.
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mobility, competitive advantage, best practices, mobile devices, mobile applications
    
Absolute Software
Published By: Adobe     Published Date: Jun 06, 2013
Strive for meaningful engagement with intelligent marketing. Marketers are seeing the writing on the wall: As important as it is to have beautiful and creative content, you have to make sure you're getting it in front of the right people, in the right places, and at the right times.
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digital trends, user experience, event presentations, content marketing, mobile marketing, online video marketing, social media marketing
    
Adobe
Published By: Adobe     Published Date: Jul 04, 2016
Mobile apps are a core – and essential – component of the modern digital experience. Whether the organization is a consumer-facing brand, a B2B leader, or an enterprise seeking to enhance employee productivity, well-designed mobile apps that deliver a great user experience play a unique role in building engagement.
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mobility, mobile apps, customer engagement, app, mobile apps, crm solutions/software, customer experience/engagement
    
Adobe
Published By: Adobe     Published Date: Oct 05, 2016
Retailers are always searching for ways to enhance the in-store shopping experience. Now, beacon technology allows them to reach out to customers on mobile as they shop, to deliver special offers and real-time answers to their in-store questions.
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customer experience, ecommerce, customer relationship, customer, crm solutions/software, customer experience/engagement, e-commerce
    
Adobe
Published By: Adobe     Published Date: Oct 05, 2016
Retailers are always searching for ways to enhance the in-store shopping experience. Now, beacon technology allows them to reach out to customers on mobile as they shop, to deliver special offers and real-time answers to their in-store questions.
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customer experience, ecommerce, customer relationship, customer, crm solutions/software, customer experience/engagement, e-commerce
    
Adobe
Published By: Adobe     Published Date: Oct 05, 2016
Retailers are always searching for ways to enhance the in-store shopping experience. Now, beacon technology allows them to reach out to customers on mobile as they shop, to deliver special offers and real-time answers to their in-store questions.
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customer experience, ecommerce, customer relationship, customer, crm solutions/software, customer experience/engagement, e-commerce
    
Adobe
Published By: Adobe     Published Date: Oct 05, 2016
Mobile apps are a core – and essential – component of the modern digital experience. Whether the organization is a consumer-facing brand, a B2B leader, or an enterprise seeking to enhance employee productivity, well-designed mobile apps that deliver a great user experience play a unique role in building engagement.
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mobile apps, mobility, mobile devices, customer experience, crm solutions/software, customer experience/engagement
    
Adobe
Published By: Adobe     Published Date: Oct 05, 2016
Download this guide to discover new strategies for creating, managing, and orchestrating cross-channel campaigns. With expert advice from cross-channel maestros, you’ll be equipped to create beautiful marketing music that gets rave reviews from your customers.
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Adobe
Published By: Adobe     Published Date: Mar 21, 2017
In der Zeit vor Mobilgeräten, Suchmaschinenoptimierung und Facebook konnten anonyme Verbraucher kostengünstig durch Print-Medien, TV und Radio sowie Außenwerbung erreicht werden. Allerdings war es aufgrund der ungenauen Zielgruppensegmentierung schwierig, den Erfolg von Werbeaktionen zu ermitteln. Die Identifizierung potenzieller Kunden per Direkt-Mail oder Telefon war zwar messbar, aber gleichzeitig kostenintensiver und nur mit viel Aufwand skalierbar.
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Adobe
Published By: Adobe     Published Date: Oct 10, 2016
Read Create the Change: Building a Creative Process for the Modern World to learn: - How changing the way you view design changes everything - The power of beautifully designed customer experiences - Why it pays to make your teams design-driven
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adobe, adobe stock, adobe creative cloud, cloud, integration, creative, design, traditional marketing
    
Adobe
Published By: Adobe     Published Date: Jan 26, 2017
There’s a lot of pressure on creatives today. Customers have an average of six devices, and expect a nonstop flow of content that’s always personalized and relevant. It’s challenging, but with the right tools you can boost your creative process — without giving up quality. Read Create the Change: Building a Creative Process for the Modern World to learn: - How changing the way you view design changes everything - The power of beautifully designed customer experiences - Why it pays to make your teams design-driven
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adobe, adobe creative cloud, stock, creative, marketing, design
    
Adobe
Published By: Adobe     Published Date: Mar 03, 2017
Download our Adobe guide, Conducting the Cross-Channel Symphony, to discover new strategies for creating, managing, and orchestrating cross-channel campaigns. With expert advice from cross-channel maestros, you’ll be equipped to create beautiful marketing music that gets rave reviews from your customers. Read our guide now to learn how you can: • Integrate processes and data for cross-channel campaign success • Create personalized, contextual campaigns across channels and devices • Leap ahead of the competition with authentic cross-channel experiences
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cross-channel, adobe, marketing, channel integration
    
Adobe
Published By: Adobe     Published Date: Apr 13, 2017
There’s a lot of pressure on creatives today. Customers have an average of six devices, and expect a nonstop flow of content that’s always personalized and relevant. It’s challenging, but with the right tools you can boost your creative process — without giving up quality. Read Create the Change: Building a Creative Process for the Modern World to learn: • How changing the way you view design changes everything • The power of beautifully designed customer experiences • Why it pays to make your teams design-driven
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business design, graphic design, front face design, creative cloud, design experts, enterprise design, editing
    
Adobe
Published By: Adobe     Published Date: Dec 07, 2017
Stock photos get a bad rap sometimes. We’ve all seen images of women inexplicably smiling at their forkfuls of salad, or an unnaturally giddy customer service representative standing by. “Some stock photography just looks like stock photography,” says May Curry, a graphic design veteran with almost 20 years of experience.1 But stock photography has always been an essential part of the designer’s toolkit. When used right, it helps brands make just the right impact. Today, collections are evolving to keep pace with visual trends and create unique, attention-grabbing images-quickly and no budget. Download this whitepaper to take a look at stock's rapid transformation and how it's helping designers do beautiful work, faster than ever.
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Adobe
Published By: AdRoll     Published Date: Sep 06, 2016
According to VentureBeat, for the past 10 years, email has produced higher ROI than all other marketing channels. But email marketing requires thoughtful attention to detail in order to drive sales. Learn actionable 12 tips to supercharge your highest performing channel.
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email, marketing, channel, roi, copy creation, programatic, email marketing, advertising agencies, internet marketing, crm & customer care, e-commerce
    
AdRoll
Published By: Akamai Technologies     Published Date: May 08, 2017
Video quality can be measured in multiple ways, but the primary metrics – playback reliability and image quality – are the most critical. Get these right, and content providers are on their way to winning the loyalty of online audiences and driving monetization. Get them wrong, and viewers will defect in a heartbeat. For live-streaming events, such as sports, where there’s can’t-miss fast action, the ante is raised even higher. In this white paper, we’ll explore why online video quality matters and the specifics of how it should be measured. Get a peek “under the hood” to understand the core elements of video delivery that contribute to high-quality viewing experiences. Most importantly, see why the choice of a content delivery partner is essential to your online video success.
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video quality, playback, video reliability, high quality viewing, online video success
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Aug 11, 2017
With the constant drumbeat of news reports about security breaches, cyber security is hard to ignore. Organizations understand that they need comprehensive security solutions, yet significant gaps remain. Malicious actors have evolved their methods to leverage the vulnerabilities of the Domain Name System (DNS), and attacks that utilize this vector are increasing in number.
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domain name system (dns), cloud security, threat protection, threat prevention, phishing, ransomware, security threats, malware
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Jun 14, 2018
With the constant drumbeat of news reports about security breaches, cyber security is hard to ignore. Organizations understand that they need comprehensive security solutions, yet significant gaps remain. Malicious actors have evolved their methods to leverage the vulnerabilities of the Domain Name System (DNS), and attacks that utilize this vector are increasing in number.
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dns< security breach, cyber security
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Dec 11, 2018
With the constant drumbeat of news reports about security breaches, cyber security is hard to ignore. Organizations understand that they need comprehensive security solutions, yet significant gaps remain. Malicious actors have evolved their methods to leverage the vulnerabilities of the Domain Name System (DNS), and attacks that utilize this vector are increasing in number.
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Akamai Technologies
Published By: Apple Corporation     Published Date: Feb 26, 2015
Whether you need to view and approve, update and share, or create content from scratch, there are powerful apps that let you work on demand without skipping a beat in your business.
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Apple Corporation
Published By: Aprimo, Inc.     Published Date: Dec 23, 2008
BearingPoint wanted a “one-stop-shop” for its growing marketing organization that was easy to setup and didn’t require a lot of resources. A tool was needed to help with the wide-range of marketing activities that satisfied the needs of the entire marketing team. This system needed to easily handle financial and legal requests, capture campaign and event data, support creative development and reduce manual processes that contributed to the lagging of concrete knowledge of their marketing budgets and spending at any given point in time.
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aprimo, marketing operations, financial visibility, marketing resource management
    
Aprimo, Inc.
Published By: Astute IT DACH     Published Date: Feb 28, 2018
Die Cloud ist in fast jedem Bereich des Enterprise Computing zur Normalität geworden. Sie ist ein wesentlicher Bestandteil der Geschäftswelt und sollte als neuer Standard betrachtet werden. Datensicherung – insbesondere Backup, Archivierung und Disaster Recovery – steht zurzeit ganz oben auf der Liste der Cloud-Aktivitäten. Doch haben Sie auch Ihren Public Cloud Vertrag vor der Unterzeichnung sorgfältig durchgelesen und ausgehandelt, sodass er Ihren Geschäftsanforderungen entspricht? Oder haben die zahllosen Seiten mit rechtlichen Bestimmungen Sie dazu verleitet, zu schnell zu unterschreiben Ihre Rechtsabteilung muss selbstverständlich das gesamte Dokument umfassend prüfen. Im Folgenden finden Sie zudem drei wichtige Punkte, die Sie bei der Zusammenarbeit mit Ihrem Cloud-Anbieter berücksichtigen sollten.
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unterzeichnung, public, cloud, vertrages, beachten, sollten
    
Astute IT DACH
Published By: AstuteIT_ABM_EMEA     Published Date: Feb 28, 2018
Die Cloud ist in fast jedem Bereich des Enterprise Computing zur Normalität geworden. Sie ist ein wesentlicher Bestandteil der Geschäftswelt und sollte als neuer Standard betrachtet werden. Datensicherung – insbesondere Backup, Archivierung und Disaster Recovery – steht zurzeit ganz oben auf der Liste der Cloud-Aktivitäten. Doch haben Sie auch Ihren Public Cloud Vertrag vor der Unterzeichnung sorgfältig durchgelesen und ausgehandelt, sodass er Ihren Geschäftsanforderungen entspricht? Oder haben die zahllosen Seiten mit rechtlichen Bestimmungen Sie dazu verleitet, zu schnell zu unterschreiben Ihre Rechtsabteilung muss selbstverständlich das gesamte Dokument umfassend prüfen. Im Folgenden finden Sie zudem drei wichtige Punkte, die Sie bei der Zusammenarbeit mit Ihrem Cloud-Anbieter berücksichtigen sollten.
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unterzeichnung, public, cloud, vertrages, beachten, sollten
    
AstuteIT_ABM_EMEA
Published By: AtTask EMEA     Published Date: Mar 11, 2014
An in depth look at the 6 common marketing problems and the tricks to beat them.
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marketing, marketing management, problems, tips, tricks, strategies, business intelligence, other
    
AtTask EMEA
Published By: BlackBerry Cylance     Published Date: Jul 02, 2018
Artificial intelligence (AI) seems to be on everyone’s mind. It powers natural language recognition within voice-powered assistants like Siri and Alexa, beats world-class Go players, and enables hyper-targeted e-commerce and content recommendations across the web, as we see with Amazon and Netflix. But recently, AI has begun actively expanding its footprint within the enterprise. Executives are trying to more fully comprehend what AI is and how they can use its insights into their data to better capitalize on business opportunities. This additional information can enable engaging with customers more productively and efficiently, forming an edge against the competition. Read more in our AI survey summary.
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artificial, intelligence, enterprise
    
BlackBerry Cylance
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