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White Paper Published By: Podium     Published Date: Dec 06, 2016
Getting your happiest customers to leave a review might seem difficult, but it’s easier than you might think. In our new ebook, Cracking the Code: Why online reviews matter to your business, we will show you how online reviews can improve local SEO, increase trust and loyalty with your customers, and ultimately boost your bottom line.
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podium, customer insight, customer reviews, customer satisfaction, customer experience/engagement
    
Podium
White Paper Published By: Podium     Published Date: Dec 06, 2016
In this ebook, we will outline a proven process to respond to negative reviews, discuss ways that negative reviews can help improve your business operations, and review the benefits of having an online review management platform.
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podium, customer insight, customer reviews, customer satisfaction, negative reviews
    
Podium
White Paper Published By: Microsoft     Published Date: Dec 06, 2016
As customer service and the customer experience become key differentiators for brands and organizations across all industries around the world, it has never been more important to know as much as you can about these expectations, perceptions, preferences and trends
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microsoft, customer service, customer experience, ebusiness, customer experience/engagement
    
Microsoft
White Paper Published By: MaritzCX     Published Date: Nov 29, 2016
Discover how a successful customer experience measurement program works
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maritzcx, cx strategies, customer experience, voice of customer, voc
    
MaritzCX
White Paper Published By: MaritzCX     Published Date: Nov 29, 2016
Download the eBook “Stop Chasing the Score and Focus on Driving Action” to change your CX program and scores as well as rally your employees.
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maritzcx, cx strategies, customer experience, nps, customer experience/engagement
    
MaritzCX
White Paper Published By: MaritzCX     Published Date: Nov 29, 2016
Discover how a successful customer experience measurement program works
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maritzcx, cx strategies, customer experience, total experience design, cx measurement
    
MaritzCX
White Paper Published By: MaritzCX     Published Date: Nov 29, 2016
We conducted extensive research aimed at identifying how much additional revenue, on average, a dealership could realize by simply improving its customer satisfaction score. Learn what the average revenue increase a dealership can expect to realize by raising its customer satisfaction score by a single point.
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maritzcx, cx strategies, customer experience, customer satisfaction, dealerships
    
MaritzCX
White Paper Published By: MaritzCX     Published Date: Nov 29, 2016
Learn and recognize the five signs that your financial customer is becoming a customer prospect. This paper will teach you the characteristics of customer prospects, how to win back and identify at-risk customers, identify patterns and predictive behaviors, and how to use your CX data to help you retain your customers.
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maritzcx, cx strategies, customer experience, financial services, customer prospect
    
MaritzCX
White Paper Published By: Adobe     Published Date: Nov 18, 2016
2016 Adobe Digital Marketing Survey results.
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adobe, advertising, marketing, marketing channels, digital
    
Adobe
White Paper Published By: Marketo     Published Date: Nov 14, 2016
Read this complimentary copy of the Gartner Magic Quadrant for CRM Lead Management, and find out why Marketo was named a leader based on lead management functionality, thriving partner ecosystem, and roadmap.
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marketo, gartner, magic quadrant, crm, lead management
    
Marketo
White Paper Published By: KIBO     Published Date: Nov 10, 2016
Today’s consumers are more demanding than ever before, forcing retailers and branded manufacturers to merge online and offline shopping channels into a seamless whole.
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customer experience, customer relationship, online shopping, ecommerce, crm solutions/software
    
KIBO
White Paper Published By: KIBO     Published Date: Nov 10, 2016
In today’s rapidly evolving commerce space, only the agile seller will survive. In this white paper, learn how flexible and nimble technology that empowers users, rather than relies on IT, will be the determiner of the day.
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online selling, ecommerce, customer experience, crm solutions/software, customer experience/engagement
    
KIBO
White Paper Published By: KIBO     Published Date: Nov 10, 2016
In this paper, learn how to harness relevant merchandising big data to deliver individualised, one to one online selling experiences.
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bid data, ecommerce, online selling, customer experience, online selling experiences
    
KIBO
White Paper Published By: LogMeIn     Published Date: Nov 08, 2016
Ce livre électronique présente 5 conseils pour passer votre stratégie d’engagement client au niveau supérieur durant les fêtes, afin de ravir vos clients et stimuler votre CA.
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customer engagement, customer experience, customer relationship, crm, travelling
    
LogMeIn
White Paper Published By: LogMeIn     Published Date: Nov 08, 2016
Gérer efficacement les fluctuations de volume dans un centre de contact exige un mélange délicat de préparation, d’engagement en temps réel et d’évaluation rapide.
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customer experience, customer relationships, crm solutions/software, customer experience/engagement
    
LogMeIn
White Paper Published By: LogMeIn     Published Date: Nov 08, 2016
In diesem E-Book geben wir Ihnen fünf Tipps, um Ihre Kommunikations- und Interaktionsstrategie im diesjährigen Weihnachtsgeschäft auf die nächste Stufe zu heben – etwas, über das sich nicht nur Ihre Kunden freuen werden, sondern auch Ihre Verkaufszahlen.
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customer engagement, customer experience, customer relationship, crm, travelling
    
LogMeIn
White Paper Published By: LogMeIn     Published Date: Nov 08, 2016
In diesem Whitepaper gehen das ICMI und BoldChat auf diese und weitere Fragen ein und geben Ihnen Tipps für die Mitarbeiterschulung, Best-Practice-Beispiele sowie Ratschläge von Branchenexperten.
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crm solutions/software, customer experience/engagement
    
LogMeIn
White Paper Published By: Wyng     Published Date: Nov 02, 2016
Wyng Offers Insights Into top performing Digital Marketing Campaigns and Techniques.
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emerging marketing, social media, advertising agencies, internet marketing, crm & customer care
    
Wyng
White Paper Published By: Dun & Bradstreet     Published Date: Oct 26, 2016
After skimming through the pages of this book, you’ll learn exactly what programmatic is, why you need it, how it works, and why there’s no looking back when planning you’re next great ad campaign.
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programmatic, digital advertising, audience data, adtech buying, interactive/pr agencies
    
Dun & Bradstreet
White Paper Published By: Dun & Bradstreet     Published Date: Oct 24, 2016
Anyone who attempts personalized B2B marketing is pestered by a niggling problem. It requires us to get everything “right,” but what’s “right” is relative to the individual business buyer in question.
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digital marketing, b2b marketing, programmatic, customer data, marketing intelligence
    
Dun & Bradstreet
White Paper Published By: Citrix     Published Date: Oct 20, 2016
This whitepaper explores how retailers must consider a number of important technological trends when developing strategies to support an exceptional customer and employee experience.
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customer experience, customer relationship, customer service, strategies for digital retail, digital experience
    
Citrix
White Paper Published By: Marketo     Published Date: Oct 17, 2016
Don’t waste another moment assuming, instead of knowing, your marketing campaigns are working. You could be alienating large customer groups or ignoring the potential to increase ROI for campaigns that do work, but could use improvement. Download now to learn more!
Tags : 
a/b testing, marketing strategy, campaign testing, roi, emerging marketing
    
Marketo
White Paper Published By: Marketo     Published Date: Oct 17, 2016
This ebook will explore why customer loyalty is critical for every marketer to foster and then how marketers can engage loyal customers as well as identify and engage non-loyal customers strategically to build loyalty. Download to learn more!
Tags : 
cuatomer loyalty, brand loyalty, customer service, crm & customer care, marketing research
    
Marketo
White Paper Published By: Marketo     Published Date: Oct 17, 2016
When you think about holiday marketing, perhaps one or two campaigns stick out to you, but because of the multitude of messages, it’s hard for most people to pick one out from the crowd. Marketers face the challenge of standing out from the crowd, and capturing consumers’ attention with fun, relevant, and personalized campaigns in order to drive revenue. This guide will walk you through eight steps that cover how to plan and run an effective holiday marketing campaign.
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holiday marketing, personalization, emerging marketing, crm & customer care, marketing research
    
Marketo
White Paper Published By: Marketo     Published Date: Oct 17, 2016
This ebook will review the potential blunders marketers make in their email marketing campaigns, why those blunders make a difference, and then how to prevent (and fix) these types of mistakes. Download to learn more!
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email marketing, email blasts. electronic marketing, crm & customer care, e-commerce
    
Marketo
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Sub-Categories: CRM Solutions/Software, Customer Experience/Engagement

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