customer centricity

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Published By: Acoustic     Published Date: Oct 04, 2019
Simply put: Marketing isn’t what it used to be. If you want to compete in this rapid digital world, you need to make your customers happy. Constantly. We’ll get you started with nine of the most exciting trends developing in the world of marketing in 2019. With this report, you’ll learn: How the new director of marketing data position and GDPR compliance can build customer trust. What it means for customer centricity now that MarTech and AdTech are finally coming together with AI and machine learning. How to adjust your business purpose to create customer loyalty as the attention economy shifts to the emotion economy.
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Acoustic
Published By: Bazaarvoice     Published Date: Jul 12, 2011
Learn what's next in social from thought leaders like Clay Shirky, Jeremiah Owyang, and Facebook's Dan Rose and brands like P&G and Best Buy.
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bazaarvoice, social commerce trends, social media, customer centricity, digital democracy, consumer insights, input, business impact, thought leaders, customer experience/engagement, business intelligence, market research, social media marketing
    
Bazaarvoice
Published By: Bazaarvoice     Published Date: Jul 12, 2011
Thought leader Shel Israel shares ways to integrate customer intelligence into your business.
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bazaarvoice, customer intelligence, customer insights, customer centricity, shel israel, customer feedback, thought leader, customer experience/engagement, business intelligence, market research, social media marketing
    
Bazaarvoice
Published By: Bazaarvoice     Published Date: Dec 08, 2011
Leading thinkers in marketing, social, digital, and future business gathered in October with over 500 industry peers at Social Commerce Summit Europe. Discover the predictions and advice they shared in this free report: Social Commerce Trends Report Europe 2012.
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social, social commerce, customer centricity, customer intelligence, social media, customer experience/engagement, market research, social media marketing
    
Bazaarvoice
Published By: Coveo     Published Date: Nov 13, 2013
This case study details how CA leverages its entire knowledge ecosystem, consisting of more than 70 different systems, to bring relevant content directly into the context of support agents and customers.
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enterprise search, advanced enterprise search, enterprise search solutions, customer service engagement, customer centricity
    
Coveo
Published By: Customer Insight Group     Published Date: Oct 18, 2010
Customer-centricity entails a company understanding individual customers needs and improving the customer experience there by creating sustainable and profitable customer relationships impermeable by competitors.
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customer insight group, customer centricity, customer relationships, profitability, loyalty, fiscal growth., customer experience/engagement
    
Customer Insight Group
Published By: Customer Insight Group     Published Date: Oct 22, 2010
Customer-centricity entails a company understanding individual customer needs and improving the customer experience thereby creating sustainable and profitable customer relationships impermeable by competitors.
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customer insight group, customer centricity, loyalty, customer experience/engagement
    
Customer Insight Group
Published By: Dell     Published Date: Nov 12, 2018
In December 2017, Dell commissioned Forrester Consulting to conduct a study refresh to determine how enterprise organizations are structured from an IT departmental perspective. The study explored two types of IT: digital controllers and digital transformers; and the trends and challenges seen in PC provisioning. Digital controllers are often associated with top-down approach, linear structure, and emphasize security and accuracy. In contrast, digital transformers focus on innovation, employee-and customer-centricity, and prioritize speed and flexibility. By understanding the two groups, enterprises can overcome challenges that arise from PC life-cycle management. By investing in existing PC management tools and partnering with a company that specializes in PC deployment and management, firms can empower employees to better serve customers. Download this Forrester report to learn more about the approach and strategy differences in how these two groups address the dynamic digital demand
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Dell
Published By: Dell EMC EMEA     Published Date: Nov 26, 2018
In December 2017, Dell commissioned Forrester Consulting to conduct a study to determine how enterprise organizations are structured from an IT departmental perspective. The study explored two types of IT: digital controllers and digital transformers; and the trends and challenges seen in PC provisioning. Digital controllers are often associated with top-down approach, linear structure, and emphasize security and accuracy. In contrast, digital transformers focus on innovation, employee-and customer-centricity, and prioritize speed and flexibility. By understanding the two groups, enterprises can overcome challenges that arise from PC life-cycle management. By investing in existing PC management tools and partnering with a company that specializes in PC deployment and management, firms can empower employees to better serve customers Learn more about Dell solutions powered by Intel®.
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Dell EMC EMEA
Published By: FICO     Published Date: Aug 27, 2012
Learn how successful retail organizations such as Coca Cola and Dell are using business rules management for marketing and merchandising operations programs to achieve customer centricity.
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customer centric marketing, business rulse management, fico, customer insights, customer actions, individualized marketing
    
FICO
Published By: FICO     Published Date: Aug 14, 2015
Using predictive analytics and decision management to put customers at center stage.
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fico, analytics, solutions, decision management, rules management.
    
FICO
Published By: Gleanster Research     Published Date: Feb 20, 2014
Top Performers are justifying CRM investments as a means of improving customer centricity through improved use of customer data. SMBs are realizing fragmented customer data that gives them an incomplete and often self-contradicting view into not only customer desires, but the SMBs internal operations.
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Gleanster Research
Published By: Group M_IBM Q2'19     Published Date: May 21, 2019
ODM is the evolution of business rules management. It provides a complete, easy-to-use system for automating day-today operational decisions and allows businesspeople and IT to collaborate on business rules by using an interface and a language that are comfortable and intuitive for both. ODM not only allows you to automate your business rules, but also it enables you to apply insights and analytics to operational decisions by bringing together data from different sources and looking at historical trends and patterns to determine the next best action. It ensures that you’re making the right decisions at the right time, when it can make a difference. What can this mean for your business? Adopting operational decision management can: • Improve customer centricity (acquisition and retention) by engaging individuals at the right time with the right offers
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Group M_IBM Q2'19
Published By: IBM     Published Date: Feb 08, 2008
Marketing executives, face a constant stream of business pressure. At the same time, customer expectations are increasing and customer satisfaction is becoming increasingly difficult  This report provides a blueprint of what best-in-class CMO's (Chief Marketing Officers) do differently to improve marketing effectiveness through marketing automation.
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marketing roi, customer satisfaction, return on marketing investment (romi), chief marketing officer or cmo, customer centricity, customer behavior, multi-channel marketing, marketing strategy, marketing analytics, ibm
    
IBM
Published By: IBM     Published Date: Dec 29, 2015
The Smarter Process platform is IBM’s solution for reinventing business operations in a way that infuses every process with intelligence and expertise to deliver greater customer centricity, which in turn fuels top-line growth.
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ibm, customer engagement, mobile, social, smarter process, crm & customer care
    
IBM
Published By: IBM     Published Date: Apr 11, 2016
The Smarter Process platform is IBM’s solution for reinventing business operations in a way that infuses every process with intelligence and expertise to deliver greater customer centricity, which in turn fuels top-line growth.
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ibm, smarter process, ibm smarter process platform, business operations
    
IBM
Published By: IBM     Published Date: Dec 15, 2016
Register today to learn more about this exciting release, its new features, and how you can drive new value for your organization: - Improve customer centricity by engaging individuals at the right time with the right offers - Cut operating costs and reduce fraud by gaining real-time visibility and insights into transactions and business operations - Empower knowledge workers and leverage mobile technologies to create more engaging experiences
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ibm, middleware, operational decisions, odm advanced
    
IBM
Published By: IBM     Published Date: Jan 19, 2017
Watch this video to learn how IBM Datacap and Box enable better customer centricity through the capture of data across mobile devices, scanners, email, fax and files. This solution works with Box to store documents in the cloud.
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ibm, analytics, data, ibm box, customer centricity, ibm datacap
    
IBM
Published By: IBM     Published Date: Jan 20, 2017
What is holding you back from moving off paper processes or realizing better customer centricity ? Learn how to differentiate your company with IBM case and capture solutions with this informative infographic and empower your employees to deliver a strong customer experience.
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ibm, analytics, ecm, business content, content
    
IBM
Published By: IBM     Published Date: Jan 20, 2017
Read this paper from Aberdeen to learn how companies can become Best-In-Class for content management through differentiation with a focus on customer centricity.
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ibm, analytics, ecm, business content, content, customer centricity
    
IBM
Published By: IBM     Published Date: Feb 16, 2017
Watch this video to learn how IBM Datacap and Box enable better customer centricity through the capture of data across mobile devices, scanners, email, fax and files. This solution works with Box to store documents in the cloud.
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ibm, ecm, analytics, ibm datacap, ibm box
    
IBM
Published By: IBM     Published Date: May 09, 2017
Increasing shareholder value is a top priority for all businesses. However, financial results don't improve by themselves. Companies must first delight their most important stakeholder: customers. This document outlines how Best-in-Class firms use efficient content processes to achieve higher levels of customer centricity.
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financial services, financial security, data security, cloud security, network security, business protection
    
IBM
Published By: IBM     Published Date: Jun 26, 2017
What is holding you back from moving off paper processes or realizing better customer centricity ? Learn how to differentiate your company with IBM case and capture solutions with this informative infographic and empower your employees to deliver a strong customer experience.
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ibm, customer centricity, customer experience, differentiation, employee satisfaction
    
IBM
Published By: IBM     Published Date: Jun 26, 2017
Read this paper from Aberdeen to learn how companies can become Best-In-Class for content management through differentiation with a focus on customer centricity.
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customer centricity, aberdeen, content management, content access, collaboration
    
IBM
Published By: IBM     Published Date: Oct 19, 2017
In the digital economy, big IT budgets, lots of brick sand mortar and an established market presence are no longer at the foundation of a competitive advantage. What matters now is the agility and speed to ensure that customer centricity is supported as an overriding priority of business operations and decision making. Game-changing ideas are developing and competitive threats are emerging at a rapid and unpredictable pace. The resulting digital disruption is not just occurring at the margins or within isolated pockets of industry and commerce. It’s the new normal and its consequences are far reaching. The essential question for every organization in every sector is simply: Will we be the disruptor or will we allow ourselves to be the disrupted? Staying ahead requires adopting a combination of technology solutions. Key among them is a smart process and decision management system that infuses every process with intelligence in order to continuously raise the bar for customer centricity,
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IBM
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