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Customer Experience/Engagement

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White Paper Published By: Customer Insight Group     Published Date: Oct 18, 2010
Customer-centricity entails a company understanding individual customers needs and improving the customer experience there by creating sustainable and profitable customer relationships impermeable by competitors.
Tags : 
customer insight group, customer centricity, customer relationships, profitability, loyalty
    
Customer Insight Group
White Paper Published By: Neolane, Inc.     Published Date: Sep 23, 2010
Listen, assess, interact. This is the social media mantra that is generally accepted by many thought leaders in the space.
Tags : 
neolane, segmentation, romi, emarketing, branding
    
Neolane, Inc.
White Paper Published By: PartingGift     Published Date: Sep 20, 2010
Discussion of how different social media platforms serve as a predictor for consumer opinion and demand.
Tags : 
casual games, consumer trends, social media, internet marketing, game technology
    
PartingGift
White Paper Published By: SAS     Published Date: Sep 09, 2010
Collectively - representing more than 100 million unique visitors and more than a billion tweets per month - social media is a force too powerful to ignore. So how Do You Measure and Manage the Impact of Social Media?
Tags : 
sas, social media metrics, descriptive statistics, social network analysis, text analytics
    
SAS
White Paper Published By: Baynote     Published Date: Aug 30, 2010
Learn how to leverage the collective intelligence of your web visitors to adapt to customer neeeds and grow customer satisfaction.
Tags : 
social crm, collective intelligence, customer service, customer experience, social web
    
Baynote
White Paper Published By: NeighborhoodAmerica     Published Date: Oct 01, 2008
Virtually all organizations are realizing the importance of customer engagement. But in order to benefit, we must subscribe to the idea that consumers really can add value to our organization. And sometimes, that means removing the notion that we are the experts in exchange for the belief that we can learn a thing or two from our customers. The collective intelligence of the communities we serve is largely an untapped asset - a stream of valuable input that can help improve the decisions we make and shape the products we sell. This book explores the value of many - and the role that customer engagement will play in shaping the future of our businesses, our government, and our economy.
Tags : 
neighborhood america, social network, web 2.0, data integration, customer experience/engagement
    
NeighborhoodAmerica
White Paper Published By: TARGUSinfo.     Published Date: Jul 31, 2008
Today's buyers possess a wealth of comparison shopping information. But you can be smarter, too. Learn how you can prioritize your inbound contacts in a split second, applying a wealth of information to instantly convert a prospect to a sale.
Tags : 
targus, targus info, targusinfo, customer experience/engagement
    
TARGUSinfo.
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