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Published By: Jebbit     Published Date: Jun 12, 2018
As marketers, we use data at every level, from determining Facebook targeting to timing a major product launch. But how often do we take a look under the hood at the quality and usefulness of our data? In this playbook, we’ll cover the strengths and weaknesses of third-party, second-party, and first-party data and where declared data fits into the current data landscape. You’ll learn plays for activating declared data for: Qualified lead generation 1-to-1 email personalization Custom audiences and personalized retargeting Audience building and profiling In this section, we’ll cover the definitions, sources, and strengths and weaknesses of third-, second-, and first-party data.
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data, jebbit, remarketing, audiences, omnichannel
    
Jebbit
Published By: SAS     Published Date: Jun 06, 2018
Today’s consumers expect immediate, personalized interactions. To meet these expectations, companies must differentiate their brands through timely, targeted and tailored customer experiences based on real-time data analytics. This report, sponsored by SAS, Intel and Accenture and conducted by Harvard Business Review Analytic Services, looks at how businesses are using advanced customer data analytics, along with real-time analytics and real-time marketing, to enhance their customers’ experiences. Learn why organizations that place a high value on real-time capabilities still struggle to achieve them, what companies can do to ensure success as they adopt and implement real-time analytics solutions, and what benefits successful companies are already seeing.
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SAS
Published By: CA Technologies     Published Date: Jun 01, 2018
Challenge Businesses today must reduce the risk of security breaches to protect the valuable data within their organizations. At the same time, IT auditors are increasingly enforcing ever more stringent requirements on the business. The bottom line is that privileged accounts and privileged access are being targeted by hackers as a new attack surface and focused on by auditors who are insisting on greater controls around privileged accounts. Opportunity The right privileged access management solution provides comprehensive protection for your missioncritical servers with powerful, fine-grained controls over operating system-level access and privileged user actions. Capable of enforcing access controls on powerful native Superuser accounts—like the UNIX® and Linux® root and Microsoft® Windows® administrator—this system-level, host-based privileged access management solution controls, monitors and audits privileged user activity, improving security and simplifying audit and compliance. B
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CA Technologies
Published By: Menlo Security     Published Date: Jun 01, 2018
"Financial services institutions are high-value targets for cyberattacks because of the capital they control, the personal information on customers they maintain, and the fear an attack on a bank generates in the public. Phishing attacks on FSIs have risen steadily, especially employee credential theft - because once an employee’s credentials are stolen, cyberattackers can access customer information, employee data, even finances. While legacy security solutions claim to block up to 99.9 percent of cyberattacks, all it takes is one employee or contractor to open an email from an unknown source, download a file from a compromised website, or in any other way fall victim to a cyberattack. So, it’s time for a new approach: Isolation, also known as, remote browsing. Download this Financial Services Best Practices Guide to Isolation to learn how to best eliminate phishing attacks and web malware. "
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Menlo Security
Published By: Mimecast     Published Date: May 31, 2018
Protect Your Office 365 Investment - Choose The Right Third-Party Email Security Solution Why should you consider additional security protection around Microsoft Office 365TM email? And, what should you look for in a third-party solution? TechTarget has the answers in this brief, Remedying the Email Security Gaps in Microsoft Office 365. Learn about the key features and functions that you need to protect your investment, how to choose the right email security solution, and how one organization successfully navigated its way to highly satisfactory, reliable third-party solutions for enhancing Office 365 email security.
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Mimecast
Published By: Infosys     Published Date: May 30, 2018
Customer loyalty is hard to come by today, amid a growing array of choices, omnipresent discounting and fast changing trends and customer preferences. To cut through the clutter, product retailers are increasingly creating targeted offers tailored to customer preferences, to be delivered through an online platform. A premium drinks maker was following the same path when they created a mobile loyalty app to push promotions and notifications to customers. But something crucial was missing. See how Infosys helped and the five key takeaways from the project.
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customer, loyalty, application, product, omnipresent
    
Infosys
Published By: IBM     Published Date: May 30, 2018
Security and risk management leaders are implementing and expanding SIEM to improve early targeted attack detection and response. Advanced users seek SIEM with advanced profiling, analytics and response features.
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IBM
Published By: AWS     Published Date: May 25, 2018
Effective security for cloud-hosted web applications requires full visibility into the environment in which the apps live and the potential exposure to vulnerabilities — and to do so consistently, while proactively monitoring for attacks without causing delays in application development and delivery. Cloud adoption means that a focus on perimeter security is not sufficient and may even be obstructive, because it can impact application performance and availability. Similarly, relying on your cloud service provider’s security services is insufficient; any provider will tell you that securing the cloud environment is a shared responsibility between cloud service provider and customer, and the responsibility for specifically securing web applications is the sole responsibility of the customer. And although the industry as a whole has become better at protecting lower-level network and server resources, as attackers look for targets, they are moving up the application stack.
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AWS
Published By: CA Technologies EMEA     Published Date: May 25, 2018
CA Project & Portfolio Management is a comprehensive solution for ensuring your business strategy is on target through planning, execution, and insights. CA PPM enables your organization to plan and prioritize investments in alignment with business strategies, track project execution, and shift funding and resources to ensure success and meet changing priorities.
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project, portfolio, management, calculator, execution
    
CA Technologies EMEA
Published By: Insight Software     Published Date: May 22, 2018
Different finance departments want different financial solutions. Some may simply require financial reporting while, at the other end of the spectrum, some will want a comprehensive performance management solution. This paper compares different approaches to these choices that are available for the JD Edwards EnterpriseOne and World Enterprise Resource Planning (ERP) environments. The offerings in this space range from simple reporting tools to complete, integrated solutions. While noting the value that targeted toolsets provide, a survey of the available offerings suggests that most organisations are better served by implementing a holistic, integrated approach rather than a hybrid, multivendor approach.
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performance, management, enterprise, environment, departments, spectrum, solutions
    
Insight Software
Published By: Infosys     Published Date: May 22, 2018
The company's CEO had a vision of a 'Team of Teams', based on social business collaboration. His target was to improve productivity by 30%, driven by an ability to quickly identify people with the right skills, build small teams and collaboratively solve problems, and 'fail fast' instead of wasting time on unproductive activities. Research showed this was possible: Companies reported better collaboration and a greater focus on results when using social business models. Even McKinsey Global Institute stated that social collaboration methods could improve productivity by 20-25 percent. But the company had spent 3 years trying to realize the CEO's vision. As a last throw of the dice, Infosys was asked to provide a proof of concept to show they could deliver these benefits where others had failed.
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ceo, social, business
    
Infosys
Published By: Sage People     Published Date: May 18, 2018
In some kinds of more traditional businesses the finance department tends to swallow as much data as is thrown at it but only outputs small, measured and curated amounts of insights periodically: “Here’s revenue vs target in the last quarter”. These are undoubtedly essential for proper business management, But periodic reports also mean it can be too late for the business to respond. It’s like driving by looking only in the rear-view mirror. Looking at what’s behind isn’t going to let you spot a sudden bend in the road! Essentially, the highly competitive and evolved business environment of today requires businesses to have proactive, indicative business metrics. Combined with more traditional metrics, these mean businesses have invaluable and complete insight in order to evaluate performance. Proactive, indicative business metrics are found across most successful businesses–and especially amongst C-suite employees. These people know that the benefits are proven. Analytics-driven execu
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Sage People
Published By: Groove     Published Date: May 16, 2018
In the world of B2B sales, it’s difficult to stand out from your competitors. Take a more strategic, targeted approach with account-based selling. It’s about being hyperfocused on the organizations that your company can help the most. It’s like fishing with a spear rather than a net.
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Groove
Published By: Sage People     Published Date: May 15, 2018
Your customers won’t rave about a simple payment experience. But they will make a lot of noise about a bad experience. And your conversion rates and sales will take a hit. These payment niggles have a particularly big impact on retailers with ambitious growth targets. The good news is, growing retailers can easily upgrade their payment systems to boost CX.
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Sage People
Published By: Sage People     Published Date: May 15, 2018
Your customers won't rave about a simple payment experience. They won’t congratulate you when they can pay for an “online exclusive” product at the till. They won’t talk on social media about the slickness of the online checkout process. But they will make a lot of noise about a bad experience. And your conversion rates and sales will take a hit. These payment niggles have a particularly big impact on hospitality business with ambitious growth targets. Download the Insider’s Guide to catching payment niggles before they become critical concerns.
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Sage People
Published By: Sage People     Published Date: May 10, 2018
Your customers won't rave about a simple payment experience. They won’t congratulate you when they can pay for an “online exclusive” product at the till. They won’t talk on social media about the slickness of the online checkout process. But they will make a lot of noise about a bad experience. And your conversion rates and sales will take a hit. These payment niggles have a particularly big impact on hospitality business with ambitious growth targets.
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Sage People
Published By: Dassault Systèmes     Published Date: May 09, 2018
Today’s thriving High-Tech sector is driven by shrinking product lifecycles, rapid innovation, distributed engineering/manufacturing—and highly demanding customer expectations. The industry needs to deliver on multiple fronts, including: • Embed customer-centric innovation throughout the lifecycle: Only with customer experience at the core can companies stay ahead. • Tame ideas into executable products: Detecting early trends and using customer feedback is vital. • Manage complexity better: Increasing visibility of all product data helps build and manage digital models to use in every business function from R&D to field service. • Create relevant connected systems: High-Tech innovators use IoT for an ongoing dialogue of customers, devices and manufacturers. • Provide agility to compete on software, hardware and service: Customers want value from every interaction. Download your targeted industry analysis to learn more.
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Dassault Systèmes
Published By: Dassault Systèmes     Published Date: May 09, 2018
Technology is transforming mobility and vehicle ownership. To be a game-changer in the transportation and mobility market, organizations must anticipate customer expectations and deliver compelling experiences. • Help my customers experience the future: Digitization, VR and interactive experiences show consumers benefits before they are on the road. • Give my customers enhanced levels of customization: Vehicle personalization transforms a product purchase to a multi-dimensional experience. • Streamline my product development processes: Innovation increases product diversity while reducing development time and costs. • Keep me up to speed with new mobility solutions: Organizations must be open to change in imagining how to go from point A to B. • Prepare me for the shift to Mobility as a Service: MaaS is already affecting transportation and pressuring margins for conventional car manufacturers. I invite you to download your targeted industry analysis and uncover the expectations to tak
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Dassault Systèmes
Published By: Dassault Systèmes     Published Date: May 09, 2018
More connected, informed and demanding customers have the financial services sector looking closely at their processes and products. Collaborative digital platforms can transform your value network and approach. • Improve data insights: Transform legacy systems, manual processes and data silos for consumer-centric collaboration. • Compete with agile FinTech startups: Use disruptive technologies to meet clients’ changing needs. • Empower me to make my own decisions: Give self-directed customers exceptional experiences, like rapid enrolment and self-assessment tools. • Turn regulatory compliance to competitive advantage: Use digitization to improve compliance, reduce risk and enhance governance. • Improve customer experience through digitization: Reduce regulatory issues, gain insights, increase efficiency and customer-centric innovation. I invite you to download your targeted industry analysis and uncover the expectations to take into account at every stage to be disruptive in the age o
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Dassault Systèmes
Published By: Dassault Systèmes     Published Date: May 09, 2018
Tight schedules, cost challenges and lack of visibility can strain relationships in the Architecture, Engineering and Construction (AEC) market. As new technologies raise owner expectations, you need to respond rapidly to customer needs with on-target solutions. You need to know how to anticipate and exceed owners’ expectations. You need to deliver on multiple fronts, including: • Be a partner not just a supplier: Owners are looking for irreplaceable partners who transparently deliver value. • Achieve more predictable outcomes: Partnerships build from developing plans, mitigating risks and delivering. • Deliver on time and on budget: Firms must meet expectations precisely and avoid costly waste and delays. • Be involved from day one: Owners now expect visibility and involvement across the project. • Deliver something unexpected: AEC firms need to deliver unique, surprising solutions. Download your targeted industry analysis to learn more.
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Dassault Systèmes
Published By: Dassault Systèmes     Published Date: May 09, 2018
Discerning and demanding consumers expect meaningful retail interactions. Creating new world-class experiences is vital to differentiate products and boost profits in the consumer goods market. • Let me shop when and how I want: Technology to research and buy products defines consumer behavior, driven by social media’s “see now, buy now” mentality. • Give me relevant data: With ever-expanding information, every touchpoint should have customer data that matters. • Give me a truly unique experience: Innovative retailers use new partners and tools to deliver personalized consumer experiences. • Pair my products with consistently good service: New customer service technologies are crucial in a world with more consumer/retailer choices. • Make my retail environments better: Consumers want memorable, differentiated experiences in user-friendly digital and physical retail environments. I invite you to download your targeted industry analysis and uncover the expectations to take into account a
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Dassault Systèmes
Published By: MobileIron     Published Date: May 07, 2018
The types of threats targeting enterprises are vastly different than they were just a couple of decades ago. Today, successful enterprise attacks are rarely executed by the “lone wolf” hacker and instead come from highly sophisticated and professional cybercriminal networks. These networks are driven by the profitability of ransomware and the sale of confidential consumer data, intellectual property, government intelligence, and other valuable data. While traditional PC-based antivirus solutions can offer some protection against these attacks, organizations need highly adaptive and much faster mobile threat defense (MTD) for enterprise devices.
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mobile, threat, detection, machine, ransomware, confidential, networks
    
MobileIron
Published By: Google Chrome Enterprise     Published Date: May 07, 2018
In the year 2016 alone, the world learned about security breaches that compromised nearly 2 billion records.1 Employee endpoints are increasingly targeted: Nearly two-thirds (64%) of external attacks last year targeted a corporate-owned, employee-owned, or mobile device.2 Data breaches cost companies time and money, weaken brand reputation, and jeopardize customer and employee trust.
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Google Chrome Enterprise
Published By: Cohesity     Published Date: May 04, 2018
Cohesity provides the only hyper-converged platform that eliminates the complexity of traditional data protection solutions by unifying your end-to-end data protection infrastructure – including target storage, backup, replication, disaster recovery, and cloud tiering. Cohesity DataPlatform provides scale-out, globally deduped, highly available storage to consolidate all your secondary data, including backups, files, and test / dev copies. Cohesity also provides Cohesity DataProtect, a complete backup and recovery solution fully converged with Cohesity DataPlatform. It simplifies backup infrastructure and eliminates the need to run separate backup software, proxies, media servers, and replication. This paper specifically focuses on the business and technical benefits of Cohesity DataPlatform for the data protection use case. It is intended for IT professionals interested in learning more about Cohesity’s technology differentiation and advantages it offers for data protection - (i) Elim
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Cohesity
Published By: Cohesity     Published Date: May 04, 2018
In today’s application driven, cloud agnostic world, many organizations still rely on legacy, multiple point backup and recovery products that consist of backup software, target storage, media and master servers, and cloud gateways, all from different vendors. With slow backups and long recovery times of their existing backup products, organizations are unable to meet their tight business SLAs. Constant forklift upgrades and complex management UIs make it expensive to manage the current backup and recovery environments. There has to be a simpler, more cost-effective way to keep your data safe. This is the problem that Cohesity is designed to solve, with an entirely new approach to data protection. Download this solution brief to learn more about Cohesity and its advantages!
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Cohesity
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