target

Results 201 - 225 of 1014Sort Results By: Published Date | Title | Company Name
Published By: Oco, Inc.     Published Date: Nov 12, 2008
Many companies have business intelligence (BI) tools and infrastructure that serve their business’ needs; however, certain functional departments, business units, or key business initiatives often don’t yet have the BI tools that they need in place.  There is a new approach to BI to address those pressing business needs that leverages the existing BI infrastructure and can deliver value to the business in weeks rather than months and at a fraction of the cost of a traditional BI solution. Learn how Complementary BI leverages Software-as-a-Service (SaaS) BI solutions to address targeted business needs in a way that complements in-house BI systems, leading to a win-win situation for business users and IT analytical tools to business users.
Tags : 
oco, business intelligence, software-as-a-service, roi
    
Oco, Inc.
Published By: Computhink     Published Date: Dec 10, 2007
In the arena of corporate governance and compliance, the Sarbanes-Oxley Act (SOX) has commanded considerable attention; in the healthcare industry, it's  HIPAA; similar regulations target the financial services and energy sectors. Organizations can use technology to meet compliance demands in a cost-effective way.
Tags : 
compliance, computhink, hipaa, sox, sarbox, sarbanes oxley, content management
    
Computhink
Published By: Limelight Network     Published Date: Aug 12, 2019
Cyber-criminals are increasingly sophisticated and targeted in their attacks. If you are in charge of ensuring the security of your company’s website, it has not been easy going as these notable security incidents reveal: • Sabre Systems—The reservation software company had data from Hard Rock Hotels, Google, Loews, and others, stolen as a result of the breach1. • CIA—WikiLeaks obtained and published documents detailing the intelligence agency’s hacking efforts1. • Virgin America—Thousands of employees and contractors had their login information compromised1. • Equifax—The credit rating agency had a breach into highly sensitive personal information of 143 million U.S. consumers1. • Universities and Federal Agencies—More than 60 universities and US federal organizations were compromised with SQL injections1. There are numerous lessons to be learned from these breaches. Despite the growing stream of news stories about highly damaging attacks that compromise customer info
Tags : 
    
Limelight Network
Published By: Merkle     Published Date: Oct 19, 2012
An integrated customer communication strategy places customer needs, behaviors and value at the center of all interactions and will result in increased revenue, profit and shareholder value.
Tags : 
data management, customer centricity, crm, buying behaviors, segmentation, customer lifecycle, integrated, customer solutions
    
Merkle
Published By: Merkle     Published Date: Oct 19, 2012
As media and channels proliferate with the upsurge in digital touchpoints, we have access to massive volumes of customer data. This leads to the personalization of customer interactions that drive customer strategy as a business strategy.
Tags : 
brand experience, customer experience, customer insights, communication management, marketing accountability, roi, data management, customer centricity
    
Merkle
Published By: Juniper Networks     Published Date: Jun 22, 2017
This document is targeted at networking and virtualization architects interested in deploying VMware NSX network virtualization in a multi-hypervisor environment based on the integrated solution from VMware and Juniper. VMware’s Software Defined Data Center (SDDC) vision leverages core data center virtualization technologies to transform data center economics and business agility through automation and non disruptive deployment that embraces and extends existing compute, network and storage infrastructure investments. NSX is the component providing the networking virtualization pillar of this vision. As a platform, NSX provides partners the capability of integrating their solution and build on the top of the existing functionalities. NSX enables an agile overlay infrastructure for public and private cloud environments leveraging Juniper’s robust and resilient underlay infrastructure that also helps bridge the physical and virtual worlds using the L2 gateway functionality.
Tags : 
network security, account security, data management, network security, secure systems, application security, network performance, network diagnostics
    
Juniper Networks
Published By: Endace     Published Date: Aug 20, 2012
Organizations don't know what's going on inside their networks, and that's costing them real money. Deploying an intelligent recording fabric with guaranteed 100% packet capture, accuracy, and storage is fundamental to solving the problem. But how do you embrace the new paradigm? To get started, create a list of the system criteria that are mandatory to delivering reliable and complete visibility information to your engineers, so you can be sure their decision-making is on target.
Tags : 
endace, technology, white paper, network, intelligent recording fabric, infrastructure, business risk, intelligent network
    
Endace
Published By: G/O Digital     Published Date: Sep 13, 2016
• Getting and staying in front of shoppers is key. 55 percent of respondents would be somewhat to very likely to click on a retargeted ad from a previous website they had visited. • Reviews make a difference to the consumer. Only 8 percent of respondents said online reviews never factor into their decision to purchase at a local retailer. • Relevant Facebook ads work for local retailers. Almost 1 in 2 respondents would be likely to click on a Facebook ad that aligns with their personal needs and interests.
Tags : 
retail consumers, local stores, consideration phase, repeat customers, consumer survey, social media, facebook ads
    
G/O Digital
Published By: Oath     Published Date: Mar 16, 2018
Everyone knows that content is crucial to attract, engage, and reach consumers. But while this may be true, it’s important to consider the medium involved. Right now, the format to beat is clearly video, with 51% of brands investing more in 2018 than the year prior.1 And with so many forms of video available, such as content, programmatic, and pre-roll, it’s important to understand how to use video for building both brand connections and direct response. Currently, video provides advertisers with a versatile medium to reach the audiences they want, where they want, to put the best spotlight on their story. But the question remains—what is the best way to reach your target, and how can you ensure they will pay attention to your message? Download this whitepaper to find out!
Tags : 
    
Oath
Published By: Cadence9     Published Date: Jan 25, 2013
Content marketing is a marketing strategy fueled by the creation and sharing of content in order to attract, acquire and engage clearly defined target audiences.
Tags : 
    
Cadence9
Published By: Godfrey     Published Date: Oct 24, 2008
Recently, however, the explosive growth of online media has changed the PR game, creating a deeper, richer two-way communication between a marketer and its target audiences. Now, marketers can use social media strategies and tactics to engage their audiences directly. Those tactics include press release optimization, online media monitoring and reporting, social media press releases, RSS feeds, blogs, podcasts, webcasts and a host of other emerging technologies.
Tags : 
godfrey, convergent, public relations, business-to-business, traditional pr, media relations, press kits, trade show support
    
Godfrey
Published By: Marketo, INC.     Published Date: Sep 25, 2008
In this free IDC analyst report, discover why coordinating the activities of marketing and sales—from day one of the revenue cycle—is essential for profitability. Learn how to stop the revenue loss that occurs during a prospect handoff; how to give sales the freedom to target more efficiently, while enabling marketing to build better prospect relationships; and how to choose software that tightens the marketing/sales alignment. Download your copy of this insightful report now.
Tags : 
marketing, sales, alignment, coordination, software, leads, sales leads, demand generation
    
Marketo, INC.
Published By: Mimecast     Published Date: Jun 24, 2015
The article is a helpful reminder that your employees often make life easier for attackers by being the weakest link in your network defenses. Social media is a rich hunting ground for hackers. Names, locations, photos, interests, connections, partnerships, vacation details, email addresses and phone numbers – this is often the information that hackers use to target specific employees through well-crafted, highly personalized emails.
Tags : 
mimecast, social media, spear-phishing, data breach, personalized emails, network defenses
    
Mimecast
Published By: Trend Micro     Published Date: Feb 01, 2013
This whitepaper will explore the anatomy of targeted attacks: the inner workings of the APT lifecycle. It will also provide an in-depth overview of Trend Micro Deep Discovery advanced threat protection solution, and how it enables enterprise IT to adopt a custom defense strategy that modernizes its risk management program to defend against targeted attacks. Deep Discovery is at the heart of the Trend Micro Custom Defense solution against targeted attacks.
Tags : 
advanced persistent, threat challenge, custom defense solution, trend micro, risk management
    
Trend Micro
Published By: HERE Technologies     Published Date: Dec 06, 2018
As map providers move to a highly modular, platform-centric approach, get an understanding of the value being delivered and how you can harness the benefits and apply them to advertisement campaigns to attain more granular segmentation, precise targeting and a better audience experience. In this report by Counterpoint Technology Market Research, learn why the HERE Open Location Platform – described as super-rich, always up-to-date, and a neutral offering – is a leader in the location data arena.
Tags : 
    
HERE Technologies
Published By: SundaySky     Published Date: Mar 06, 2018
Cox Communications has been a SundaySky customer for five years, running personalized video ad programs through traditional video publisher channels. At the end of 2016, Cox Communications expanded that program to Facebook to see if greater levels of personalization and performance could be achieved by combining the dynamic capabilities of SmartVideo technology with the reach of the Facebook ads platform. The program targets recent Cox website visitors on Facebook and delivers them a relevant video ad with offers related to products and services they had viewed on Cox.com. The program leverages SundaySky’s SmartVideo platform to achieve Cox’s online revenue goals of maximizing the number of revenue-generating orders on its website while also lowering the cost per acquisition (CPA) as the program optimizes.
Tags : 
    
SundaySky
Published By: Dassault Systèmes     Published Date: May 09, 2018
Technology is transforming mobility and vehicle ownership. To be a game-changer in the transportation and mobility market, organizations must anticipate customer expectations and deliver compelling experiences. • Help my customers experience the future: Digitization, VR and interactive experiences show consumers benefits before they are on the road. • Give my customers enhanced levels of customization: Vehicle personalization transforms a product purchase to a multi-dimensional experience. • Streamline my product development processes: Innovation increases product diversity while reducing development time and costs. • Keep me up to speed with new mobility solutions: Organizations must be open to change in imagining how to go from point A to B. • Prepare me for the shift to Mobility as a Service: MaaS is already affecting transportation and pressuring margins for conventional car manufacturers. I invite you to download your targeted industry analysis and uncover the expectations to tak
Tags : 
    
Dassault Systèmes
Published By: Fujitsu America, Inc.     Published Date: Jan 22, 2019
Crime overall is decreasing, but chaotic events such as extreme weather, domestic terrorist attacks, gun violence, and opioid-related emergencies are increasing, requiring highly coordinated response protocols. From raucous inner cities to sleepy suburbs, the scope and nature of these threats demand a new way of thinking and acting — a new, frictionless collaboration among agencies, departments, and vendor partners.1 Ideally, public safety professionals are already fitted with the latest smartphones, laptops, and tablets to receive targeted information about situations, individuals, and locations before they respond. However, when police, fire, EMT, first responders, and even utility companies can communicate and share data via secure channels, the severity and length of incidents may be lessened, and lives can be saved. This is the next phase of digital age public safety. As more public safety leaders get introduced to sophisticated surveillance and big data technologies, they realize
Tags : 
    
Fujitsu America, Inc.
Published By: IBM US Smarter Buildings     Published Date: Jan 10, 2012
Download this white paper to learn the practical strategies, targeted initiatives and deployed technologies used by organizations that have "crossed the sustainability chasm", using findings from a wide-ranging survey of 130 sustainability-focused professionals.
Tags : 
ibm, smarter buildings, sustainability, environmental sustainability, energy goals, energy performance
    
IBM US Smarter Buildings
Published By: Oracle     Published Date: Jan 28, 2015
Retailers continue to collect this data and many have made good use of it, segmenting and targeting customers and rewarding loyal behavior with discounts and offers. Still, many sense that there’s untapped potential. They’re right. With the cost of data storage plummeting and the capabilities of analytical tools on the rise, this data’s value is set to skyrocket. John Bible, Senior Director of Retail Data Science and Insight at Oracle Retail shares his view on how insights from these vast data storehouses can scientifically inform retailers’ decision-making in critical strategic, tactical and operational areas, including category management, shelf space allocation and new product introductions.
Tags : 
    
Oracle
Published By: IBM     Published Date: Aug 06, 2014
Customer intelligence solutions that can enhance customer retention by leveraging advanced and predictive analytics tools to help enable more targeted sales, service and marketing plans. .
Tags : 
ibm, insurance, customer intelligence, solutions, retention, analytics
    
IBM
Published By: IBM     Published Date: Aug 08, 2014
Customer intelligence solutions that can enhance customer retention by leveraging advanced and predictive analytics tools to help enable more targeted sales, service and marketing plans.
Tags : 
insurance, customer intelligence, solutions, customer retention, marketing plans, customer experience/engagement, business intelligence, market research
    
IBM
Published By: iKnowtion     Published Date: Sep 14, 2010
The terms "customer segmentation" and "customer predictive modeling" are often used interchangeably, however, they're very different and support different business objectives. This paper explains why both are required to effectively compete in today's customer-centric marketing landscape.
Tags : 
crm strategies, customer intelligence, marketing analytics, customer development, marketing effectiveness, iknowtion, segmentation, modeling
    
iKnowtion
Published By: Darktrace     Published Date: Apr 02, 2019
As organizations increasingly rely on cloud services and SaaS applications to streamline business practices, the familiar paradigm of the network perimeter has dissolved, leaving a porous and ever-changing digital estate in its wake. While the benefits of cloud computing will ensure that migrations continue apace, the unique security challenges presented by the cloud will not only require a more agile mindset, but also self-learning technologies that can move at the speed of cloud deployments and spot subtle deviations indicative of a threat, while providing complete, real-time visibility across the digital business. Darktrace’s world leadership in the field of artificial intelligence for cyber security makes it the most effective and proven solution to detect unprecedented threats and anomalous cyber-incidents in the cloud. Whether faced with an insider threat, an attacker targeting sensitive data in test containers, or a significant misconfiguration that could be exploited in the fut
Tags : 
    
Darktrace
Start   Previous    2 3 4 5 6 7 8 9 10 11 12 13 14 15 16    Next    End
Search      

Add Research

Get your company's research in the hands of targeted business professionals.