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CRM Solutions/Software

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Case Study Published By: iKnowtion     Published Date: Nov 09, 2011
This consumer goods company needed a data-driven approach to determine motivating customer offers that meet both sales and profitability goals. iKnowtion developed an analytic solution that determines the optimal offer for each customer to maximize results.
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offer optimization, consumer goods, incentives, forecasting, marketing analytics
    
iKnowtion
Case Study Published By: iKnowtion     Published Date: Nov 09, 2011
The financial services marketplace has changed dramatically, prompting many to review their marketing strategies. Find out how market segmentation, customer profitability, and customer mapping were used to help this company deliver desirable value propositions to customers.
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crm strategies, market segments, customer mapping, profitability, value propositions
    
iKnowtion
Case Study Published By: iKnowtion     Published Date: Nov 09, 2011
iKnowtion helped this data-rich, US automotive manufacturer by developing a test and learn strategy that identified new areas for sales volume growth, while learning how to market more strategically to its customer base.
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crm strategies, test and learn, marketing strategies, customer base, analytics
    
iKnowtion
White Paper Published By: iKnowtion     Published Date: Sep 14, 2010
The terms "customer segmentation" and "customer predictive modeling" are often used interchangeably, however, they're very different and support different business objectives. This paper explains why both are required to effectively compete in today's customer-centric marketing landscape.
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crm strategies, customer intelligence, marketing analytics, customer development, marketing effectiveness
    
iKnowtion
Case Study Published By: iKnowtion     Published Date: Aug 11, 2010
Marketing executives seek ways to generate incremental revenue from marketing programs. A major retailer used customer insights and a customer development framework to drive profitability and generate millions of dollars in incremental revenue and greater profitability.
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crm strategies, customer marketing, crm, marketing effectiveness, marketing analytics
    
iKnowtion
White Paper Published By: iLinc     Published Date: Aug 19, 2010
Companies emerging from the recent economic downturn must stay competitive, maintain cost reductions and support virtual workplaces for employees while improving communication between Marketing and Sales. Sound like a tall order?
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ilinc, salesforce, webinar, presentation, web conferencing
    
iLinc
White Paper Published By: Inc.     Published Date: Feb 20, 2017
Learn from five inspiring entrepreneurs as they share their experiences growing their companies. From selling coffee to coding to world travel, they blazed different paths. Now they offer real-world, everyday advice that can make a difference.
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salesforce, small business, customer service, business growth, customer data
    
Inc.
White Paper Published By: Influitive     Published Date: Nov 04, 2015
Most B2B companies say the customer experience is a priority, but their teams are not prepared or coordinated enough to make this a reality.
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b2b, influitive, customer experience, advocacy marketing, marketing
    
Influitive
Case Study Published By: Infor     Published Date: Jan 06, 2011
The company's ultimate goal was to enhance the interaction among its CRM applications and maximize the value of each incoming call to create more personalized and profitable interactions with customers.
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infor, bell cananda, crm application, interaction, customer service representatives
    
Infor
Case Study Published By: Infor     Published Date: Jan 06, 2011
For CDS Global, Infor CRM Epiphany Interactive Advisor is being used to create real-time customer profiles based on historical, personal, and contextual data. Using a combination of real-time analytics and business rules, the data is analyzed to identify the highest-impact offers in real time so that the CSR can make an attractive offer during the call.
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infor, cds global, interaction advisor, real-time customer profile, analytics and business rules
    
Infor
White Paper Published By: Infor     Published Date: Jan 06, 2011
Strategies for growth and loyalty in multi-channel customer-oriented organizations.
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infor, customer loyalty, customer interaction, customer relationship management, crm
    
Infor
Webinar Published By: Infor     Published Date: Jan 06, 2011
You need a path through this madness.In this recorded webicast, Steve Muran will take you through a case study of how he methodically built and managed a cross-enterprise, multichannel program that deepened the customer wallet share. Steve will discuss the why, where, and how his lead generation capabilities made customer cross-sell, up-sell, and retention easier by highlighting the critical importance of customer data and analytics.
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infor, cross-enterprise, lead generation, retention, customer data and analytics
    
Infor
Webinar Published By: Infor     Published Date: Jan 06, 2011
Drive lifetime customer loyalty and increase value at every customer touch point.
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infor, customer loyalty, crm interaction advisor, customer satisfaction, sales and marketing
    
Infor
Case Study Published By: Infor     Published Date: Jan 06, 2011
When members began expressing wishes to have more exposure to information on financial investments that meet their individual needs, Navy Federal decided to turn to technology that would combine available member data into a comprehensive solution and allow real-time decisions.
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infor, navy federal, credit union interaction advisor, case study, customer relationship management data
    
Infor
Case Study Published By: Infor     Published Date: Jan 06, 2011
When it comes to retail marketing, slow and steady does not necessarily win the race. These days, it's not enough for a merchant to boast reams of data if that data can't be quickly accessed and manipulated to seize marketing opportunities.
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infor, crm tool, customer relationship management, pier 1 imports, data management
    
Infor
White Paper Published By: Infor     Published Date: Jan 06, 2011
How banks and other financial firms can rebuild and measure the trust they've established with customers.
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infor, banking and financial services, crm, customer relationship management, interactive/pr agencies
    
Infor
White Paper Published By: Infor     Published Date: Jan 06, 2011
Taking full advantage of each customer interaction has become a strategic imperative. And customer-oriented companies in a wide range of industries must focus on developing a contact center that drives effective, consistent customer interactions and builds long-term customer loyalty. In this white paper, learn how leading organizations empower the contact center.
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infor, customer interaction, contact center, customer loyalty, roi
    
Infor
Webinar Published By: Infor     Published Date: Jan 06, 2011
View the Infor CRM Epiphany E-mail Advisor online demonstration to see first-hand how your e-mail campaigns can rise to their full potential.
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infor, e-mail advisor demo, contact interaction, e-mail marketing, interactive/pr agencies
    
Infor
White Paper Published By: Informatica     Published Date: Jul 07, 2011
Explore how retailers can generate a single view of customers who engage across multiple channels-online, in stores, and via call centers, on social media, and mobile devices.
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informatica, competitive edge, customer information management mdm, master data management, multichannel retail environment
    
Informatica
White Paper Published By: Informatica     Published Date: Jul 07, 2011
Build your business case for MDM with an illustrated, step-by-step approach that shows executives and managers how MDM generates a single, reliable data set to empower customer- and partner- facing teams to improve sales, customer service and channel operations.
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informatica, master data management, mdm, data set, competitive advantage
    
Informatica
Webinar Published By: Informatica     Published Date: Apr 08, 2011
If you're looking to bridge the information silos that exist across lines of business, divisions, departments or regions, this online guide, 5 Questions Companies Must Tackle to Attract & Retain Customers, is for you.
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crm, customer care, customer retention, customer service, customer centricity solution
    
Informatica
White Paper Published By: Information Builders     Published Date: Sep 24, 2008
Business Intelligence helps retailers, warehouse staff, customer services agents, and your value chain realize new innovations, improve margins, and propel profits to new heights. Learn how Ace Hardware, Food Lion, and others leverage our software.
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information builders, infobuilders, business intelligence, soa, roi
    
Information Builders
White Paper Published By: Introhive     Published Date: Sep 24, 2013
Whether you are new to sales or have been in the profession for years, download this paper to learn and discover how to become a better sales leader.
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crm, sales, social crm, sales process, social selling
    
Introhive
White Paper Published By: Introhive     Published Date: Jun 04, 2013
Our research shows that if one thing hasnít changed in sales, itís the importance of relationships. Through our study and various insights throughout this eBook you will be better understand how to navigate your sales efforts in the modern age.
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introhive, sales, relationship capital, social crm, crm solutions/software
    
Introhive
Webinar Published By: Invoca     Published Date: Jan 21, 2014
In the rush to digital, B2B marketers have ignored a crucial element that salespeople and buyers need: direct human interaction. Sales teams know that calls close customers, and 97% of B2B technology buyers want direct interactions with the provider during the research and purchase process. So why have we left voice conversations behind? In order to get more sales qualified leads and master marketing automation in a multichannel world, we need to bring back human engagement. Join Invoca and guest Forrester Analyst Lori Wizdo as they examine:
Tags : 
b2b marketing automation, marketing automation, customer lifecycle, b2b buyers, b2b technology buyers
    
Invoca
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