social software media

Results 1 - 25 of 30Sort Results By: Published Date | Title | Company Name
Published By: Balihoo     Published Date: Dec 15, 2011
Effective local marketing is the single largest opportunity for national brands. Learn how to best utilize "The Local Web" -- the integrated, growing ecosystem of online media channels.
Tags : 
marketing automation, local marketing automation, local web, branding, channel marketing, marketing roi, digital media, daily deals
    
Balihoo
Published By: Balihoo     Published Date: Dec 15, 2011
This paper explores the local-level marketing challenges companies face and serves as a guide for national brands who are interested in creating and implementing local websites. Includes a worksheet for determining your brands local presence.
Tags : 
marketing automation, local marketing automation, local web, branding, channel marketing, marketing roi, digital media, daily deals
    
Balihoo
Published By: Cyveillance     Published Date: Jun 20, 2014
Phishing is defined by the Financial Services Technology Consortium (FSTC) as a broadly launched social engineering attack in which an electronic identity is misrepresented in an attempt to trick individuals into revealing personal credentials that can be used fraudulently against them. In short, it’s online fraud to the highest degree. Although it’s been around for years, phishing is still one of the most common and effective online scams. The schemes are varied, typically involving some combination of spoofed email (spam), malicious software (malware), and fake websites to harvest personal information from unwitting consumers. The explosive rise of mobile devices, mobile applications, and social media networks has given phishers new vectors to exploit, along with access to volumes of personal data that can be used in more targeted attacks or spear phishing. The fact that phishing attacks are still so common highlights their efficacy and reinforces the need to implement comprehensive phishing and response plans to protect organizations. An effective phishing protection plan should focus on four primary areas: Prevention, Detection, Response, and Recovery. High-level recommendations for each of the four areas are outlined in this whitepaper.
Tags : 
cyveillance, phishing, security, cyberattacks, cybercriminals, threats
    
Cyveillance
Published By: Eloqua     Published Date: Sep 28, 2011
B2B purchasing in a Web 2.0 world has transformed into an interactive process driven by the customer, not the vendor. Learn how using clickstream data to target buyers' motivations allows marketers to trigger automated processes to drive better leads for sales.
Tags : 
digital body language, sales lead management, lead management system, lead nurturing, b2b social media, b2b software marketing, marketing white paper, lead generation
    
Eloqua
Published By: Eloqua     Published Date: Jan 13, 2012
B2B purchasing in a Web 2.0 world has become an interactive process driven by customers. Learn how using clickstream data to target buyers' motivations allows marketers to trigger automated processes like lead scoring and nurturing to drive better leads for sales.
Tags : 
digital body language, sales lead management, lead management system, lead nurturing, b2b social media, b2b software marketing, marketing white paper, lead generation
    
Eloqua
Published By: EngageSciences     Published Date: Nov 04, 2014
Discover the latest research on the fundamental impact UGC is having on brands, and how it can drive audience acquisition, boost engagement and optimise commerce.
Tags : 
user generated content, ugc, advocacy marketing, content aggregation, content curation, social commerce, social media marketing, the power of user generated content
    
EngageSciences
Published By: EngageSciences     Published Date: Nov 04, 2014
This infographic illustrates the power of the user generated content and the 4 main ways this can work for your brand.
Tags : 
user generated content, ugc, advocacy marketing, content aggregation, content curation, social commerce, social media marketing, the power of user generated content
    
EngageSciences
Published By: Falcon Social     Published Date: Oct 30, 2015
What you need to consider when implementing a social media customer care strategy. • What changes for CS on social • Who gets social customer service right • The necessity of social customer service
Tags : 
social media customer service, social media customer care, social media customer support, social media and customer service, social media marketing, social media campaigns, social media management software, social media tool
    
Falcon Social
Published By: Falcon Social     Published Date: Oct 30, 2015
Du willst eine Strategie entwickeln, die Engagement fördert und deine Marke in den sozialen Medien aufbaut? Dieses Handbuch unterstützt dich dabei, eine Strategie zu erstellen, die den gesamten Lebenszyklus deiner Inhalte abdeckt – von der Planung und Ideensuche bis hin zur Erfolgsmessung und Optimierung. Lade das Handbuch jetzt herunter.
Tags : 
social media tool, social media management tool, social media verwaltung, social media software, social media marketing, social media campaigns, content marketing, social media content
    
Falcon Social
Published By: Falcon Social     Published Date: Oct 30, 2015
Stronger, more consistent experiences along the customer journey will build loyalty and customer lifetime value. A strategic look at improving across touchpoints—Download the Whitepaper. • Key touchpoints along the customer journey • Strategies for driving integration between departments • Examples and insights from leading companies
Tags : 
cross-channel marketing, customer lifetime value, customer journey, customer loyalty, social media marketing, social media campaigns, social media management software, social media tool
    
Falcon Social
Published By: Falcon Social     Published Date: Oct 30, 2015
Effectively measure the ROI of your social media marketing so you can optimize it. • Strategies for effective social ROI measurement • How to adapt measurement to your social strategy • Tools to optimize the ROI of your social marketing
Tags : 
social media roi, measure social media roi, social media measuring, social media measuring platform, social media measuring software, social media measuring tool, social media marketing, social media campaigns
    
Falcon Social
Published By: Genesys     Published Date: Oct 16, 2013
The existing upgrade paths from legacy PBX and ACD suppliers make it difficult for contact center executives to contemplate the future of customer service on their own terms. If your ACD-based contact center has become a road block for adding capacity or adding channels such as social media and mobile, you might want to think about making the switch to a SIP-based contact center solution. SIP delivers two important advantages over legacy switching: 1. SIP is based on open standards, so you can choose hardware and software that is best suited for your environment. 2. SIP’s capability extends beyond voice to new media types such as mobile, social media and video. SIP-based contact centers provide a roadmap to sophisticated features without the complexity and expense of traditional proprietary ACDs. Learn more about how to build the next-generation customer service platform.
Tags : 
contact center, customer service, social media, mobile, sip, technology solution, technology
    
Genesys
Published By: Jive     Published Date: Feb 13, 2014
Becoming a social business: integrating social software throughout enterprise
Tags : 
jive, social business, social software, social, social media
    
Jive
Published By: Jive     Published Date: Feb 13, 2014
Changing the Face of Healthcare with Social Business Software
Tags : 
jive, social, social business software, social media, healthcare
    
Jive
Published By: Jive Software     Published Date: Oct 08, 2009
Learn best-practices for implementing a social software strategy, as leaders from Nike, Cisco, and Forrester share advice and anecdotes in a Social Business Software Roundtable discussion.
Tags : 
cisco, jive, social software strategy, social media tools, online communities, internal social network, social business software, social media marketing
    
Jive Software
Published By: Jive Software     Published Date: Oct 12, 2009
Priority Club Connect encourages members to talk directly with IHG management through a video blog on the community and to participate in special offers available only through the community. Listen to this webcast recording to get strategies and advice for your own social media initiatives.
Tags : 
social business software, social media, online community, customer loyalty, jive, social media marketing
    
Jive Software
Published By: Jive Software     Published Date: Feb 24, 2014
With its in-depth guidance and independent third-party vendor evaluations, Gartner's Magic Quadrant market assessment can assist your organization in implementing an effective social business software solution.
Tags : 
jive, human resources, social software, social media, workforce, workforce magagement, social business, social business software
    
Jive Software
Published By: Meltwater     Published Date: Jan 16, 2015
Your customers and competition are talking. Are you listening? Social listening is the most significant technology to hit marketing since social media itself. But marketing isn’t the only department that can utilize social listening: your entire business organization can use social listening to inform its programs, products and business decisions.
Tags : 
meltwater, social media monitoring, media monitoring, social media analytics, media analytics, pr software, social marketing software, social marketing listening
    
Meltwater
Published By: SAP     Published Date: Mar 29, 2011
Wondering how you can use social media channels to join the conversation with your customers? Find out how software solutions can help you capture and analyze massive amounts of social media data and prepare individualized responses while integrating with your business software through a unified IT architecture.
Tags : 
social media intelligence, social media channel, sap, sap business objects dashboard
    
SAP
Published By: Spredfast     Published Date: Aug 24, 2018
Learn how to better connect with your audiences on each social channel. Our 2018 Social Audience Guide breaks down everything you need to know to from demographics, device usage and even site behavior. Start engaging in a more meaningful way, today. Download your guide.
Tags : 
social branding, social media branding, social media marketing courses, social media courses, social media management tools, social media monitoring, social media training, online marketing
    
Spredfast
Published By: Spredfast     Published Date: Aug 24, 2018
It only takes one accidental Tweet to undo years of brand reputation. It's important to understand the opportunities and risks your brand faces on social, and what you can do about them. Download this whitepaper to learn more about the risks and gain advice and tips on how to protect your brand.
Tags : 
social media risk management, risks of social media, social media compliance, social media user management, social media security, social media management tools, social media monitoring, social media governance
    
Spredfast
Published By: Spredfast     Published Date: Aug 24, 2018
Looking for a general primer or quick tactical reference on social marketing? We wrote the 2018 version of the Social Media Pocket Guide for you. In engaging, easy-to-read chapters, the Pocket Guide provides a broad overview of social media’s evolution — including current themes like pay to play, digital integrations, social care, and more. We also break down the latest tips and tactics for the four most common social objectives and explore specific use cases like product launches, events, and capitalizing on real-time trends. Do you learn by example? This guide is packed with fresh strategy inspiration from 15 different global brands and media properties. Keep The Social Media Pocket Guide on hand as your quick and definitive reference on all things social strategy.
Tags : 
social branding, social media branding, social media marketing courses, social media courses, social media management tools, social media monitoring, social media training, online marketing
    
Spredfast
Published By: Spredfast     Published Date: Nov 15, 2018
Can chatbots provide a great customer experience? Watch how top brands automate social customer service practices. You'll learn how to enhance agent workflows and use AI to better connect with the people you care about most.
Tags : 
social media customer support, social media manager, social media customer service, social customer service, media com customer service, social customer care, social media and customer service, customer service through social media
    
Spredfast
Published By: Sprinklr     Published Date: Jan 05, 2018
Social media management software allows brands to embrace digital transformation efficiently. Find out how in this guide.
Tags : 
social media management software, social media management, digital transformation
    
Sprinklr
Published By: Sprinklr     Published Date: Feb 28, 2018
"It’s more important than ever for brands to have comprehensive social media technology at their disposal. Simply buying a new solution, however, is just the beginning. Today’s brands must deploy social media software so that it allows the highest possible return on investment, empowers them to capture new opportunities, and manage the risks inherent in social media."
Tags : 
social media management software, social media management, social media technology, social tools, social media software, social media, social deployment, digital transformation
    
Sprinklr
Previous   1 2    Next    
Search      

Add Research

Get your company's research in the hands of targeted business professionals.