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Published By: Palo Alto Networks     Published Date: Nov 15, 2017
Your network is more complex than ever before. Your employees are accessing any application they want, using work or personal devices. Often times, these applications span both personal and work related usage, but the business and security risks are often ignored. Prospective employees are asking about application usage policies before accepting their new job. Adding another layer of complexity is the concern about the effectiveness of your cybersecurity posture. Is your business a target for a cyberattack Is it a question of when, as opposed to if? And are you as prepared as you could be? The complexity of your network and your security infrastructure may limit or slow your ability to respond to these and other cybersecurity challenges.
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firewall, customer, optimization, employees, devices, cyber security, technology
    
Palo Alto Networks
Published By: Adobe     Published Date: Nov 09, 2017
Robust Data Management Platforms drive intimate customer experiences. You know the importance of identifying your best customer segments and treating them right. You also know that takes a ton of work. But it’s work that we can help you accomplish with our integrated and secure Data Management Platform (DMP). By using Adobe Audience Manager, our DMP offering, you'll aggregate data from all your sources to better understand your current customer segments, while we also help you identify new audiences to target. The new Forrester Wave™: Data Management Platforms, Q2 2017 says “Adobe was a DMP Forrester Wave leader in 2013 and 2015, and continues to set the pace in this Forrester Wave.” See where we receive the highest scores and why we are named a Leader in this report.
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Adobe
Published By: Incapsula     Published Date: Nov 06, 2017
You’ve probably heard about distributed denial of service (DDoS) attacks, or maybe you’ve even been hit by one. If you’re like most organizations, you’ve already been DDoSed. Perhaps the attack was minor, a wakeup call, but then the attack subsided without causing damage and you just left DDoS protection on your “to-do list.” If you don’t have a DDoS attack plan, it’s probably time to bump it up to the top of your list. That’s because DDoS attacks are getting bigger, persistent, and more harmful. They inflict serious cost in terms of lost revenue, damaged systems and lost consumer trust. DDoS is no longer just a web server problem; infrastructure is now a target. The attacker’s ambition is clear: Take down your online existence and harm your organization.
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Incapsula
Published By: Sojern     Published Date: Oct 26, 2017
The Sojern Traveler Platform offers hotels of all sizes access to over 350 million traveler profiles that allow you to precisely target prospects at all stages of the marketing funnel. You can also manage campaigns across multiple channels and devices, maintain brand awareness, increase purchase consideration, and turn site visitors into hotel room bookers.
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hotel digital marketing, hotel advertising, boutique hotels, independent hotels, hotel website, travel marketing, search engine marketing hotels, revpar
    
Sojern
Published By: Workterra     Published Date: Oct 25, 2017
Any number of characteristics put the mid-market employer in a league of its own, placing it somewhere between the niche-focused small businesses of Main Street, USA, and the complex enterprise-level organizations that conduct business on a global scale. HR technology is a shining example of this place in the middle. HR for mid-market employers must fulfill needs that can’t be met by benefits administration and core HR solutions designed to narrowly target either small businesses or enterprise organizations.
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Workterra
Published By: Gigamon     Published Date: Oct 25, 2017
Read the Joint Solution Brief Accelerate Threat Detection and Response to learn how Gigamon helps Splunk Enterprise users effectively analyze and remediate network security threats. Benefits include enhanced visibility and deeper, faster security analytics from precise, targeted network metadata generated from the traffic flowing in your network. Also learn how automation of common security tasks, across the Gigamon platform and third-party security tools, from within the Splunk platform helps increase analyst efficiency and reduce errors.
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Gigamon
Published By: CrowdStrike     Published Date: Oct 23, 2017
The endpoint security market continues to expand with vendors old and new marketing their solutions as “next generation” game-changers. However, closer inspection reveals that many new solutions have been built on old platforms, many of which still rely heavily on signature-based detection and obsolete architecture. Navigating this crowded vendor landscape can be challenging — how does the buyer find the true next-generation protection today’s targeted, advanced threats demand? A new white paper, “The Five Essential Elements of Next -Generation Endpoint Protection,” offers guidance on how to see through the hype and understand the critical must-have elements that meet true next-generation criteria and set a new standard in EPP. Download the white paper to learn: Details on the five essential capabilities that define true next-generation EPP and why they are so important A matrix that evaluates and compares the potential impact of different solutions A list of top questions to ask ve
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CrowdStrike
Published By: OKTA     Published Date: Oct 23, 2017
Most organizations have a dirty little secret: they are relying on user and password-based authentication to protect sensitive internal applications. With 81% of data breaches involving weak or stolen credentials1, applications that use single-factor authentication are an easy target for attack. Unfortunately, updating internal cloud applications—as well as legacy and custom applications—to support multi-factor authentication can be an IT headache for many organizations. Okta and Palo Alto Networks have collaborated to make rolling out multi-factor authentication a snap. Join Daniel Lu, Product Marketing Manager at Okta and Kasey Cross, Sr. Product Marketing Manager at Palo Alto Networks, to learn: >The latest trends in credential-based attacks >Why every sensitive cloud application needs multi-factor authentication >How to enforce network-level multi-factor authentication without touching your apps using Palo Alto Networks and Okta
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OKTA
Published By: AlienVault     Published Date: Oct 20, 2017
Threat Intelligence is one of the most critical weapons we can use in cyber defense. Knowing which attackers are trying to target your organization, as well as how, why, and when gives you an advantage when trying to thwart these attacks. In today’s landscape, security researchers are a modern-day version of Sherlock Holmes. They’re constantly analyzing clues to an adversary’s motives and techniques, tracking down their ephemeral footprints amidst the chaos of our cyber community. However, these researches can also make hasty conclusions before all the facts are gathered, and dismiss the most important clues during investigations. This evaluation guide is designed to help you evaluate threat intelligence service providers, so that you can effectively put threat intelligence to work for you. You’ll learn: • The 3 characteristics to look for when evaluating threat intelligence vendors • The most important questions to ask when evaluating threat intelligence vendors and what to listen for
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AlienVault
Published By: SAS     Published Date: Oct 18, 2017
With the support of SAS, the Internet of Things Institute developed the 2017 Internet of Things ROI Research Study to gather real-world insights, lessons learned and future guidance from current users of IoT technology and advanced analytics. This selective sample of IoT users offers valuable insights to both IoT innovators and organizations still waiting to see how the technology evolves before investing. Multiple business layers and functions have input into IoT decision making. Discover which layer was most critical to success for those organizations that have achieved the highest percentage of their targeted ROI. Learn about the main drivers of success for IoT users achieving higher returns. Lastly, the results highlight six primary factors that can undermine an IoT initiative and how they can be prevented.
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SAS
Published By: IBM     Published Date: Oct 13, 2017
Integrated Threat Management For Dummies, IBM Security Limited Edition, lays the foundation for effective tools and techniques that work together to help counter today’s advanced threats. Regardless of your role in the IT security organization, threat management tools and techniques will influence your job. Your role determines the part you play to effectively manage threats, including those targeting the cloud and your company’s data. If you are a Chief Information Security Officer (CISO) or security manager, this book explains in detail the types of tools you need to effectively prevent, detect, and respond to security incidents. If you’re in general business management, you’ll better understand the risks associated with enterprise computing and the reasons why a comprehensive portfolio of security tools that work well together is so important.
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malware prevention, network intrusion prevention, malware protection, ibm, firewall, mutating malware, cyber threats
    
IBM
Published By: Carbonite     Published Date: Oct 12, 2017
Malware that encrypts a victim’s data until the extortionist’s demands are met is one of the most common forms of cybercrime. And the prevalence of ransomware attacks continues to increase. Cybercriminals are now using more than 50 different forms of ransomware to target and extort money from unsuspecting individuals and businesses.
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ransomware, malware, cybercrime, lockscreen, encryption
    
Carbonite
Published By: OKTA     Published Date: Oct 11, 2017
Most organizations have a dirty little secret: they are relying on user and password-based authentication to protect sensitive internal applications. With 81% of data breaches involving weak or stolen credentials1, applications that use single-factor authentication are an easy target for attack. Unfortunately, updating internal cloud applications—as well as legacy and custom applications—to support multi-factor authentication can be an IT headache for many organizations. Okta and Palo Alto Networks have collaborated to make rolling out multi-factor authentication a snap. Join Daniel Lu, Product Marketing Manager at Okta and Kasey Cross, Sr. Product Marketing Manager at Palo Alto Networks, to learn: >The latest trends in credential-based attacks >Why every sensitive cloud application needs multi-factor authentication >How to enforce network-level multi-factor authentication without touching your apps using Palo Alto Networks and Okta
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OKTA
Published By: Oracle Marketing Cloud     Published Date: Oct 11, 2017
Successful email marketing, demand generation, and lead management processes hinge on a modern strategy aligned to buyer needs across all phases of the buying process — marketing automation. Using a wide spectrum of digital channels, today’s buyers employ an extensive network of tools and resources to make the most informed purchase decisions. The Modern Marketing era is driven by the self-educated buyer who marketers must engage to achieve a relevant, targeted, and value-based customer experience. Find marketing automation fundamentals here.
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Oracle Marketing Cloud
Published By: Oracle Marketing Cloud     Published Date: Oct 05, 2017
Successful email marketing, demand generation, and lead management processes hinge on a modern strategy aligned to buyer needs across all phases of the buying process — marketing automation. Using a wide spectrum of digital channels, today’s buyers employ an extensive network of tools and resources to make the most informed purchase decisions. The Modern Marketing era is driven by the self-educated buyer who marketers must engage to achieve a relevant, targeted, and value-based customer experience. Find marketing automation fundamentals here.
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Oracle Marketing Cloud
Published By: Secureworks     Published Date: Oct 04, 2017
Fifty-two percent of security leaders rate their organizations at above average or superior when it comes to detecting or blocking ransomware before it locks or encrypts data in their systems. Yet, 36 percent also say their organizations were victims of ransomware in the past year. And 57 percent say they are more likely to be a ransomware target in 2017.
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Secureworks
Published By: Secureworks     Published Date: Oct 04, 2017
The SecureWorks® Counter Threat Unit™ (CTU) research team analyzes security threats and helps organizations protect their systems. During May and June 2017, CTU™ researchers identified lessons learned and observed notable developments in threat behaviors, the global threat landscape, and security trends: • The global WCry and NotPetya campaigns reinforced the need for a layered approach to security. • Attacks used obfuscated malicious files and scripts to bypass filtering and deliver malware. • A Chinese threat group has had repeated success using compromised websites to attack targeted organizations. • Threat actors have been stealing intellectual property from Japanese enterprises.
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Secureworks
Published By: Carbonite     Published Date: Oct 04, 2017
As concerns over cloud security fade, they’ve been replaced by a new fear: the pain of migration. Failed migrations are forcing businesses to second-guess moving to the cloud. But the ability to migrate to new platforms is essential for businesses seeking agility in competitive markets. Here are five common mistakes you should avoid to ensure successful, non-disruptive migration from any source to any target.
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migration mistakes, operations, dependencies, expectation setting, contingency planning
    
Carbonite
Published By: Vindicia     Published Date: Oct 04, 2017
The move to subscription and recurring revenue business models is sweeping both business-to-business (B2B) and business-to-consumer (B2C) sectors. There are striking similarities in why— and how—subscription models lead to success for companies targeting businesses or consumers as customers. But there are also differences, and those differences show themselves clearly the impact of billing on customer acquisition and retention success.
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Vindicia
Published By: Lookout     Published Date: Sep 25, 2017
A report from CERT-UK and Lookout Mobile Security Mobile malware is increasingly sophisticated and as such presents a growing threat to organisations as well as consumers. The volume of malware targeting mobile devices in the UK quadrupled in 2015, with Q1 2016 already reaching 50% of 2015 numbers. Read the whitepaper to learn what factors must be accounted for to make effective mobile security policies.
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Lookout
Published By: Logrhythm     Published Date: Sep 05, 2017
The traditional approach to cybersecurity has been to use a prevention-centric strategy focused on blocking attacks. While prevention-centric approaches do stop many threats, many of today’s advanced and motivated threat actors are circumventing these defences with creative, stealthy, targeted, and persistent attacks that often go undetected for significant periods of time.
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reconnaissance, initial compromise, command control, lateral movement, target attainment, corruption
    
Logrhythm
Published By: Logrhythm     Published Date: Sep 05, 2017
The purpose of this white paper is to show you how you can successfully build a SOC, even with limited resources. The paper first explains the basics of the Cyber Attack Lifecycle and the need to address it through the Threat Lifecycle Management framework. Next, the paper explains the basics of SOCs, providing details of what SOCs mean in terms of people, processes, and technology. Finally, the paper walks you through a methodology for building a SOC with limited resources, focusing on tactics to make your rollout smooth and successful. After reading this paper, you should be ready to start planning your own SOC.
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reconnaissance, initial compromise, command control, lateral movement, target attainment, corruption
    
Logrhythm
Published By: UPS     Published Date: Sep 05, 2017
Our active and actively aging population is the dichotomy fueling significant growth for implantable medical devices. Innovations focused on mobility, engagement and quality of life are directly targeting this growing population. The implantable medical device industry is poised to capitalize on these unique needs, while simultaneously meeting unprecedented cost pressures. It is time for manufacturers to seek expertise in inventory management and logistics for greater visibility, control and profitability. For implantable medical device manufacturers to be as active and healthy as the patients they serve, their future depends on the ability to differentiate products — not only by price, but through cost, service and documented outcomes. New trends in personal health tracking keep patients moving, and data collection will similarly improve the health of your business.
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medical devices, inventory management, logistics, clinical outcomes data, ups
    
UPS
Published By: Lookout     Published Date: Aug 28, 2017
Mobile devices have rapidly become ground zero for a wide spectrum of risk that includes malicious targeted attacks on devices and network connections, a range of malware families, non-compliant apps that leak data, and vulnerabilities in device operating systems or apps. Read the four mobile security insights CISOs must know to prepare for a strategic conversation with the CEO and board about reducing mobile risks and the business value associated with fast remediation of mobile security incidents.
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mobile security, mobile risks, device attacks, network attacks, malware attack
    
Lookout
Published By: CA Technologies     Published Date: Aug 24, 2017
Target, Home Depot, eBay, le Bureau de gestion du personnel des États-Unis... Les incidents de sécurité majeurs subis par ces organisations (et d’autres) récemment sont survenus suite au vol ou à la compromission des informations d’identification d’un utilisateur à forts privilèges qui disposait d’un accès étendu à des systèmes sensibles. Dans près de deux tiers des cas, la violation initiale a été facilitée par la faiblesse des pratiques de sécurité mises en place par un tiers, fournisseur ou partenaire commercial, qui avait accès à un réseau interne. C’est en volant les informations d’identification de ce tiers que les attaquants ont été en mesure d’exploiter les infrastructures informatiques des entreprises visées, pour y localiser des comptes à forts privilèges qu’ils ont ensuite utilisés pour accéder à des systèmes critiques et leur porter atteinte.
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CA Technologies
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