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Assembling a Quality Email Marketing Team

White Paper Published By: Arial Software
Arial Software
Published:  Aug 22, 2007
Type:  White Paper
Length:  4 pages

Email marketing should be considered a key component of a company’s overall marketing strategy. In the past many companies treated email marketing as an afterthought, failing to devote the talent and resources needed to affect an appreciable return on investment. To get the most out of an ongoing email marketing campaign, a quality team of knowledgeable professionals must be assembled.

Tags : 
staffing, hiring, marketing, marketing manager, email marketing, email marketing manager, marketing director, staff