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CRM Solutions/Software

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White Paper Published By: Act-On     Published Date: Oct 14, 2015
Guide to the Tools and Tactics that drive engagement & pipeline
Tags : 
tools, engagement, pipeline, seo, crm solutions/software
    
Act-On
White Paper Published By: Act-On     Published Date: Jul 08, 2015
Get started on your plan today with this six-step blueprint for developing a high-performance marketing plan.
Tags : 
marketing, strategy, guide, roi, crm solutions/software
    
Act-On
White Paper Published By: Act-On     Published Date: Jul 08, 2015
The old rules of relying on metrics like brand awareness, cost per lead, and lead-to-sales conversion rate are in need of an update. So what metrics should you focus on today? Find out with this guide.
Tags : 
b2b, metrics, marketing strategy, crm solutions/software, market research
    
Act-On
White Paper Published By: Act-On     Published Date: Apr 20, 2015
Marketing automation delivers a multitude of advantages and opportunities, including improved operational efficiencies, reduced costs, marketing and sales alignment, more (and more qualified) leads, and increased revenues.
Tags : 
act-on, marketing, automation, business, crm
    
Act-On
White Paper Published By: Act-On     Published Date: Apr 20, 2015
CRM systems transform sales through organization; marketing automation completes the picture by generating leads and managing lead engagement.
Tags : 
act-on, marketing, automation, crm, lead generation
    
Act-On
White Paper Published By: Act-On     Published Date: Apr 20, 2015
This eBook covers the two tactics that can help you the most with prioritizing leads: segmentation and lead scoring.
Tags : 
act-on, leads, segmentation, lead scoring, rank segmentation
    
Act-On
White Paper Published By: Adobe     Published Date: Oct 07, 2016
Réfléchissez : c’est là que s’affichent les emails, textos, notifications push et requêtes envoyés par de nombreuses marques qui tentent de capter l’attention du client, où qu’il aille et quoi qu’il fasse. C’est donc sur cet écran d’accueil que vous avez la possibilité d’établir un véritable lien avec vos clients.
Tags : 
mobile, mobility, customer experience, customer interaction, crm solutions/software
    
Adobe
White Paper Published By: Adobe     Published Date: Oct 05, 2016
Read The Blueprint Redefined to see how a modern digital foundation can get you there.
Tags : 
adobe, customer experience, digital, marketing marketers, digital experience
    
Adobe
White Paper Published By: Adobe     Published Date: Oct 05, 2016
Read The Blueprint Redefined to see how a modern digital foundation can get you there.
Tags : 
adobe, customer experience, digital, marketing marketers, digital experience
    
Adobe
White Paper Published By: Adobe     Published Date: Oct 05, 2016
Read The Blueprint Redefined to see how a modern digital foundation can get you there.
Tags : 
adobe, customer experience, digital, marketing marketers, digital experience
    
Adobe
White Paper Published By: Adobe     Published Date: Oct 05, 2016
Because so much of the customer journey is now digital, we have the power to measure it. We can know rather than guess how it looks and feels, and how audiences and individuals respond. With this knowledge, we can craft powerful experiences that get results, capturing the customer’s time, attention and loyalty. Think of an experience as a story. The customer is the protagonist.
Tags : 
customer experience, customer interaction, customer engagement, customer relationship, digital
    
Adobe
White Paper Published By: Adobe     Published Date: Oct 05, 2016
Retailers are always searching for ways to enhance the in-store shopping experience. Now, beacon technology allows them to reach out to customers on mobile as they shop, to deliver special offers and real-time answers to their in-store questions.
Tags : 
customer experience, ecommerce, customer relationship, customer, crm solutions/software
    
Adobe
White Paper Published By: Adobe     Published Date: Oct 05, 2016
Because so much of the customer journey is now digital, we have the power to measure it. We can know rather than guess how it looks and feels, and how audiences and individuals respond. With this knowledge, we can craft powerful experiences that get results, capturing the customer’s time, attention and loyalty. Think of an experience as a story. The customer is the protagonist.
Tags : 
customer experience, customer interaction, customer engagement, customer relationship, digital
    
Adobe
White Paper Published By: Adobe     Published Date: Oct 05, 2016
Retailers are always searching for ways to enhance the in-store shopping experience. Now, beacon technology allows them to reach out to customers on mobile as they shop, to deliver special offers and real-time answers to their in-store questions.
Tags : 
customer experience, ecommerce, customer relationship, customer, crm solutions/software
    
Adobe
White Paper Published By: Adobe     Published Date: Oct 05, 2016
Because so much of the customer journey is now digital, we have the power to measure it. We can know rather than guess how it looks and feels, and how audiences and individuals respond. With this knowledge, we can craft powerful experiences that get results, capturing the customer’s time, attention and loyalty. Think of an experience as a story. The customer is the protagonist.
Tags : 
customer experience, customer interaction, customer engagement, customer relationship, digital
    
Adobe
White Paper Published By: Adobe     Published Date: Oct 05, 2016
Retailers are always searching for ways to enhance the in-store shopping experience. Now, beacon technology allows them to reach out to customers on mobile as they shop, to deliver special offers and real-time answers to their in-store questions.
Tags : 
customer experience, ecommerce, customer relationship, customer, crm solutions/software
    
Adobe
White Paper Published By: Adobe     Published Date: Oct 05, 2016
Mobile apps are a core – and essential – component of the modern digital experience. Whether the organization is a consumer-facing brand, a B2B leader, or an enterprise seeking to enhance employee productivity, well-designed mobile apps that deliver a great user experience play a unique role in building engagement.
Tags : 
mobile apps, mobility, mobile devices, customer experience, crm solutions/software
    
Adobe
White Paper Published By: Adobe     Published Date: Oct 05, 2016
Mobile apps are a core – and essential – component of the modern digital experience. Whether the organization is a consumer-facing brand, a B2B leader, or an enterprise seeking to enhance employee productivity, well-designed mobile apps that deliver a great user experience play a unique role in building engagement.
Tags : 
mobile apps, mobility, mobile devices, customer experience, crm solutions/software
    
Adobe
White Paper Published By: Adobe     Published Date: Oct 05, 2016
Ask any marketer or line of business owner what is driving their investment in mobile apps and you’ll hear a mix of priorities, including the need to improve the user experience, better marketing, increased sales, improved brand loyalty and streamlined productivity.
Tags : 
mobility, mobile devices, mobile strategy, apps, mobile apps
    
Adobe
White Paper Published By: Adobe     Published Date: Oct 05, 2016
Of course customers want great content, but understanding what defines great isn’t so easy. Adobe surveyed 12,000 customers worldwide about their content cravings and learned what it takes to make content irresistible.
Tags : 
content, content management, customer experience, customer interaction, crm solutions/software
    
Adobe
White Paper Published By: Adobe     Published Date: Oct 05, 2016
Of course customers want great content, but understanding what defines great isn’t so easy. Adobe surveyed 12,000 customers worldwide about their content cravings and learned what it takes to make content irresistible.
Tags : 
content, content management, customer experience, customer interaction, crm solutions/software
    
Adobe
White Paper Published By: Adobe     Published Date: Oct 05, 2016
They’ve broken free from the customer relationship management (CRM) and clickstream-tracking systems you’ve used to keep tabs on them.
Tags : 
crm, customer experience, client experience, crm solutions/software, customer experience/engagement
    
Adobe
White Paper Published By: Adobe     Published Date: Oct 05, 2016
The Succeeding in the Omnichannel Age report, produced by Econsultancy in association with Adobe, looks at the extent to which organisations take an integrated approach to marketing across different channels and use cross-channel campaign management tools.
Tags : 
cross channel, campaign management, campaign management tools, internet marketing, crm solutions/software
    
Adobe
White Paper Published By: Adobe     Published Date: Oct 05, 2016
They’ve broken free from the customer relationship management (CRM) and clickstream-tracking systems you’ve used to keep tabs on them.
Tags : 
crm, customer experience, client experience, crm solutions/software, customer experience/engagement
    
Adobe
White Paper Published By: Adobe     Published Date: Jul 04, 2016
Customers interact with companies across many channels and devices — and for each interaction, only seamless and personalised experiences will keep them engaged. Marketers need to see customers as individuals, and serve up content that meets their expectations — whether they are online or offline.
Tags : 
campaign performance, customer relationship, customer interaction, customer engagement, crm solutions/software
    
Adobe
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